In the high-stakes cybersecurity sector, even the most robust systems can experience sudden disruptions — often with serious, but temporary PR implications for the companies involved. But few expected that a routine update at Crowdstrike, a leader in endpoint security, could provoke the disaster that resulted last Friday. The Windows OS crash triggered by the […]| Crenshaw Communications
ImPRessions, public relations • July 24, 2024| Crenshaw Communications
From the PROI GLobal Summit, the key trends shaping PR and how to meet and manage them.| Crenshaw Communications
Much of the recent news surrounding Diversity, Equity and Inclusion of late is negative. DEI programs have been banned in states like Texas, and the backlash hasn’t stopped there. Axios reports that businesses have “backed away from DEI programs over the past two years in the wake of widespread attacks from lawmakers, high-profile rich guys […]| Crenshaw Communications
This amazing exchange between the BBC's Stephen Sackur and Guyana's President Irfaan Ali offers many insights on how to take control of a media interview.| Crenshaw Communications
PR and Royal-watchers were shocked – and chastened – to learn of Kate Middleton’s cancer diagnosis late last week. In a beautifully simple video message delivered as she sat on a bench against a spring backdrop, the Princess of Wales explained why she’d been out of the public eye. She shared that after tests showed […]| Crenshaw Communications
PR and SEO make a 1+1=3 impact in nearly any campaign. Here's why.| Crenshaw Communications
How to win industry recognition by avoiding common pitfalls and challenges for PR teams.| Crenshaw Communications
Imagine Facebook without Mark Zuckerberg, or Tesla without Elon Musk. Even thinking about JPMorgan Chase without picturing Jamie Dimon is hard if you follow Chase even casually. In today’s business and media landscape, the CEO role extends far beyond the traditional confines of boardrooms and executive suites. An analysis of articles written about current Fortune […]| Crenshaw Communications
Context is everything....even in PR results.| Crenshaw Communications
An ode to the tools, resources and relationships that PR teams love.| Crenshaw Communications
Obvious statement: 2023 was a breakout year for generative AI. Its impact was felt everywhere, and the PR business was no exception. Midway through 2023, I wrote a blog post on why tech is important to PR, including a section on “the chatbot in the room,” aka generative AI. TL/DR version: AI is to PR […]| Crenshaw Communications