The Intersection of Brand and Culture | Prophet
Discover how aligning brand and culture fuels trust, credibility, and uncommon growth—making organizations stronger and more resilient.| Business Transformation Consultants | Prophet
In APAC, localization is no longer a differentiator—it’s the baseline. Brands have mastered adapting campaigns, languages, and visuals to local markets. But as growth pressures mount and customer expectations evolve, the question is no longer whether to localize—it’s how to scale it without diluting brand equity.| Business Transformation Consultants | Prophet
Discover how aligning brand and culture fuels trust, credibility, and uncommon growth—making organizations stronger and more resilient.| Business Transformation Consultants | Prophet
Peter Dixon, Senior Partner and Executive Creative Director, recently joined Prophet’s Hong Kong team after relocating from Austin, Texas in the U.S. With a background that spans architecture, design and brand consulting, Peter brings a rare blend of perspectives to his work. His award-winning programs have shaped every dimension of brand experience—from strategy development to prototype design, customer experience concepts and merchandising innovation. | Business Transformation Consultants | Prophet
Learn how Personify Health’s CEO and CMO used bold brand moves and tight alignment to drive smarter, faster growth after a major merger.| Business Transformation Consultants | Prophet
For the last decade, the capital-C Creator economy has boomed to over $250 billion, and we have watched as Creators parlay their success online into tangible political, cultural and financial influence. Being a capital-C, professional Creator has become the new American Dream. | Business Transformation Consultants | Prophet
This Prophet guide for new CMOs offers actionable ideas and insights for the modern era of growth engine marketing. Learn how we can help you make an impact in your first 100 days.| Business Transformation Consultants | Prophet
2024 was another year in which brands surprised, delighted, shocked and disappointed us. From major tech players making headlines to beloved brands stumbling, it’s been another year that shaped the landscape of business and culture. Whether it was Nvidia becoming synonymous with AI, Apple’s new AirPods destigmatizing hearing aids, Logan Paul bringing down Mike Tyson and Netflix simultaneously, or Coca-Cola ending the year mired in greenwashing and AI controversies, 2024 was a year to reme...| Business Transformation Consultants | Prophet
Every CMO we talk to these days knows two things: | Business Transformation Consultants | Prophet
Learn how to stay ahead of AI search disruption with AEO—your key to keeping your brand visible and relevant beyond traditional SEO.| Business Transformation Consultants | Prophet
Read the article to discover how CMOs can leap ahead with GenAI – boosting productivity, personalization and performance with Prophet’s marketing maturity model.| Business Transformation Consultants | Prophet
Through continuous innovations rooted in relentless customer-centricity, Shiseido drives high-quality, sustainable growth.| Business Transformation Consultants | Prophet
Learn how GenAI is reshaping consumer behavior and driving business growth with actionable AI insights. Download our report for actionable insights.| Business Transformation Consultants | Prophet
Three Steps for Businesses to consider as they work on building a resilient marketing strategy using scenario planning. Read more about this modern approach.| Business Transformation Consultants | Prophet
In this new research, Prophet's brand and demand experts offer 6 ways to turn your marketing relationship from 'it's complicated' to ‘happily ever after’. Read more.| Business Transformation Consultants | Prophet
