91% of B2B Professionals Say Webinars Are Their Preferred Type of Content
A recent study shows that a vast majority of business-to-business (B2B) professionals prefer engaging with webinars over other content types.| Search Engine Journal
A recent study shows that a vast majority of business-to-business (B2B) professionals prefer engaging with webinars over other content types.| Search Engine Journal
Research from Eric Enge provides clues about the relationship of links and top ranked sites.| Search Engine Journal
A catastrophic Google algorithm update dubbed Florida hit the SEO world with a vengeance in 2003. Here's why it still matters today.| Search Engine Journal
Despite more competitive SERPs and increased interest in SEO services, a survey suggests that over half of SMBs have no SEO strategy.| Search Engine Journal
Semantic SEO is the process of building more meaning into web content. Try out these semantic SEO strategies to rank higher in Google.| Search Engine Journal
For far too long, marketers have been ignoring Reddit – but all that is about to change. Here’s why every marketer should be on Reddit and probably should have for many years.| Search Engine Journal
Google ranked a Reddit post in the top of the SERPs within 5 minutes but denies it is showing a preference| Search Engine Journal
The inherent lack of experience and expertise of Reddit answers may not be the best user experience in Google's search results| Search Engine Journal
Google's forum carousel sparks debate, raising concerns about misinformation and prompting a response from the company.| Search Engine Journal
Google reached a deal to license real-time access to Reddit conversations to show more of it in Google and for training models| Search Engine Journal
Learn about Vetted.ai, a powerful AI chatbot that specializes in providing shopping assistance and product comparisons.| Search Engine Journal
Independent publishers are demanding the ability to opt out of Google's AI Overviews without being removed from search results entirely.| Search Engine Journal
Google's John Mueller answers if a company blog can show up in Google News| Search Engine Journal
Looking for author bio writing tips? Learn why it's important for SEO, readers, E-A-T, and UX, plus see examples and a sample template here.| Search Engine Journal
See how the Google Perspectives search filter delivers diverse viewpoints with engaging videos, social media content, Q&A, forums, and news.| Search Engine Journal
Discover the new data on consumer usage of social media platforms. Find out which platform is now No. 1, and how it will impact brands.| Search Engine Journal
We take a look at which brands dominate competitive keywords and assess how their content, backlink profile, and technical SEO are helping.| Search Engine Journal
How should you treat branded vs non-branded traffic and search strategies? Unpack the things to consider when it comes to targeting, attribution, and more.| Search Engine Journal
Core Web Vitals scores are calculated from actual traffic. Google answers if site traffic influences the scoring| Search Engine Journal
Google updated their documentation to acknowledge that CWV is used in their ranking systems but stops short of saying they're ranking factors| Search Engine Journal
Google launched a new tool that measures many aspects of a website, including how well it follows SEO best practices.| Search Engine Journal
Google affirms that it's capable of discovering and indexing links that have a nofollow attribute.| Search Engine Journal
Learn about the hottest topics in marketing, including SEO, content, mobile, PPC, and social media. Webinars are live every Wednesday.| Search Engine Journal
An OpenAI and Harvard study finds that 24% of ChatGPT use is information-seeking, with non-work usage now exceeding 70%.| Search Engine Journal
Google's announcement that nofollow links may help rankings changes digital marketing in a profound way.| Search Engine Journal
Google says using too many internal links on the same page can dilute their value.| Search Engine Journal
Google's Danny Sullivan cautions that you should think carefully if you're undertaking mass content generation| Search Engine Journal
Googler comments on whether AI content should be labeled, that Google ranks natural content and evolving AI policy on E-E-A-T| Search Engine Journal
Jono Alderson shares radical ideas about what it takes to compete against AI-driven search engines and an unpredictable Google Search| Search Engine Journal
AI-generated content is detected by most consumers, new studies reveal. Find out which formats consumers reject and how to adapt.| Search Engine Journal
Google confirms the helpful content update begins rolling out on August 25 and will take up to two weeks to complete.| Search Engine Journal
Google is apparently struggling to contain a spam attack that's been ongoing for days| Search Engine Journal
The vast amount of manual actions signal the historic scope of Google's core update. Here are six insights and one takeaway| Search Engine Journal
Google's Core Update contains four changes to the link signal reflecting the complexity of the new ranking algorithm| Search Engine Journal
Quality content is the top factor influencing Google's indexing and crawling decisions, per a discussion in a recent podcast.| Search Engine Journal
Google sets the record straight on AI-generated content in search results. Learn how to ensure high-quality and rank well with people-first content.| Search Engine Journal
Do expired domains have any ranking advantages? Google's John Mueller explains how Google handles expired domains.| Search Engine Journal
This privacy policy document outlines the types of personal information that is received and collected by SEJ and how it is used.| Search Engine Journal
Learn about the top on-page SEO factors that impact your pages’ visibility on the SERPs in our guide to on-page SEO.| Search Engine Journal
Learn how to optimize your content with structured data, long-tail keywords, and mobile-friendly design to rank in Google’s AI Overviews and boost visibility.| Search Engine Journal
ChatGPT leads the AI search market with an 80% share, while traditional search engine use reportedly declines.| Search Engine Journal
Google's AI overviews appear in 30% of searches and nearly three-quarters of problem-solving queries, according to a new study.| Search Engine Journal
Google's Thematic Search patent closely parallels AI Mode's Query Fan-Out technique, a research system for deep, broad, and complex queries.| Search Engine Journal
Unlock the power of 301 redirects at scale LLMs to enhance user experience and optimize your website's SEO strategy.| Search Engine Journal
AI tools are creating fake URLs causing 404 errors. Google's John Mueller offers guidance to navigate this issue.| Search Engine Journal
AI search engines send users to 404 pages more than Google. A study of 16M URLs finds ChatGPT leads in hallucinating links.| Search Engine Journal
To help get your ecommerce website a solid social media strategy, here are 11 tips you can use on the 4 top social networks to drive sales.| Search Engine Journal
Rank tracking is still an important part of any successful SEO strategy and a key metric for SEO pros and marketers continue to measure.| Search Engine Journal
AI Overviews rankings could be influenced by the Information Gain score described in a recently granted Google patent| Search Engine Journal
Link building can pay off in more ways than just traffic and rankings. Here are 12 ways you can generate earned links, naturally.| Search Engine Journal
Here are six reasons why a site using risky black hat SEO tactics may still rank well in search engine results. For now, anyway.| Search Engine Journal
Here are all the best practices and common pitfalls you need to know before and after you make the switch from HTTP to HTTPS.| Search Engine Journal
Find out what role E-A-T plays (and does not play) in Google’s algorithms, plus tactics to promote trust in your own website.| Search Engine Journal
Advanced Google search operators can deliver powerful insights to inform your content strategy, SEO audits, and more. Use this for quick reference.| Search Engine Journal
Improve your content with the 20 best Content Marketing tools. Write better, reach more users, and drive better results with content.| Search Engine Journal
Google's John Mueller explains why disallowed pages are sometimes indexed and that related Search Console reports can be dismissed| Search Engine Journal
There are many considerations, interpretations and implementations of the hreflang framework. Learn how to use it for your multilingual website.| Search Engine Journal
Organize your website in a way that allows your users (and search engine robots) to get easy access to your content.| Search Engine Journal
How do you optimize your crawl budget? In this guide, discover the top tips to help make your website as crawlable as possible for SEO.| Search Engine Journal
Here are 10 mobile SEO mistakes you should avoid to ensure you remain in the SERPs, drive more traffic to your site, and keep visitors happy.| Search Engine Journal
Keyword research is the foundation of search engine optimization. This guide covers what it is and how you should do keyword research.| Search Engine Journal
Matt Cutts, Google's head of search spam, answer's a question about ranking signals in his latest Webmaster Help video where a user writes in to ask: As| Search Engine Journal
Trying to fast-track your content strategy is a sure route to failure. Learn why a long-term content strategy is essential for ROI.| Search Engine Journal
Will swapping fresh content every so often help SEO? Simply, how does "freshness" affect search rankings? Learn the answer here.| Search Engine Journal
Google announced a breakthrough that it calls a step toward achieving the goal of a single AI model that handles multiple tasks| Search Engine Journal
Want to learn how to write content that brings you consistent organic traffic for months or even years? It all boils down to two words: evergreen content.| Search Engine Journal
Are clickbait headlines really bad? Discover how to make them work for you without annoying your audience!| Search Engine Journal
I love Twitter for putting me into contact with really outstanding people (well, since I don't have time for conferences, Twitter is my major source of| Search Engine Journal
Discover features coming to Google Analytics 4 in 2024 for first-party data, enhanced conversions, and durable ad performance measurement.| Search Engine Journal
Learn more about what the hub and spoke model is in content marketing and how it works to increase relevancy and organic visibility.| Search Engine Journal
Wix's new AI assistant enables users to improve SEO, stay focused on high-impact tasks, and make better use of built-in tools.| Search Engine Journal
A study finds Google’s AI Mode returns different URLs 91% of the time for the same query, offering insight into how sources are chosen.| Search Engine Journal
The quality of your images can impact your products' visibility on Amazon. Follow these 11 image optimization tips for better Amazon rankings and sales.| Search Engine Journal
Staying up-to-date is your key to reaching sales goals on any platform. This guide will show you how to win with various Amazon Ad Types.| Search Engine Journal
Google updates Search Quality Evaluator Guidelines with details and examples to identify untrustworthy websites.| Search Engine Journal
Learning how to balance semantic density and semantic overlap is essential for machine retrieval and for readers| Search Engine Journal
Exploring the dark side of SEO: Learn about black hat techniques and the shortcuts some practitioners take to outsmart Google.| Search Engine Journal
Google will use rel=nofollow, sponsored, and ugc as hints about which links to consider or exclude for ranking. Here’s what the changes mean for you.| Search Engine Journal
Learn how to calculate the short-term and long-term ROI of your link building campaigns, as well as what tools and metrics to use.| Search Engine Journal
Discover how to become an independent SEO consultant. Get insights from a seasoned professional and achieve success in the world of SEO.| Search Engine Journal
Olga Zarr is an SEO consultant at SEOSLY. Olga Zarr is a technical SEO specialist and an SEO auditor with…| Search Engine Journal
Do you know how search engines work? Find out how Google discovers, indexes, and ranks web pages in this book for SEO pros and search users.| Search Engine Journal
Learn from four SEO experts about what impact user-facing AI features could have on SEO and how you can be prepared.| Search Engine Journal
Delve into the intricacies of Google SGE and the potential of AI in SEO. Uncover limitations and benefits of models like GPT, Bard, and Bing AI for content creation.| Search Engine Journal
Keywords are the foundation for everything in PPC. Read this guide to understand how to use keywords in your paid search campaign effectively.| Search Engine Journal
Are you new to citations management? Citations are a key ranking factor for local search. Learn the ins and outs of how to manage and optimize citations.| Search Engine Journal
Google doesn’t specifically measure the authority of a website, according to webmaster trends analyst John Mueller.| Search Engine Journal
Google cites a 40% drop in invalid ad traffic from deceptive serving, helping protect budgets and keep billing clean for advertisers.| Search Engine Journal
AI chatbots are reshaping SEO. Should you worry or adapt? This analysis unpacks their impact on search and what it means for your strategy.| Search Engine Journal
SEO pros play a crucial role in the overlap between SEO and accessibility. Here's how we can make a positive impact on accessibility through our work.| Search Engine Journal
Here's what you really need to know about dwell time, how search engines use it, how it impacts rankings, and how to influence it.| Search Engine Journal
Unlock the power of SEO without breaking the bank. Explore the best free tools to optimize your website for search engines.| Search Engine Journal
Most of us know that while the search engines no longer consider the meta description in their ranking factors, this element of your page is still| Search Engine Journal
Google's Martin Splitt tweeted that meta descriptions offer Google a summary of what's important about a web page.| Search Engine Journal
Google ignore certain kinds of links that do not represent a true recommendation. Avoid wasting your resources on these 18 common link building tactics.| Search Engine Journal
What’s the difference between natural, quality, good, and bad links? This post walks you through everything you need to know.| Search Engine Journal
What makes a link relevant? Consider these three tips as a framework for thinking about what it truly means when we talk about quality links.| Search Engine Journal
Penguin is now running in real-time as a part of Google’s core algorithm. The update goes into effect today in all languages.| Search Engine Journal
Google's website builder is free and promises to allow small businesses to create and edit websites in minutes on either desktop or mobile.| Search Engine Journal
Blog comments, ratings and reviews, tagged social posts... do they really impact your site's search rankings? Here's what you need to know.| Search Engine Journal
