What is VOD and how does it work? Learn about its benefits for digital publishers and the effective monetization strategies that go with it.| TargetVideo
What is connected TV and is it worth investing in? As a publisher, you should get acquainted with CTV, and we’re here to help.| TargetVideo
Looking for the best secure video hosting platform? Check out the top 12 video hosting websites and pick the best one for your business.| TargetVideo
Expand your viewership with custom OTT solutions for Android, iOS, Apple TV, webOS, Tizen, and Amazon Fire TV.| TargetVideo
There are many app monetization strategies out there, but not all of them are equally effective. Learn how to pick the right one.| TargetVideo
TargetVideo is an ad solutions powerhouse that provides content monetization and digital advertising services to publishers and advertisers.| TargetVideo
Platform Update 7.2. comes with major Sticky Player upgrades, a revamped Video Library, and an improved OTT builder for smoother navigation.| TargetVideo
Platform Update 7.1. brings valuable improvements such as the new individual player reports, sticky player speed upgrade, and much more.| TargetVideo
The new Platform Update 7.0. is here, bringing advanced live stream scheduling features, an improved search tool, and more.| TargetVideo
Improved Revenue Dashboard for easier navigation and monitoring, new filtering option for video content, and more with Platform Update 6.9.9.| TargetVideo
With this update, we’re bringing an array of smaller updates and fixes. Check out the full Platform Update 6.9.8. changelog.| TargetVideo
The latest Platform Update 6.9.7. is bringing new player features, a Chrome extension, improvements to Prebid analytics, and more.| TargetVideo
With Platform Update 6.9.6. we've focused on optimizing overall platform performance and addressing minor bugs.| TargetVideo
Platform Update 6.9.5. comes with full access to the exclusive video library via the platform interface and many new feature upgrades.| TargetVideo
To start with video ad monetization, publishers need to focus on their video sourcing strategy — finding quality videos they can monetize.| TargetVideo
With video being one of the most popular online formats, publishers are relying on video ad monetization to generate more revenue.| TargetVideo
Long-form video has seen a decline in popularity in recent years. But it still has a place in a successful video publishing strategy.| TargetVideo
We've compiled a list of top 8 live streaming tips and tricks that can help you achieve success! The post 5 Live Streaming Tips & Best Practices to Foolproof Your Strategy appeared first on TargetVideo.| TargetVideo
Learn how to succeed with CTV advertising — from formats and benefits to targeting and measurement, here’s a complete guide for advertisers moving to CTV. The post Mastering CTV Advertising: A Guide to Reaching Modern Viewers for Advertisers appeared first on TargetVideo.| TargetVideo
Platform Update 7.4 introduces the new OTT Traffic Driver and major OTT Builder upgrades like automation, preview mode, and staging save.| TargetVideo
Video hosting is a service that enables the storage, management, and delivery of video content to users across various devices.| TargetVideo
The popularity of CTV among users has been on a steady rise for years now. Naturally, this was followed by a growing interest in CTV among advertisers. However, the industry has been slow to adapt, an issue that IAB recognized and moved to solve in 2024. Last November, I wrote about IAB Tech Lab’s CTV […] The post Update on IAB Tech Lab’s CTV Ad Format Standardization appeared first on TargetVideo.| TargetVideo
Monetize your OTT app effectively with one of the core OTT monetization models: AVOD, SVOD, TVOD, Hybrid, and FAST.| TargetVideo
What is OTT and how is it different from other streaming channels? Learn all about the future of broadcasting & how to get started with OTT.| TargetVideo
TargetVideo helps advertisers reach the right audience, access exclusive content, and deliver their creatives in brand-safe environments.| TargetVideo
With various video file formats out there, it can be hard to choose the right one for your content. Learn all about the most popular formats.| TargetVideo
Follow our 10 practical tips to learn how to make the most out of your video ad inventory and increase your video ad revenue. The post 10 Tips for Publishers: How to Increase Your Video Ad Revenue appeared first on TargetVideo.| TargetVideo
Building an OTT app is quick and easy with TargetVideo's white-label OTT app builder. Learn how to launch an app in hours.| TargetVideo
Publishers can earn from videos through subscriptions, pay-per-view, video ads, sponsorships, and various hybrid video monetization models.| TargetVideo
Platform Update 7.3. brings upgraded video matching, new static playlist filtering options, and a brand new Vertical Lightbox content unit.| TargetVideo
Video content syndication helps publishers expand their audience, boost engagement, and unlock new video ad monetization opportunities.| TargetVideo
What video and advertising trends can we expect to see in 2025? Native ads, AI, and privacy-first advertising are here to stay.| TargetVideo
Find out if short-form video ads are the right fit for your brand with insights into their benefits, strategies, and ideal use cases.| TargetVideo
Publishers can effectively monetize long-form and short-form video content while leveraging the unique advantages of each format. Here’s how!| TargetVideo
Attention metrics offer a more precise measurement of online user engagement and focus in terms of content and ads.| TargetVideo
Optimizing video ad campaigns is the key to generating a higher return on investment. Unoptimized ads run the risk of going unnoticed.| TargetVideo
Post-roll ads are the least effective instream ad format. Find out all about post-rolls and whether you should use them to monetize content.| Target Video
Oustream video ads appear in-non video environments and are a less disruptive and more flexible monetization solution for publishers.| Target Video
Should you serve mid-roll ads in your videos? Find out all about this ad type, as well as why and how to use it to monetize content.| Target Video
Instream and outstream video ads are the two primary ways video publishers monetize their content. Here's how to choose between the two.| Target Video
The floating video player lets publishers make their player shrink once users scroll past it and follow them while browsing the page.| Target Video
TargetVideo’s playlist content unit lets publishers serve video recommendations in a non-intrusive and visually-friendly manner.| Target Video
What is CPM? Find out how to calculate, compare, and understand the factors affecting CPM rates to better optimize your ad campaign.| TargetVideo
Want to maximize video ad revenue? Did you try ad podding? Read this article to learn how and why this advanced monetization technique works.| Target Video
Want to generate revenue by serving video ads on your website or app? Check out my top picks among the best video ad networks for publishers.| Target Video
Read this article to discover all the most useful video ad formats for all your website and video monetization needs.| Target Video
Price floor optimization doesn’t have to be complicated. Learn how to automate this task, save time, and maximize your RPMs.| Target Video
Check out our top 6 tips for setting up instream ads to get the most out of your video ad monetization efforts.| Target Video
With TargetVideo's Custom Plan publishers get a fully customizable solution tailored to their broadcasting needs.| TargetVideo
The new Call Ad Again feature allows publishers to place an additional pre-roll ad call if the first call in autoplay mode comes up empty.| Target Video
Find out what the best ad formats for monetizing websites are and how to integrate them into your web page content.| Target Video
Programmatic direct advertising is an effective way to sell premium ad space at higher CPMs. Find out all you need to know about it.| Target Video
Take an in-depth look into Prebid.js — the technology that made header bidding the powerhouse of the online advertising industry it is today.| Target Video
Contextual targeting has been a staple in the digital advertising industry for a long time, and for a good reason! Find out why.| Target Video
Ad yield optimization is the process of tracking and analyzing ad performance to maximize a publisher's digital advertising revenue.| Target Video
For publishers interested in boosting ad revenue, here are my two cents on how to optimize and get the best prices for your ad inventory.| TargetVideo
Increase your ad fill rate by properly managing your sources, optimizing your ad tech, and improving your website.| TargetVideo
Our video platform is an enterprise tech solution that gives publishers full control over content management, distribution, and monetization.| Target Video
Follow these practical tips on how to optimize your ad inventory and serve more ads on your website to maximize revenue.| Target Video
Real-time bidding enables publishers to sell and advertisers to buy ad inventory instantly via automated auctions.| Target Video
As a free ad-based video monetization model, AVOD is an excellent way for publishers to generate more revenue.| Target Video
Programmatic video advertising is an automated way for publishers to sell video ad inventory to advertisers.| Target Video
There are many quality programmatic advertising platforms out there. Let us help you choose the best one for your business.| Target Video
TargetVideo's plug-and-play Managed Player offers immediate monetization to all publishers thanks to our premium demand and quality ad tech.| Target Video
Managed Ads lets you simplify your ad stack management process and maximize inventory earnings with the help of our experts.| Target Video
Boost your video ad revenue with these 8 practical tips on improving video ad viewability on your website.| Target Video
The ongoing changes in privacy policies have made contextual targeting reaffirm its relevance in digital advertising.| Target Video
Digital video advertising is a great way for publishers and advertisers to improve engagement, boost revenue, and expand their reach.| Target Video
Choosing the best ad exchange for your business is vital to maximizing your CPMs. Here are the ten best ad exchanges on the market currently.| Target Video
As the driving force behind digital marketing, behavioral advertising is one of the best methods for online audience targeting.| Target Video
Benefits of programmatic direct for website publishers include guaranteed ad deals, higher revenue, and strong advertiser partnerships.| Target Video
Enterprise video platforms provide large publishers with the necessary infrastructure to host, manage, distribute, and protect video content.| Target Video
Native video advertising is when video ads seamlessly blend with the surrounding website content in format, style, and context.| Target Video
There are many good online video players on the market. Need to choose one, but don’t know where to start? Let me help you out.| Target Video
Looking for the best live streaming platforms for enterprise-level publishers and broadcasters? Check out my list!| TargetVideo
Both video ads and image ads are commonly used in digital advertising — learn which of these two ad formats performs better across platforms.| Target Video
Ad analytics give publishers and advertisers invaluable insights into campaign performance and audience behavior.| Target Video
Want to learn how to put video ads on a website? I'm sharing six simple steps to guide first-time publishers through the process.| TargetVideo
To maximize revenue from video ads, publishers have to know how to improve video engagement for their content.| TargetVideo
Google's long-awaited third-party cookies phase-out has started, here’s what publishers and advertisers need to know!| TargetVideo
With UGC gaining traction in the digital world, advertisers are wondering how to incorporate this content type in their campaigns.| TargetVideo
Check out the upcoming video industry trends that will shape the video monetization and advertising landscape in 2024.| TargetVideo
Ad exchange platforms simplify the buying and selling of ad inventory, acting as a bridge between publishers and advertisers.| TargetVideo
Scale your ad-powered online business through advanced video monetization options like instream and outstream ads, header bidding, and more.| TargetVideo
Despite being considered the best ad targeting solution for years, there are problems with behavioral targeting that need to be addressed.| TargetVideo