A publisher is someone who provides the platform to advertisers for running ads. Hence, a publisher could be a website or an application. To app developers and advertising agencies, publishers offer space on their websites. A publisher can communicate the advertiser’s message to the target audience. Publishers are crucial to the digital advertising ecosystem. They […]| Priori Data
A push notification is a pop-up message that allows appearing on a user’s device through an app or website. Real-time server messages appear on your screen to alert you of new content. They have become essential tools for communication in today’s digital world. They enable developers to provide users with real-time updates, reminders, and promotions. […]| Priori Data
Zentones is a sleep sounds app designed to offer a clean and effective solution for users seeking better sleep. The app provides a range of calming sounds. Its minimalist design ensures that users can easily navigate and access the features they need without feeling overwhelmed by unnecessary options. Challenges Faced: Struggling to Gain Visibility When […]| Priori Data
AI Instagram Name Generator Username Style Select style…Creative & UniqueProfessionalMinimalistAestheticTrendy Length Short (5-8 chars)Medium (9-15)Long (16-20) Category Select category…FashionBeautyFitnessFoodTravelPhotographyArt & DesignBusinessTechnologyLifestyleOther Username Elements Numbers Symbols Underscores Dots Suggest Emojis Capital Letters Your Instagram Profile Must Include (Optional) Check Availability Include Explanations Generate Instagram Username Your Instagram Username ...| Priori Data
Instagram Hashtag Generator Hashtag Parameters Content Type Select content type…PhotoVideoCarouselReelStory Number of Hashtags 10 hashtags15 hashtags20 hashtags25 hashtags30 hashtags (Maximum) Hashtag Categories Popular Niche Location-based Trending Branded Community Hashtag Preferences Include Small (<100K posts) Include Medium (100K-1M posts) Include Large (>1M posts) Avoid Banned Hashtags Include Emoji Hashtags Minimize Competition Content Description Describe Your Instagram […]| Priori Data
Instagram Captions Generator Instagram Caption Generator Post Type* Select typePersonal/SelfieFood & DiningTravelFashion & StyleBusinessNature Mood* Select moodFun & PlayfulProfessionalCasualInspirational Describe Your Post* Generate Caption Copy Regenerate What is an AI Instagram Caption Generator? An AI Instagram Caption Generator is a tool that uses artificial intelligence to create engaging and relevant captions for Instagram posts. It […]| Priori Data
Instagram Bio Generator Profile Information Tell Us About Yourself/Your Brand Key Words/Phrases to Include (comma-separated) Special Instructions or Must-Haves Bio Settings Bio Style Select bio style…ProfessionalCreative & ArtisticMinimalistQuirky & FunInspirational Bio Tone FriendlyFormalCasualHumorousSerious Account Type Personal Business Creator Influencer Brand Non-profit Bio Preferences Include Emojis Include Call-to-Action Include Hashtags Include Quote Format with Line Breaks […]| Priori Data
Ad spend is the amount of money that advertisers spend on advertising their app. In simple terms, ad spend refers to the amount of money a company invests in ads to promote its apps. This can include banner ads, video ads, native ads, and other types of ads that get displayed within the app. The […]| Priori Data
A session refers to when a user opens the app and engages with it for a certain period of time. The app can track the user’s interactions with the app to provide a better user experience. Whenever the user opens an app, they start a new session. It collects data about pages they visit, how […]| Priori Data
App Category Revenue ($M) Users (M) Among Us Games 75 300 June, 2018 Bumble Dating 765 45 December, 2014 Candy Crush Saga Games 1211 255 April, 2012 Cash App Finance 12305 44 October, 2013 ChatGPT AI 0 100 December, 2022 Chime Finance 1850 14.5 April, 2014 Discord Communication 130 140 May, 2015 Facebook Social 116608 […]| Priori Data
An organic install refers to when a user downloads an app through an app store’s search results or featured lists, rather than through paid advertising or incentivized installs. Unlike paid installs which come from advertisements, organic installs are “natural” and happen when users discover and download an app on their own initiative. They are important […]| Priori Data
Looking for an ASO agency? Boost your app’s visibility and downloads with Priori Data's expert app store optimization services. Proven strategies and detailed app audits to help your app rank higher and grow faster.| Priori Data
Influencer marketing is a form of marketing that leverages the power of key individuals known as influencers. To promote a brand’s message. Influencers have built up a large & engaged following on social media. Making them a trusted source of information & recommendations for their followers. With the rise of social media, businesses are turning […]| Priori Data
Mobile applications are a crucial tool in today’s fast-paced world. But, developing a mobile app is only half the battle. But how do we measure the success of a specific app? How do we know if our app is meeting its objectives? The answer lies in Key Performance Indicators (KPIs). The real challenge lies in […]| Priori Data
Install is a process of downloading and setting up an app on your device. When you download an app from the app store, the installation process begins. The app gets downloaded from the app store onto your device along with all the necessary files and data. The process of installation varies depending on the operating […]| Priori Data
The rate at which customers stop using an application or doing business with an entity is called the churn rate. It can also be analyzed by knowing the rate of attrition of customers over a given period. Understanding the churn rate helps handle the business better. It gives an insight into how many customers are […]| Priori Data
Chime is one of the fastest-growing fintech companies in the United States, offering banking services and financial tools to help Americans improve their financial health. In just a few short years, Chime has catered to 22.3 million customers by focusing on eliminating fees, providing access to paychecks early, and automation tools to help users save […]| Priori Data
Return on investment (ROI) is a key metric used to evaluate the success of a mobile app. ROI measures the amount of return an app generates versus the total cost to develop and market the app. Calculating the ROI of a mobile app can help developers and marketers understand if their app strategy is paying […]| Priori Data
Conversion refers to the process of turning a user’s interaction to perform a task within the app. The actions that count as conversions vary depending on marketing strategy. In terms of mobile apps, a simple action such as downloading the app or being an app subscription can be considered a conversion. In general, filling out […]| Priori Data
Events are actions or occurrences that happen within a mobile app. For example, a user clicking on a button, entering text in a field, or swiping left or right are all events. Events can also get triggered by the app itself, such as if we send a push notification to a user’s device. In simple, […]| Priori Data
Click-through Rate (CTR) evaluates how effective and useful is your ad, email, or link. It is the ratio of clicks to impressions (a specific link or call to action, like ‘learn more’). In mobile marketing, the number of clicks made on a mobile ad compared to total views (number of people exposed to that content) […]| Priori Data
Mobile marketing refers to marketing strategies and tactics that target users on mobile devices such as smartphones and tablets. It takes advantage of the unique capabilities of these devices such as location awareness and camera access to provide personalized and timely marketing messages to consumers. The goal is to reach customers when they are on […]| Priori Data
An application, commonly known as an app, is a set of programs or pieces of software bundled together that allow users to access certain features. As the era of mobile and smartphones evolved, applications or apps became an integral part of our lives. You can find millions of applications in Android and iOS app stores […]| Priori Data
PrioriData is a specialised mobile app marketing agency that increase visibility, drive revenue & deliver sustainable Mobile Growth.| Priori Data
AI TikTok Username Generator Username Parameters Username Style Select style…TrendyCreativeProfessionalGamerAesthetic Username Length Short (4-8 characters)Medium (9-15 characters)Long (16-20 characters) Content Categories Dancing Comedy Fashion Beauty Gaming Fitness Cooking Travel Username Preferences Include Numbers Include Symbols Include Underscores Include Dots All Lowercase Camel Case Personal Information Share Some Details About Yourself Words to Avoid Generator Options […]| Priori Data
AI TikTok Hashtag Generator Hashtag Parameters Content Type Select content type…DanceComedyTutorialVlogFashionCookingFitnessBeautyTravelGamingEducationalMusicOther Target Audience Size Micro (under 10K followers)Small (10K-50K followers)Medium (50K-100K followers)Large (100K-1M followers)Very Large (1M+ followers) Hashtag Preferences Include Trending Include Niche Content-Specific Broad Reach Engagement Focus Include Challenges Output Preferences Number of Hashtags 5 hashtags10 hashtags15 h...| Priori Data
If you’ve been in the SEO game lately, you’ve probably noticed something: every tool on the market suddenly has “AI-powered” slapped on its homepage. Keyword research? AI does it. Content creation? AI’s got you covered. Technical audits? You guessed it, AI to the rescue. But here’s the thing that nobody wants to talk about – […]| Priori Data
An active user is someone who interacts with the app for a specific period of time. This can include any kind of interaction, such as opening the app, using its features, or buying an item. In general, the active user measures engagement and retention. For example, a fitness app might define an active user as […]| Priori Data
Instacart offers a personalized shopping experience accessible via the web, Apple, and Android devices. It empowers users to browse, choose, and buy products from various stores. Instacart’s revenue took a hit in 2019 due to the pandemic. As things slowly got back to normal, people started using services like Instacart to get groceries delivered. In […]| Priori Data
Regular advancement in the tech world has made our lives easier. For instance, sending money online has become easier than ever. In fact, many social platforms are offering one-step payment services. This thing gained popularity in 2013 when Square Cash developed an innovative solution. It’s a mobile payment company allowing people to connect a debit […]| Priori Data
The travel industry has made a strong comeback after the uncertainty of the pandemic. What was once on pause is now thriving, with global tourism expected to reach 18.45 trillion dollars by 2032 and travel apps generating over 630 billion dollars in revenue. But this isn’t just about big numbers. It’s about how people move, […]| Priori Data
User acquisition (UA) is the process of acquiring new users for existing mobile applications. It’s a crucial aspect of any business because, without users, mobile games are useless. It involves a wide range of skills to grab potential customers and encourage them to use their apps. Business strategy should aim to grow its customers and […]| Priori Data
The new generation mobile game Candy Crush Saga has marked a massive presence in the market with over $1 billion in revenue. It is one of the first freemium apps to generate such high revenue. King, the second-largest Facebook gaming publisher, launched Candy Crush. By launching this popular free game, King was rending well on […]| Priori Data
In recent years, online dating has become popular, with numerous apps like tinder and Bumble catering to individuals seeking romantic connections. Bumble, founded in 2014 by Whitney Wolfe Herd, has emerged as one of the leading players in this competitive market. Not only has Bumble gained traction for its unique approach to empowering women, but […]| Priori Data
When a customer or visitor to a website performs a desired action, it is called a conversion. It could be purchasing an item, using a certain service, installing an application, etc. In marketing, responding to a ‘call to action’ is conversion. Opening an email you sent, signing up for an offer or giveaway, and filling […]| Priori Data
App monetization refers to the way you can make money from your mobile app. There are many different models of monetization to choose from, each with its own set of benefits and drawbacks. Therefore, it is important to choose the right model for your app by understanding the user base, app features, and revenue goals. […]| Priori Data
TikTok Overview TikTok has transformed social media with its short-form videos and cultural impact, becoming one of the fastest-growing platforms globally. With its addictive scrolling experience and algorithm that seems to know what users want before they do, the app has captured the attention of everyone from teenagers to grandparents and brands to politicians. Launch […]| Priori Data
TikTok pays around $0.02 to $0.04 per 1,000 views to its creators who have enrolled in the creator fund. You can earn Up to 20x more than the Creator Fund (approximately $400-$800 per million views) if you enrol in the Creativity Program Beta. The Creativity Program Beta offers significantly higher earnings, especially for original content over […]| Priori Data
Facebook is the world’s biggest and most widely used social networking platform. Mark Zuckerberg launched it in 2004 exclusively to serve digitised versions of personal information and images for Harvard. Later, Facebook was expanded to the students of elite US universities and then to US and Canadian universities. Finally, in 2006, Facebook became an open […]| Priori Data
In-app advertising is a type of mobile advertising that displays ads within an app. This can take the form of banner ads, interstitial ads, native ads, and rewarded video ads. These advertisements appear within the app itself and are integrated into the app’s design. These ads are often placed to ensure visibility to the user. […]| Priori Data
App engagement refers to how involved and active users are with a mobile application. It’s all about how much time they spend using it and how often they use different features within the app. Why is it so important? Well, think about it this way – app engagement gives us an idea of how well […]| Priori Data
In-app purchases have revolutionized the way apps generate revenue and have provided app developers with an alternative source of income. According to recent data, in-app purchases account for nearly 80% of all app revenue generated on the App Store. In this blog post, we will dive into the world of in-app purchases and explore its […]| Priori Data
Founded in 2010 by Kevin Systrom and Michel Krieger, Instagram is a popular photo and short video-sharing platform. The iOS release of the app took place the same year, while the Android release happened two years later. The platform was initially started as Burbn. It quickly attracted $500,000 in seed funding and focused on offering […]| Priori Data
Social media has transformed how we communicate, connect, and consume information in the modern digital age. What began as a novel way to interact online has exploded into an ecosystem of platforms, each with its own unique features and user demographics. As these networks continue to evolve and expand their reach, understanding the latest trends […]| Priori Data
