News from the open internet | The Current
A news resource and community for marketers providing context to open internet trends across retail, CTV, data, digital marketing strategy and more.| The Current
A news resource and community for marketers providing context to open internet trends across retail, CTV, data, digital marketing strategy and more.| The Current
How attribution modeling works, how it differs from marketing mix modeling, and the relative strengths of both.| The Current
For advertisers looking to supercharge their media campaigns, streaming audio can be a force multiplier, according to the sentiment at a recent industry event hosted by The Trade Desk.| The Current
