Affectiva Media Analytics - iMotions
Affectiva Media Analytics and Affectiva brand becomes part of iMotions. Find out more.| iMotions
Affectiva Media Analytics and Affectiva brand becomes part of iMotions. Find out more.| iMotions
Discover how Affectiva's facial expression analysis tools leverage the world's largest emotional database. Uncover the driving forces behind their innovative| iMotions
Dive into the world of insights with iMotions. Access a wealth of knowledge and discover actionable findings for your research.| iMotions
As first appeared in Modern Restaurant Management on 08/18/2025 A menu is not a list. It is your most‐seen marketing asset, the profit blueprint hiding in plain sight. Restaurants that treat menu design as strategy, not art, tend to bank the difference. I’m reminded of this so much after reading Restaurant 365’s recent mid-year survey, which […] The post Your Menu Is Your Most Powerful Marketing Asset appeared first on iMotions.| iMotions
Explore the science behind resilience and learn about measuring one’s capacity to rebound from adversity. Discover how resilience can be quantified and assessed effectively. Gain insights into the factors influencing one’s ability to bounce back from challenges in this informative article. When life pushes us down, some people stay down longer, while others seem to […] The post The Science of Resilience: Measuring the Ability to Bounce Back appeared first on iMotions.| iMotions
Advancing the understanding of pain measurement through multimodal assessment is crucial in accurately evaluating pain experiences. Through comprehensive and diverse approaches to pain measurement, researchers aim to enhance diagnostic precision and treatment effectiveness. This study delves into the intricate methods and tools for measuring pain, shedding light on the complexity of pain assessment. Pain is […] The post Measuring Pain: Advancing The Understanding Of Pain Measurement Through...| iMotions
Collect and analyze data from multiple biometric sensors such as Eye Tracking, GSR, EEG and more. Easy to Use | Scientifically Validated | Excellent support| iMotions
Find the eye tracking glasses that are best suited your research needs. No matter if you are looking for high accuracy, extreme durability or simply need some| iMotions
Discover how to create an environment that promotes the feeling of home, through optimal brain function with our guide on designing spaces conducive to| iMotions
Master the fundamentals of electrodermal activity (EDA) research and learn how to analyze EDA for deeper insights.| iMotions
Understand how ECG and PPG work. Learn about the sensor-based techniques used to measure the cardiac cycle and heart rate in research. How do ECG and PPG Work| iMotions
Enhance your research with our research-grade eye trackers and other compatible biosensors. Enjoy worldwide shipping.| iMotions
The Wireless Photo Plethysmogram (PPG) and Electrodermal Activity (EDA/GSR) BioNomadix module pair consists of a matched transmitter and receiver. The module| iMotions
Explore the top 5 impactful publications of 2023 facilitated by iMotions. Gain access to a wealth of knowledge in diverse fields including neuromarketing and healthcare research.| iMotions
Explore the subconscious mind and its impact on behavior. Discover how biosensors provide insights into this fascinating realm.| iMotions
"Unconscious", "subconscious", or "non-conscious" are distinct psychological terms with specific meanings in the realm of science. Understanding the nuances| iMotions
Neuroeconomics blends neuroscience, psychology, and economics to unravel decision-making processes. By studying brain activity and cognitive functions, it reveals the neural underpinnings of economic behavior. This interdisciplinary approach enhances our understanding of risk assessment, reward processing, and social dynamics, leading to improved policies, products, and interventions for better decision-making.| iMotions
Why do we react in different ways? Explore why people exhibit varied emotional responses: A deep dive into the complexities of human behavior, emotions, and reactions. Uncover the intricate interplay of psychological, neurological, and environmental factors influencing our diverse emotional reactions. From personality traits and genetic makeup to life experiences and cultural backgrounds - understand the multifaceted reasons behind our unique emotional landscapes.| iMotions
Integrating the California Verbal Learning Test (CVLT) with iMotions offers a comprehensive approach to verbal memory assessment. This multimodal strategy enhances the evaluation process by incorporating cutting-edge technology with established cognitive testing methods. Researchers can now gain deeper insights into verbal memory performance through this innovative integration. The California Verbal Learning Test (CVLT) is a […] The post Integrating the California Verbal Learning Test (CVLT...| iMotions
Remote behavioral research combines the convenience of online methods with the depth and precision of in-lab tools. Researchers can explore attention, as well as the expression and intensity of participants’ emotions, by making small adjustments to their existing data collection processes. By integrating web cameras and microphones with participant surveys, this approach offers a flexible, […] The post The New Frontier in Remote Behavioral Research appeared first on iMotions.| iMotions
Discover how Affectiva’s Facial Coding revealed why Tide’s emotionally-driven ad campaign resonated with audiences and boosted social media engagement. Explore the connection between facial expressions, impactful storytelling, and the effectiveness of Tide’s marketing strategy in driving brand interaction and recall. Tide Cleans Up at Cannes During 2024’s Cannes Lions Festival of Creativity, P&G and Saatchi […] The post More Likes, More Tide? Insights into Award-winning Advertising ...| iMotions
This article is a comparison between fNIRS vs EEG, with both being non-invasive brain imaging methods used in research and clinical settings. While fNIRS offers improved spatial resolution, EEG provides superior temporal resolution. Understanding the differences between these techniques is crucial for advancing brain imaging technology and applications. fNIRS vs EEG: When To Use Which? […] The post fNIRS vs EEG: Comparing Non-Invasive Brain Imaging Techniques appeared first on iMotions.| iMotions
Gain valuable insights into consumer behavior through effective online data collection methods. Discover how data-driven strategies can enhance your understanding of customer preferences and trends. Utilize online tools to gather essential information and optimize your business decisions based on detailed behavioral analysis. Understanding how users interact with creative designs and projects is essential for developing […] The post Gain Behavioral Insights Through Online Data Collection ap...| iMotions
Discover why dial testing alone falls short in media testing and how combining it with Affectiva Media Analytics delivers deeper insights. Learn how to improve content engagement and audience sentiment analysis with this powerful combination.| iMotions
Discover how the Accelerometry Notebook Algorithm enhances movement data analysis for educators. Boost teaching with new insights.| iMotions
Connect any GSR sensor to iMotions with EDA/GSR Module to measure skin conductivity. Research emotional arousal and stress easily.| iMotions
The Shimmer3 GSR+ (Galvanic Skin Response) monitors skin conductivity between two reusable electrodes attached to two fingers of one hand. Caused by a| iMotions
The biosignalsplux EDA sensor is capable of accurately measuring the electrical properties of the skin which changes. These changes are caused by alterations| iMotions
Great entertainment captivates, connects, and resonates. Our advanced media testing solution empowers content creators, studios, and marketers with deep| iMotions
What part of the brain controls emotions? Learn how the amygdala, prefrontal cortex, and limbic system regulate feelings like fear, anger, and joy. Discover the science behind emotional control and how these brain regions shape your emotional responses.| iMotions
The BIOPAC GSR100C is an add-on device to the BIOPAC MP160 and MP150 data acquisition devices to measure skin conductance via changes in perspiration on the| iMotions
Discover the best galvanic skin response (GSR) devices for 2025. Compare features, prices, and applications to find the perfect GSR sensor for your research.| iMotions
Explore the top 5 impactful publications of 2023 facilitated by iMotions. Gain access to a wealth of knowledge in diverse fields including neuromarketing and healthcare research.| iMotions
