Nicki Zink is deputy head of Industry Analysis. Her team identifies trends affecting key demographics across food & beverage, travel & hospitality and financial services. Prior to joining Morning Consult, Nicki served as the head of digital intelligence at Purple Strategies, a corporate reputation and strategy firm. She graduated from Miami University with a bachelor’s degree in mass communication. For speaking opportunities and booking requests, please email press@morningconsult.com.| Morning Consult Pro
Lindsey Roeschke is an analyst whose work focuses on behavior and expectations of consumers in the travel & hospitality and food & beverage categories, particularly through a generational and cultural lens. Prior to joining Morning Consult, she served as a director of consumer and culture analysis at Gartner. In addition to her research and advisory background, Lindsey has more than a decade of experience in the advertising world. She has lived and worked in seven cities across four continents.| Morning Consult Pro
Claire Tassin is a retail and e-commerce analyst. She conducts research on shifting consumer behaviors and expectations, as well as trends relevant to marketing leaders in the retail sector.| Morning Consult Pro
Amy He leads Industry Analysis at Morning Consult. Prior to joining Morning Consult, Amy served as the executive editor at eMarketer, and was a China reporter for many years. She graduated from New York University with a bachelor’s degree in journalism and East Asian studies. For speaking opportunities and booking requests, please email press@morningconsult.com.| Morning Consult Pro
A plurality of U.S. adults (34%) identified YouTube as the most enjoyable social media platform, a result that held across nearly all demographics. The gap between YouTube and the next-most enjoyed platform — Facebook (23%) — was 11 percentage points.| Morning Consult Pro
Wealthy consumers’ spending bolsters the economy. Morning Consult Audience data reveals their social media and brand consumption habits.| Morning Consult Pro
Our daily Index of Consumer Sentiment (ICS) is a real-time indicator of the economic impact of major events, capturing consumers’ views regarding personal finances and business conditions| Morning Consult Pro
59% of U.S. adults say they expect to watch the 2024 Paris Games, equal to the share who said the same ahead of the Tokyo Games in 2021.| Morning Consult Pro
This report explores what types of influencers social media users follow, how much they trust them for advice, and more. Learn more with Morning Consult.| Morning Consult Pro
Gen Z social media use remains very high, sports viewership is still lagging and over half of the cohort is using generative AI tools.| Morning Consult Pro
Our Consumer Confidence Index measures views on personal finances & business conditions, providing a real-time analysis of consumer sentiment. We've now added line charts for all 43 countries.| Morning Consult Pro
This page is updated monthly with the latest global leader approval rating data, offering real-time insight into the shifting geopolitical landscape.| Morning Consult Pro
