Why and How to Use Podcasting in Your Content Marketing Strategy - Spreaker Blog
Podcasting has landed on new content landscapes, becoming a medium that marketers can turn to when it comes to building relationships with new clients.| Spreaker Blog
At Spreaker, we’re proud to support independent creators through our Prime program, a space designed for ethical monetization and community-driven growth. As part of our Success Stories series, we sat down with Josh Hallmark, host of True Crime Bullshit, to explore the strategy and soul behind one of the most compelling podcast success stories. From […] The post Building Community, Storytelling Ethically & Scaling with Purpose: Podcasting Lessons from Josh Hallmark appeared first on S...| Spreaker Blog
Podcasters are all looking for the same thing: more listeners. While you may have a long list of exciting ideas you want to talk about—it is always important to take a step back and reevaluate your podcast marketing strategy. This is where repurposing your podcast content can play a large role. The post How to Repurpose Your Podcast Content appeared first on Spreaker Blog.| Spreaker Blog
Landing aligned partnerships for your podcast is a fantastic way to start monetizing. This can be seamless with the creation of a podcast media kit. A podcast media kit is an easy way journalists can write about you and is your elevator pitch for sponsors. The post Do I Need A Podcast Media Kit? appeared first on Spreaker Blog.| Spreaker Blog
Reviews are a great way to promote your podcast and get more listeners. So encouraging people to share their opinions of your work is even more critical when you're trying to monetize your craft. But what exactly can you do to inspire listeners to leave a review? The post 6 Tips for Getting More Podcast Reviews appeared first on Spreaker Blog.| Spreaker Blog
Your 3rd-grade self might think making mistakes is a bad thing, but in reality, mistakes are how we grow. However, if one of your friends made the same mistake, and learned from it… wouldn’t you want to know how to avoid it to save you some time? When you’re starting you are inevitably going to make podcasting mistakes, that is inevitably, but why not learn from our podcasting mistakes? The post 10 Podcast Mistakes (And How to Avoid Them) appeared first on Spreaker Blog.| Spreaker Blog
Guess what, CPMs are on track to increase by 20% in between now up until the end of December 2021. That's huge. So how can you take advantage of these high CPMs in podcast advertising and make money off of your podcast? Let's get into it. The post Podcast Advertising: Taking Advantage of High CPMs appeared first on Spreaker Blog.| Spreaker Blog
If you didn’t already know, AdHub is our self-advertising tool, available for US users, that will give you the chance to promote your podcast with an audio ad on other targeted podcasts. The post Promote Your Podcast with AdHub appeared first on Spreaker Blog.| Spreaker Blog
If you want to have a successful podcast, you need to go niche. You need to find the exact community your awesome content speaks to. In order to carve out your niche, you need to find your ideal podcast listener, also known as your podcast avatar. The post How to Create the Perfect Podcast Avatar appeared first on Spreaker Blog.| Spreaker Blog
Taking the leap into the podcast world can be daunting, but luckily, figuring out how to start a podcast is easier than ever before. There are plenty of tips, tricks, and tools at your fingertips, and you can easily find the answer to almost any question you may have about the process online. The post Are You Ready to Start a Podcast? 5 Questions to Ask Yourself appeared first on Spreaker Blog.| Spreaker Blog
There are a lot of blogs online with an array of information that’ll tell you $100 is enough to start a podcast. However, you’ll also find articles stating you need $5,000 to be successful. At the end of the day, it all boils down to your purpose behind starting a podcast and your financial situation. So you might wonder, how much does it cost to start a podcast? Let’s break it down. The post How Much Does it Cost to Start a Podcast? appeared first on Spreaker Blog.| Spreaker Blog
Creating engaging content for your podcast should always be your main driving force. But never forget the importance of social media. It is such a fundamental tactic for growing your audience that we wanted to give you the tools to create a strategy to specifically how to promote your podcast on Instagram! The post Top Tricks to Promote Your Podcast On Instagram appeared first on Spreaker Blog.| Spreaker Blog
If you’re a one-man show, it may seem natural to try podcasting from home. But even if you aim to work collaboratively, there are tons of tools out there to help you create top-notch content from the comfort of your bedroom. The post How to Start A Podcast From Home appeared first on Spreaker Blog.| Spreaker Blog
The importance of understanding your podcast statistics cannot be overstated. With that insight, you get a clear idea of your podcast’s progress and how to further develop your content. The post The Numbers Game: Understanding Your Podcast Statistics appeared first on Spreaker Blog.| Spreaker Blog
Guess what, it’s never been easier to start a podcast. However, the competition to be heard is fierce. So, how do you stand out amongst the sea of podcasts? Well you should pitch your podcast to the media. The post How to Pitch Your Podcast to the Media appeared first on Spreaker Blog.| Spreaker Blog
Podcasting is unique in that listeners are more engaged and convert better than any other medium. Now, with our self-serve advertising platform, you will be heard by relevant listeners and have the data to prove it. The post AdHub: Making Podcast Advertising Accessible appeared first on Spreaker Blog.| Spreaker Blog
Now, whether you choose to script out your episode in full before entering the studio, ad-lib on the spot, or go off of a simple episode outline, preparing for your podcast episode is a very useful first step. The post Taking it to the Next Level with a Killer Podcast Script appeared first on Spreaker Blog.| Spreaker Blog
So you’ve made a podcast and you want people to, well, listen. Making an effective website for your podcast can not only attract the right audience but the right sponsors and partners as well. The post Selecting the right platform for your podcast website appeared first on Spreaker Blog.| Spreaker Blog
Now those advertisers are knocking down your organization’s door to be included in your catalog of podcasts, but your team is struggling to manage the campaign and maximize your earnings. Sound familiar? That’s where Spreaker’s Campaign Manager comes in. The post Streamline Ad Management as a Podcast Publisher appeared first on Spreaker Blog.| Spreaker Blog
As a result of working extensively with podcast publishers, we’ve realized that although there is a lot of advice out there for starting a podcast as an independent creative, there’s a lack of information available specifically for publishers. The post Podcasting as a Publisher: A Complete Guide appeared first on Spreaker Blog.| Spreaker Blog
Podcasting is no longer a budding media experiment. It is a mainstream medium that plays an essential role in the advertising and marketing strategies of thousands of podcast publishers. The post Meet Spreaker’s Publisher Plan appeared first on Spreaker Blog.| Spreaker Blog
Our goal is to create the best all-in-one podcast creation app, one which is portable, flexible and works for every level of podcasters. This year we’ve made two further steps towards achieving this goal: in February we announced our first post-production feature, allowing iOS users to edit while on-the-go, and in January we added a […] The post Distributing your podcast is easier than ever before appeared first on Spreaker Blog.| Spreaker Blog
As part of our series on podcaster communities we spoke to 11 different individuals who help run active communities both online and offline in different parts of the world. Our aim was to both understand the motivations and challenges of organizers better, as well as highlight the great work these organizers are doing, share their […] The post How 11 organizers created successful podcaster communities appeared first on Spreaker Blog.| Spreaker Blog
(Updated November 2019) You’ve probably heard the term RSS Feed, but do you know what a podcast feed means and how important it can be to your podcast and its success? Most people don’t, so don’t worry if you fall into the last category. That’s why we want to breakdown exactly what the term means, […] The post Your RSS Feed: What it is, Why You Need It and How to Use it appeared first on Spreaker Blog.| Spreaker Blog
You asked and we listened. Now it’s even easier to get your podcast heard by more people, as we’ve enabled automatic embedding across a range of platforms. Whatever your subject field, we want to make it possible for you to speak to more listeners and most importantly, the right ones. What’s more? The process is […] The post Talk To The Right People: Embed Your Podcast to Medium, Patreon, and More appeared first on Spreaker Blog.| Spreaker Blog
I have a fear that podcasters are taking the “build it and they will come” approach. One’s attitude could quickly become cavalier once their newest episode is uploaded. Sit back, put your feet up, and wait for people to come find it, right? Wrong. If you try to make the argument that your podcast is […] The post How to Promote Your Podcast appeared first on Spreaker Blog.| Spreaker Blog
So, you’ve got the podcast but you’re still not seeing the listener engagement you were hoping for. Never fear! We’ve rounded up five of the best tactics to help you see your podcast participation go up, all it requires from you is a little time and planning and you should start to see the broadcaster […] The post 5 Tips to Really Increase Your Podcast Engagement appeared first on Spreaker Blog.| Spreaker Blog
So, you’re thinking about starting a company podcast but you haven’t got round to doing it yet, we give you three reasons why this form of audio content might be just what your business’s content strategy needs. In this digital age, podcasts make marketing sense, less people are reading and more people own mobile devices, […] The post 3 Reasons Why You Should Start A Podcast If You’re A Marketer appeared first on Spreaker Blog.| Spreaker Blog
So, you have the podcast and you have the listeners – the next obvious step is to start making some money from it. However, before you can start thinking about monetizing your podcast you need to make sure you have a proposal which will knock any potential sponsor’s socks off. To be well equipped to […] The post Pitch Perfect: How to Sell Your Podcast to Sponsors appeared first on Spreaker Blog.| Spreaker Blog
As a small business, it can be impossible to find your unique voice in the marketplace and successfully reach your audience. Consumers’ lives are saturated by advertising on a daily basis, so just how can you create brand personality and make your business heard? One answer is podcasts. Podcasts are increasingly being integrated into brands’ […] The post Why Start Podcasting If You’re a Small Business appeared first on Spreaker Blog.| Spreaker Blog
Easy, intuitive, and totally up to you. That’s exactly how you want your podcast listening experience to be: to find what you want easily, to not stumble through podcasts you’re uninterested in during your search, and to ultimately make the choices you want to make, even while you’re listening. With Spreaker Podcast Radio, we’ve kept […] The post Reverse Any Podcast’s Episode Order, Plus 3 Other Ways to Control Your Listening Experience appeared first on Spreaker Blog.| Spreaker Blog
(Updated July 2019) What would your podcast be if your listeners weren’t there? It would just be a one-way conversation, a full-on monologue shared with no one but yourself. There’s almost no point in producing a podcast if there’s no one there to dialogue with. And so, once you’ve found the right words to say […] The post 3 Simple Ways to Reach Listeners and Keep Them Engaged appeared first on Spreaker Blog.| Spreaker Blog
Think about it: when you hear a good story or conversation, it sticks with you much longer than a Facebook post you glanced at does. This is because we engage with audio in a different way than we do with written content. As Emma Rodero, a professor at Pompeu Fabra University in Barcelona, told The […] The post Why Podcasting Should Be a Part of Your Content Marketing Strategy appeared first on Spreaker Blog.| Spreaker Blog
Podcasting has landed on new content landscapes, becoming a medium that marketers can turn to when it comes to building relationships with new clients.| Spreaker Blog
At Spreaker, we celebrate the power of audio and the incredible creators who bring podcasts to life. Our mission is to inspire, uplift, and empower hosts on their journey to success. In our Podcast Success Stories webinar, we sat down with two outstanding Spreaker Prime hosts, Edwin Covarrubias and Ahyiana Angel, to explore their unique […]| Spreaker Blog
Podcast email marketing is, well, the use of email to promote your podcast and is a beneficial way of getting more ears on your content.| Spreaker Blog
Whether you want to start or have already begun a podcast, there are quite a few podcast recording tips that are necessary to consider.| Spreaker Blog
Have you ever heard of a video podcast? Video content is taking the world by storm. This type of content allows brands to connect at a deeper level with their audience. With humans being visual beings, we learn more from what we visualize than what we hear. Videos are also way more engaging.| Spreaker Blog
Here is how to choose the best podcast keywords. Learn the best practices for podcast SEO optimization today.| Spreaker Blog
How can you strengthen your message and connect with your audience in a profound way? It's time to uplevel your podcast using SWOT analysis.| Spreaker Blog
How can you make sure your podcast stands out above the rest? Let us show you how to cut through the noise with podcast SEO.| Spreaker Blog
If you need help finding the right podcast topic to cover – look no further. Here’s how to choose an idea for a podcast in 10 steps.| Spreaker Blog
At the core of a great interview, we find excellent questions. Let’s jump in and look at some of the best podcast interview questions.| Spreaker Blog
Here is how you can create a podcast description so snazzy that potential listeners will have no choice but to click play.| Spreaker Blog
Many starting podcasters are so engrossed with the audio side of things that they miss the importance of also having a visual identity.| Spreaker Blog
As a podcaster, you would want to have a far-reaching audience. So how can you grow your podcast on Youtube?| Spreaker Blog
In this guide, we’re sharing everything you need to know about song stems — what they are, why they matter, and how you can use them.| Spreaker Blog
Are you ready to learn how to create a business page and how to use Facebook groups? Ready to promote your podcast on Facebook? Let’s dig in.| Spreaker Blog
In this article you'll learn how to use market research to validate your podcast idea, giving you the best show your future audience never knew they needed.| Spreaker Blog
A podcast intro introduces the main ideas, includes the title, and prepares you for what’s to come in the following minutes or hours.| Spreaker Blog
Do you want to start a podcast? This beginner's guide explores six (6) simple steps on how to start a podcast and make it a success.| Spreaker Blog
A great Q&A is more than just reading questions off a notepad, so let’s take a look at how to crush your next podcast interview.| Spreaker Blog
Marketing is an important aspect to include in any strategy. Here are ten podcast marketing strategies to get you more listeners.| Spreaker Blog
Wouldn't it be great if you could get paid for what you love doing? But the question remains, how do podcasts make money?| Spreaker Blog
The road to getting podcast sponsors is a steady climb with many options but with our guide you’ll be monetizing your podcast in no time.| Spreaker Blog
Businesses face a common problem - they create an outstanding product, but no one buys it. Why? They don't have a marketing funnel.| Spreaker Blog
What are you doing to grow your podcast? How do you become a successful podcaster? The answer could be affiliate marketing.| Spreaker Blog
In order to market and monetize your podcast use the mother of all marketing, emails. So how can you grow your podcast email list?| Spreaker Blog
Knowing how to position yourself as an expert in your field will help fast-track that process, and podcasting can help you with that.| Spreaker Blog
If you didn't already know, Spreaker is leading the way in terms of podcast monetization, specifically programmatic advertising.| Spreaker Blog
If you want to grow your podcast audience with content that stands out, knowing how to build a community around your podcast is essential.| Spreaker Blog
How can you grow you podcast audience? One of the best strategies is to find the right podcast guests. Our guide will show you how.| Spreaker Blog
You’ve probably realized by now that almost everyone is podcasting. So what is podcast monetization and how do podcasts make money?| Spreaker Blog
There are so many shows out there, however, the good news is that an audiogram can help your show pop & grab potential listener’s attention.| Spreaker Blog
Are you ready to jump into the world of podcasting. But how do you start your own podcast? We've got your covered with our ultimate guide.| Spreaker Blog
You’ve launched your podcast, gained a good amount of listeners and now you’re ready to monetize your podcast. Introducing Spreaker Prime.| Spreaker Blog
A podcast website is a great way to increase listenership and bolster your content with the use of blogs, images, and much more.| Spreaker Blog
Growing your podcast audience is something you should do regularly. How do you do that? Welcome to the ultimate guide to promoting your podcast.| Spreaker Blog
Thinking about starting a podcast, but have no idea what equipment to buy? Well here is our guide to finding the right equipment.| Spreaker Blog
At Spreaker we want to give you the best opportunities to make your podcast a huge success, how can we help you do that? By giving you as many tools and features for creating excellent content and facilitating easy podcast distribution.| Spreaker Blog
Growing your podcast audience is something you should do regularly. How do you do that? Welcome to the ultimate guide to helping you promote your podcast.| Spreaker Blog
Music and sound are a simple yet effective way to help create an even more engaging podcast for your listeners. Using music in podcasts has the ability to define your podcast’s tone, make it instantly recognizable, and are an effective way to create a heightened audio experience for your audience. With this in mind, we […]| Spreaker Blog
How to boost your podcast? Follow our 8 tips!| Spreaker Blog
Tone of voice can convey a thousand things to a listener and is key to getting what you want to say across correctly, how you use it will affect everything| Spreaker Blog
Storytelling and podcasting = the perfect marriage. Here's how to weave storytelling into your podcast to keep your listeners engaged.| Spreaker Blog
Here’s what NOT to do for your podcast’s success Do you ever look back to when you were starting out podcasting and kick yourself over things you wish you had done differently? Stuff that you later figured out were making it hard for your podcast take off? Setting up a podcast is a learning process, […]| Spreaker Blog
How to increase your podcast listenership with enticing episode titles. Quick question – what made you want to read this article? Why are you here? Most likely, it was the title. What you name each episode of your podcast clearly reflects the contents and attracts listeners, both regular and new. You know the expression ‘It […]| Spreaker Blog
While you may be putting out the most entertaining content in your field, none of that matters if potential listeners can’t find your podcast. Cue podcast SEO.| Spreaker Blog
Check out our handy and easy-to-follow guide on how to create an eye-catching podcast artwork to stand out from the crowd.| Spreaker Blog
