Automotive and powersports catalogs expand faster than teams can write, review, and refresh product content. Fitment rules, safety/compliance language, and channel-specific policies make the work slow, inconsistent, and expensive. Plezio Draft turns this bottleneck into a repeatable engine for growth by producing accurate, channel-ready content at scale without sacrificing fitment confidence or brand voice. What […]| Sitation
It’s no secret that winning on marketplaces takes more than just showing up. Product listings are the heartbeat of marketplace success, but too often, they’re treated as a one-time task. A brand uploads product content, checks the box, and moves on.| Sitation
Helping You Navigate Digital Challenges| Sitation
Bush Brothers & Company, family-owned, American food group has delighted consumers with its wide range of bean products for over a century. As a leading player in the canned beans market, Bush’s found themselves with few supporting resources for managing PIM and Product Content Syndication priorities in a shifting ecommerce grocery market.| Sitation
Auto Care Standards are like training wheels for product data. They’re essential for balance, but nobody’s going to win the Tour de France with them still on. Meeting Auto Care compliance ensures that your automotive parts data is accurate, structured, and recognizable across the supply chain. That’s important. But when it comes to ecommerce, Auto […]| Sitation
This is Part 2 of a 5-part series where we will take a deeper look at the fundamentals of organization-wide AI platform deployment and adoption. In Part 1 of this series, we covered the five core aspects of AI adoption in the organization for delivering value: In Part 2, we will cover the first aspect […]| Sitation
E-commerce leaders today face an ongoing challenge: scale quickly, innovate continuously, and deliver seamless customer experiences, all while keeping costs under control.| Sitation
Simplify Product Classification and Taxonomy Management with Plezio Root| Sitation
Product Information Management (PIM) systems are essential to centralize, manage, and optimize product data. However, the success of a PIM implementation hinges on proper readiness, and if you’re not certain if your organization has its product data in a state where your PIM implementation will be effective, you might be left wondering, ‘What are my next steps?’ | Sitation
The New Taxonomy of Speed: Re-architecting Your Data for Performance and Automotive | www.sitation.com
For decades, the automotive aftermarket has been defined by a familiar rhythm: a massive, aging fleet of passenger cars and light trucks requiring a predictable set of replacement parts. Success in this world has been built on mastering the ACES and PIES standards and managing the complexities of Year-Make-Model-Engine (YMME) fitment. But the market is […]| Sitation
This is Part 1 of a 5-part series where we will take a deeper look at the fundamentals of organization-wide AI platform deployment and adoption. With the rise in adoption of AI in various industry verticals as a natural evolutionary step to improve productivity and reduce inherent inefficiencies, there are key aspects that need to […]| Sitation
The numbers are staggering. According to the 2026 Auto Care Factbook, Amazon’s automotive department has swelled into a $13.73 billion behemoth, growing nearly 10% year-over-year. It’s now the 12th largest category on the world’s biggest digital shelf, with an average sales price of $42.26 per unit, the third highest on the platform. For automotive manufacturers […]| Sitation
Migrating your product data from one Global Data Synchronization Network (GDSN) data pool to another can feel like a complex journey. One term that often causes a bit of a stir is “blackout period.” But don’t worry, we’re here to demystify it and help you navigate this transition with confidence. What Does “Blackout” Actually Mean? […]| Sitation
In the world of e-commerce, product returns are more than just a line item on a balance sheet. They are a direct assault on profitability, a drain on operational resources, and a corrosive agent to customer trust. Nowhere is this truer than in the automotive aftermarket, where a simple mistake can lead to a customer with a disassembled vehicle in their driveway and a heavy, expensive, and now useless part in a box.| Sitation
A robust and well-structured data model is foundational for effective digital merchandising. It facilitates the organization of information, contributing to a more intuitive customer experience, increased conversions and business growth. Ever wondered about the criteria for a strong product data model, or how to begin building one? We’re here to offer some advice and highlight common pitfalls.| Sitation
Sitation is proud to share that we have once again been named to the Inc. 5000 list of the fastest-growing privately held companies in the United States. This marks our fifth consecutive year receiving this recognition, a meaningful achievement that reflects our continued growth and long-term commitment to excellence.| Sitation
Sitation is known for its AI-powered digital transformation services and software. When it comes to supporting our products, we harness the power of AI tools to streamline our processes. Sitation Product Support uses AI tools in a variety of ways to efficiently get answers and identify solutions for our clients.| Sitation
This is Part 4 of our 4-part series on Global PIM Strategy. We’ve explored the paradox of unity vs. diversity (Part 1), the art of consolidation (Part 2), and when multiple PIMs make strategic sense (Part 3). Now we’ll help you chart a course through an increasingly complex digital commerce landscape.| Sitation
This is Part 3 of our 4-part series on Global PIM Strategy. Part 2 explored consolidation strategies. Here we examine when maintaining multiple PIMs is the strategic choice for large organizations.| Sitation
This is Part 2 of our 4-part series on Global PIM Strategy. In Part 1, we explored the fundamental paradox between unity and diversity in PIM. Now we examine when and how to achieve unity through consolidation.| Sitation
This is Part 1 of a 4-part series on Global PIM Strategy. In this introduction, we’ll set the stage for exploring consolidation strategies (Part 2), the case for multiple PIMs (Part 3), and best practices for long-term success (Part 4).| Sitation
In 2023, the way we navigate and disseminate knowledge changed dramatically with the rise of generative AI. Tools like Perplexity, Google AI Overviews, and ChatGPT Search began delivering synthesized, AI-generated responses, marking a pivotal shift in digital information systems. We’ve entered a new era: Generative Engine Optimization, or GEO. This practice focuses on how to ensure content is both discoverable and trusted within AI-generated outputs.| Sitation
