Bot traffic is non-human traffic to websites and apps. There are two kinds of bot traffic–the good and the bad. Learn how to detect it!| Setupad.com
Remnant ad inventory is the leftover ad space after the premium deals. Learn how to manage and monetize your unsold ad spaces!| Setupad.com
Discover the role of sellers.json in preventing ad fraud and ensuring that only authorized entities can sell your digital ad space.| Setupad.com
Website monetization platform can help publishers to reach ad revenue potential. Learn about benefits and choose one of the best monetization platforms Setupad.| Setupad.com
Learn how to maximize your earnings with Google AdSense through strategic ad placement, SEO, and high-quality content while adhering to policies.| Setupad.com
Learn more about 4 Google Adsense Bid Types: CPC (cost-per-click), CPM, vCPM, CPE. Improve your bidding strategy and AdSense earnings!| Setupad.com
Digital advertising and programmatic trends for 2025. Stats, facts and graphs YOU CAN'T IGNORE. Keep an eye on our updated list and be ahead of the competition!| Setupad.com
Setupad helps publishers to find the way to join programmatic ecosystem without compromising the current revenue streams.| Setupad.com
Setupad blog shares adtech news for publishers. Learn about website monetization, ad revenue optimization, and header bidding technology, yield management.| Setupad.com
Learn about 7 common types of ad fraud, including pixel stuffing and domain spoofing, and discover strategies to protect your ad revenue.| Setupad.com
Internal links and external links will play an improtant role for your SEO strategy in 2023. Learn about the differences and how you sould use them correctly.| Setupad.com
Many believe that more ads equal more ad revenue. Learn how many ads are good for your site and what's a good ratio between ads and content.| Setupad.com
Learn about Google's Core Web Vitals, key metrics, tools to measure them, and strategies to improve your site's performance and rankings."| Setupad.com
Ad viewability measures opportunity to see an ad by real user. The position of ad influence viewability the most. Main goal is to increase viewability rate.| Setupad.com
For publishers seeking a hands-off monetization approach with top-tier results, Setupad’s suite of managed Prebid solutions will maximize your revenue.| Setupad.com
Speed up your website with these 11 killer tips for 2025. Learn how to increase website loading speed by detecting and fixing issues!| Setupad.com
Differences between Google core products Google Ad Manager, Google AdSense, and Google Ads. Learn which platform will benefit the most for your website.| Setupad.com
Publishers often ask: "What is an ad server and do I need one?" This guide will introduce you to all types of ad servers and their benefits.| Setupad.com
Ad discrepancy refers to the mismatch in ad impressions or ad requests between the publisher’s ad server and the demand partner's ad server.| Setupad.com
| Stories Archive - Setupad.com
12 Most Important and Effective SEO Tips You Must Know for 2025. Tip 12 will help you to beat your competition! Learn how to rank higher on Google!| Setupad.com
Internal links help users and search engines understand your site's hierarchy. Learn how to build an effective internal linking strategy with this guide.| Setupad.com
Google Search Console Insights helps publishers track content performance. Learn how to use it to improve SEO and audience engagement.| Setupad.com
Proven solutions to increase your ad revenue. Discover how audience, loyalty, engagement, and ad inventory quality impact your revenue.| Setupad.com
Find out what's the difference between eCPM, rCPM and fill rate and which metric to look at when assessing your monetization performance.| Setupad.com
DSPs manage ad buying, SSPs handle ad selling, while DMPs organize & analyze data. Find out their roles in the advertising ecosystem.| Setupad.com
Antakalnio str. 17, "Vilnius Tech Park" - building Nr.12, LT-10312, Vilnius, Lithuania| Setupad.com
User experience has become the most important thing for digital publishers with Core Web Vitals update. Learn 7 tips how to improve UX when showing ads.| Setupad.com
Content personalization is a marketing strategy that delivers data-based content, such as browsing history, location, gender, interests, etc.| Setupad.com
Top 15 ad networks for publishers in 2025 to help you choose the most suitable partner and maximize your revenue potential.| Setupad.com
Here are 5 strategies on how to build brand loyalty. Learn what brand loyalty is, why it's important, and how to measure and maintain it.| Setupad.com
Learn about invalid traffic (IVT), its types—general and sophisticated—and effective strategies to detect and prevent it on your website.| Setupad.com
E-E-A-T stands for Expertise, Experience, Authoritativeness and Trustworthiness. Is it a Google ranking factor, how does it impact your SEO?| Setupad.com
Organic click-through rate (CTR) is the best SEO estimate to measure the relevance and appeal of your pages. Learn 8 actionable tips to improve it.| Setupad.com
Stay ahead in the ad tech world with programmatic advertising. Read our in-depth guide to understand how it works, its advantages, and best practices.| Setupad.com
eCPM and CPM are the most common monetization metrics for publishers. Learn about the differences between eCPM and CPM. Simple explanation in one video!| Setupad.com
The war in Ukraine and subsequent economic and political factors have impacted the advertising industry. Learn which trends contributed to eCPM drop this summer.| Setupad.com
Google Open Bidding (EBDA) is a server-side unified auction that allows you to invite third-party demand partners to bid in real-time. Here's how it works!| Setupad.com