Your MarketingAI’d update on the SEO, content, and AI trends shaping how you work (and win) ✏️ In this issue: key insights from Google’s latest algorithm updates, new research on how AI platforms are shaping discovery, and a surprising test that shows the outsized influence| Marketing Aid
Ever feel like marketing projects have a personal vendetta against your deadlines and budget? You’re not imagining it. Turns out 79% of projects run over budget, and 62% fall behind schedule.* On the flip side, companies that nail project management outperform their competitors by 25% in revenue growth| Marketing Aid
If you were hoping for a quiet month in search, that’s adorable. Google rolled out another batch of updates—some of them obvious, some that will show up in your analytics before you see the announcement. There’s a new AI button, more experiments with how| Marketing Aid
Hey gang, happy July! Hope you've got a blissfully work-free summer on deck (or at least some sunshine between deadlines). Meanwhile, Google has other plans. Looks like July’s shaping up to keep SEOs fully caffeinated. Here is the news: Yup, Google just dropped a core update!| Marketing Aid
Comprehensive SEO audit checklist to optimize, and track every key area of your website + AI prompts to reduce manual labor.| Marketing Aid
Most marketers are trained to jump into answers and execution. But the real strategic edge comes from asking sharper questions.| Marketing Aid
New! AI Prompt library. Access my custom and (very) detailed prompts that save me hours of time. These are multi-step prompts that work collaboratively with AI rather than the boring single-use prompts found elsewhere. Premium subscribers: Access the entire (expanding) library across SEO, content, strategy and more. Free subscribers: Get| Marketing Aid
With AI Mode launching, the answer of when to start learning AEO (Answer Engine Optimization) becomes "yesterday" - get the scoop.| Marketing Aid
Learn how to pitch SEO services with confidence using this step-by-step guide. Free members get step-by-step template to turn this into an amazing pitch deck.| Marketing Aid
When stepping in to a new SEO role, your first 90 days set the tone for everything that follows. This guide breaks down exactly what to focus on in your first 30, 60, and 90 days.| Marketing Aid
Welcome to May's newsletter! In this month's SEO + AI edition, you’ll find... The AI shift that’s quietly reshaping ecommerce visibility, a Google update that might be stealing your clicks, and why some SEO content could actually be hurting more than helping. Plus,| Marketing Aid
AI is rewriting the ecommerce SEO playbook. Here’s what’s changing—and how to get your products found in ChatGPT & other LLM search platforms.| Marketing Aid
Stay up-to-date on the latest news and trends in SEO & AI for April and boost your skills with quick take-aways.| Marketing Aid
Google rolled out its first core update of 2025 in March. It started on the 13th, finished on the 27th, and (like every broad core update) it wasn’t about targeting specific sites. It was about refining Google’s ranking systems across the board. No shiny features, no| Marketing Aid
What happened in February, and what can you learn for March? Let's dive in... Quick questions or you all: Would you like / listen to an audio version of this newsletter? Please click: (Yes👍 ) (Not sure 🤔 ) (No thanks 👎) Overview Just updated my guide on optimizing for LLMs like Perplexity - because| Marketing Aid
Newsletter for ambitious marketers who want to leverage AI with organic marketing strategies| Marketing Aid
Learn how SEO has evolved over the years, and understand the most relevant factors for SEO in today's landscape.| Marketing Aid