What makes a good client?
Being an agency’s favorite client isn’t just about having the biggest budget, the coolest product, or being the nicest person. Learn what makes a good client when working with a digital agency.| Cordelia Labs
Being an agency’s favorite client isn’t just about having the biggest budget, the coolest product, or being the nicest person. Learn what makes a good client when working with a digital agency.| Cordelia Labs
Discover how an agency can combine big agency expertise with small agency care to deliver strategic, personalized marketing solutions.| Cordelia Labs
Discover ways to improve your Google Ad Quality Score, improve CTR and conversions on your PPC campaigns. Contact Cordelia Labs today!| Cordelia Labs
How to Become Searchable in Your Own Backyard Local advertising is an effective way to boost awareness of your brand and attract customers within a specific location. It allows you to target nearby prospects based on interest and need. In the past, traditional adverting (i.e. Newspapers, Billboards, Radio) were the best tools to reach prospective …| Cordelia Labs
With all this talk about Video being the way to go online, is there still a place for Display ads in the mix? We at Cordelia Labs think so. While Video has the ability to bring sight, sound and motion, Display ads can be just as engaging. Partnering with the right Creative Designers and Producers …| Cordelia Labs
Local search marketing has evolved significantly in recent years, driven by changes in consumer behavior and advancements in technology. To succeed in this dynamic landscape, businesses must adopt hyper-localized search marketing strategies.| Cordelia Labs
What are Google’s New Brand Controls in Search? When it comes to broad match keywords, there has always been a struggle keeping non-branded and branded related traffic separate. Google has been using their AI and Broad keyword match to work together to ensure your ads are reaching the correct set audience, but sometimes has had …| Cordelia Labs
When Will Brands Be Able to Advertise on Threads? The question really isn’t about whether or not Threads will start to push out advertising opportunities, the question really is when. When Meta launched the Twitter/X competitor in early July, it was always to allow the app to take off organically. They will measure and analyze …| Cordelia Labs
Get the best out of LinkedIn in 2023 by creating ads that convert. Generate leads, drive traffic, and build your brand with these tips.| Cordelia Labs
Starting a business is no easy feat. It involves careful preparation, making key financial decisions, and a whole lot of brainstorming. If you’re looking to start advertising your business using paid social media campaigns, it’s going to take some of that same strategic planning. First off, what is “Paid Social?” Paid social media advertising is …| Cordelia Labs
Who would believe that 20 years ago is when the first Social Media platform, MySpace launched. MySpace was a free, advertising-supported service that allowed users to create Web “profile” pages that feature photographs, express their interests, and, most importantly, link to other people’s profiles. Sound familiar? The basis of all social media platforms stem from …| Cordelia Labs
We all have a love hate relationship with the most common Social Media platforms – Facebook, Instagram, X, YouTube, etc. You love them because you see friends and family posting their “adventures” on Instagram. You learn new things or explore interests on YouTube. You read things on X and scratch your head – either way, …| Cordelia Labs
Struggling to get your brilliant local business noticed in a sea of online noise? Fear not, fellow entrepreneurs of delightful cafes, charming boutiques, and thrilling zip-lining parks! While you might be dreaming of global domination, sometimes the shortest path to success is right outside your door – or more accurately, right on your customers’ screens. … The post 3 Critical Digital Strategies for Local Marketing appeared first on Cordelia Labs.| Cordelia Labs
Tired of wasting ad spend? Learn how programmatic advertising uses real-time bidding & data to find your perfect customer & help you win the ad game.| Cordelia Labs
When Facebook opened its virtual doors to the general public in 2006, the world was a different place. George Clooney was the sexiest man alive named by People magazine, Hannah Montana debuted on the Disney Channel, the feud between Donald Trump and Rosie O’Donnell began over the firing of Miss Universe and lastly, Google purchased …| Cordelia Labs
Meta Description:Stay ahead of the curve with 2024's top Instagram trends: video dominance, AR filters, ephemeral content, personalized AI, sustainability, and micro-influencers. Learn how to leverage these trends for your brand's success with Cordelia Labs.| Cordelia Labs
Check out the Cordelia Labs Blog and discover SEO and PPC Management Tactics. Contact us today for a consultation!| Cordelia Labs
While we are just about to head into the unofficial kickoff of summer, and while you may have achieved some of your new years resolutions, we know maybe this one did not quite get solved yet. Well, there is no better time to get that social media strategy right. If your marketing budget feels like … The post Paid Social Media Advertising Strategies to Increase Results appeared first on Cordelia Labs.| Cordelia Labs
Unlock rapid growth with paid search! Gain immediate visibility, targeted traffic & measurable ROI. Find out if PPC is your business's missing puzzle piece.| Cordelia Labs
Turn digital marketing data into actionable marketing insights that enable prioritization and focus squarely on your objectives. Schedule a consultation with an expert today.| Cordelia Labs
Google Keyword Planner, Semrush, SpyFu, and more. Learn how to use the Top 2023 PPC Tools for social channels, paid media platforms, etc.| Cordelia Labs
Should You Use AI To Write Ads? Like most complicated questions there is definitely a fuzzy gray area within the answer. Here at Cordelia Labs, we feel like this is becoming a conversation everyone is either trying to avoid or anxiously answering what is really happening. There are so many facets of thought on this …| Cordelia Labs
When it comes to planning your digital advertising budget, I have one piece of advice to offer you that you might not expect from a marketing agency: Think of your end goal first. Of course, you want to get the best return on investment (ROI) for your limited advertising dollars. And we hear from many … The post How to Allocate Your Budget for Digital Marketing and Advertising appeared first on Cordelia Labs.| Cordelia Labs
Tired of blending in on the results page? Featured snippets & AI overviews are your chance to shine in Google Search Results!| Cordelia Labs
Through machine-learning, automated bidding uses past campaign data to place bids and thus maximize ad performance.| Cordelia Labs
Discover A/B testing best practices to apply to your digital marketing strategy. Contact Cordelia Labs for paid media management.| Cordelia Labs
Discover common types of click fraud, its impact on your campaigns & ways to protect your ad budget while enhancing traffic quality.| Cordelia Labs
We offer SEO and PPC Management at Cordelia Labs in the Tampa Bay FL area. Contact Cordelia Labs today for a consultation.| Cordelia Labs
We think the question is… what do they not do? Here at Cordelia Labs our PPC Specialists (PPC = Pay-Per-Click) are honestly the backbone of our Digital team. They need to be both technical and creative, receptive to learning and have the ability to teach. On the technical side, they need to know all the …| Cordelia Labs
Google’s recommendations can lead to higher costs & subpar performance. Discover actionable tactics for PPC optimization to take control of your digital advertising strategy.| Cordelia Labs
Learn how to create a winning LinkedIn strategy with best practices for posts, engagement, & profile optimization.| Cordelia Labs
Is your Facebook strategy ready for 2025? Discover the latest Meta updates, from AI-driven ad creation to controversial policy changes, and learn how to adapt for success. Read now!| Cordelia Labs
Is your small business missing out on local customers? Our guide to local SEO reveals the secrets to increasing your online visibility and driving more foot traffic. Learn essential strategies like claiming your Google Business Profile, optimizing for local keywords, and leveraging paid search campaigns. Attract more customers and increase your sales through effective local marketing.| Cordelia Labs
Learn how to gain a competitive edge in paid search by conducting thorough competitive analysis. Discover strategies to outperform rivals, optimize campaigns, and achieve your business goals. Contact Cordelia Labs today for expert assistance!| Cordelia Labs
Dive into the deceptive world of click-through rates and learn why it may not be the best metric for measuring success in digital marketing.| Cordelia Labs
Understand the difference between Google Tag Manager (GTM) and Google Analytics (GA). Learn how these powerful tools work together for optimal website insights.| Cordelia Labs
Pay-per-click (PPC) advertising consistently stands out as a dynamic and results-driven strategy. This article aims to shed light on the world of PPC marketing and unravel its potential to propel your business to new heights.| Cordelia Labs
If you’re learning SEM, and you want to really know how Google Ads generates responsive search ads so you can create better content, this guide is for you.| Cordelia Labs
Find out 9 ways to start implementing Google Display Ads best practices today to optimize your display ads for more clicks and better ROI.| Cordelia Labs
Explore the effectiveness of influencer marketing and how influencer marketing works. Perfect for brands considering influencer collaborations.| Cordelia Labs
Dynamic creative is the modern answer to the ever-changing landscape of digital advertising. It’s the process of crafting digital ads that automatically adapt and personalize based on real-time user data. Rather than a one-size-fits-all approach, dynamic creative ensures each user sees the content most pertinent to them. Why is this approach crucial today? The digital …| Cordelia Labs
We get it, you just spent all this money on a website to then be told, you need a landing page. Ouch! We like to think of shopping on Fifth Avenue in NYC when trying to understand the difference between a website and a landing page. Imagine this, here you are walking down Fifth Avenue …| Cordelia Labs
