The purpose of this research was to provide a critical review of key research areas within the social psychology of dress. The review addresses published research in two broad areas: (1) dress as a stimulus and its influence on (a) attributions by others, attributions about self, and on one's behavior and (2) relationships between dress, the body, and the self. We identify theoretical approaches used in conducting research in these areas, provide an abbreviated background of research in these...| SpringerOpen
Fashion and Textiles aims to advance knowledge and to seek new perspectives in the fashion and textiles industry worldwide. Great visibility with open ...| SpringerOpen
This research identified the different ways in which K-beauty social media influencers (SMIs) impact consumers’ tendencies to accept new products by closely investigating their sponsorship displays and product exposure methods. We conducted an experiment to examine how influencers’ posts affect Chinese millennial consumers’ acceptance of new products. We used a 2 (influencer type: celebrity versus general public) × 2 (sponsorship display status: display versus no display) × 2 ...| SpringerOpen