Big launches create big lessons…and a $5.7 million affiliate launch we ran was no exception. In this episode, we go behind the scenes of one of the biggest promotions we’ve ever run and share what worked, what didn’t, and what you can apply to your next campaign. You’ll learn how to deepen connections with your […] The post $5.7 Million Affiliate Launch Secrets: The Affiliate Playbook Part 1 appeared first on The Affiliate Guy Matt McWilliams - Advice for Affiliate Program Managers.| The Affiliate Guy Matt McWilliams – Advice for Affiliate Program Managers
Meet Jason and Cecilia Hilkey. They’re not your typical online marketers. They don’t sell courses on “how to get rich quick” or promise to teach you the “secrets of internet millions.” They’re just two parents in the parenting space who, until recently, had a modest email list of 3,000 people. Then they did something that […] The post How Two Parents Added 104,000 Email Subscribers in 14 Days appeared first on The Affiliate Guy Matt McWilliams - Advice for Affiliate Program Ma...| The Affiliate Guy Matt McWilliams – Advice for Affiliate Program Managers
Virtual summits are one of the easiest, highest-converting affiliate promos out there. They’re free for your audience, packed with value, and loaded with backend commission potential. And the best part? You don’t even have to be a speaker to win big. In this episode, I’ll show you exactly how to promote virtual summits as an […]| The Affiliate Guy Matt McWilliams - Advice for Affiliate Program Managers
You got into affiliate management because you love it. You believe in what you’re doing. You love seeing affiliates succeed. But right now? You’re running on fumes. You’ve got 47 different things on your plate, affiliates texting you at all hours, and it feels like every day brings three new fires to put out. Sound […] The post The Affiliate Manager’s Burnout Survival Guide appeared first on The Affiliate Guy Matt McWilliams - Advice for Affiliate Program Managers.| The Affiliate Guy Matt McWilliams – Advice for Affiliate Program Managers
There was pressure. There were problems. There were moments when it felt like everything might fall apart. But in the end, we pulled off a multi-million dollar affiliate launch that blew past expectations. In this episode, I’m sharing the real behind-the-scenes story—what we did right, where we nearly failed, and the powerful lessons you can […] The post The Affiliate Army Playbook: Lessons from a Record-Breaking Launch appeared first on The Affiliate Guy Matt McWilliams - Advice for Af...| The Affiliate Guy Matt McWilliams – Advice for Affiliate Program Managers
Looking to create an affiliate program agreement (AKA terms and conditions)? You’ve landed in the perfect spot. In this article, we’ll dive deep into the art and science of establishing legally sound contracts for your affiliate program. I’m going to walk you through the exact process I’ve used to develop terms and conditions for some […]| The Affiliate Guy Matt McWilliams - Advice for Affiliate Program Managers
Recruiting affiliates isn’t rocket science…but it’s shockingly easy to screw up. There are five mistakes I see over and over again…and they can completely tank your results before you even get started. In this episode, I’m sharing the biggest recruiting missteps affiliate managers make… and how to avoid every single one. Click Here for The […] The post The 5 Worst Affiliate Recruiting Mistakes You Can Make appeared first on The Affiliate Guy Matt McWilliams - Advice for Affiliat...| The Affiliate Guy Matt McWilliams – Advice for Affiliate Program Managers
So you’re reading a review of Endorsely…that means I know one thing about you…you’re looking for an affiliate program solution that doesn’t make you want to tear your hair out, right? I also know this…you’re probably tired of affiliate platforms that promise the world but deliver a confusing mess of features that require a PhD […] The post Endorsely Review: Is This AI-Powered Affiliate Platform Too Good to Be True? appeared first on The Affiliate Guy Matt McWilliams - Advice f...| The Affiliate Guy Matt McWilliams – Advice for Affiliate Program Managers
If you have an audience of coaches, consultants, speakers, or anyone who’s ever wanted to use their story to create REAL impact, income, and influence, this is the affiliate opportunity you’ve been waiting for! The “Your Story Advantage” Affiliate Program is launching this fall, and you do NOT want to miss it. About Your Story […] The post Affiliate Opportunity: Your Story Advantage Book by Bill Blankschaen appeared first on The Affiliate Guy Matt McWilliams - Advice for Affiliate P...| The Affiliate Guy Matt McWilliams – Advice for Affiliate Program Managers
If you serve an audience of event planners, business owners, or anyone tired of boring, cookie-cutter virtual events, this is the affiliate opportunity that will get their attention (and get you paid). The Airevent Affiliate Program is rolling out, and it’s about to change everything you know about hosting in the virtual world. About Airevent […] The post Affiliate Opportunity: AirEvent Virtual Event Platform appeared first on The Affiliate Guy Matt McWilliams - Advice for Affiliate Progr...| The Affiliate Guy Matt McWilliams – Advice for Affiliate Program Managers
What if you could close more sales after the purchase? What if you could turn one email into three social posts…or flip negative reviews into your most persuasive talking points? That’s exactly what we’re doing in today’s episode. I’m sharing 15 advanced ways to use AI in your affiliate marketing…and some of these are straight-up […]| The Affiliate Guy Matt McWilliams - Advice for Affiliate Program Managers
So you’re reading a review of Tapfiliate…that means I know one thing about you…you’re looking for an affiliate tracking platform that actually works without breaking the bank, right? I also know this…you aren’t sure if Tapfiliate is worth it. Or if it’s right for YOU! Here’s the thing…it MIGHT NOT be right for you. And […]| The Affiliate Guy Matt McWilliams - Advice for Affiliate Program Managers
If you’ve ever spent hours…heck, days…digging through LinkedIn, old spreadsheets, or overpriced lead software just to find the right affiliates or potential clients… then you’re going to want to pay attention to this BotLeads review. I’ve tested a lot of tools over the years in my work running affiliate programs and helping entrepreneurs scale. And […]| The Affiliate Guy Matt McWilliams - Advice for Affiliate Program Managers
Ever wonder what separates the best affiliate programs from the ones that flop? I studied over 8,000 of them, and one result shocked me. It wasn’t the niche, the commission rate, or even the size of the brand…it was something WAY simpler. And I promise you that it’s not what you think. Click Here for […]| The Affiliate Guy Matt McWilliams - Advice for Affiliate Program Managers
Most people think AI is just for writing emails or doing data analysis…but what if it could help you train your team, onboard new affiliate managers, and even build goodwill with your partners? In this episode, I’m sharing the more unexpected ways I use AI behind the scenes to run stronger, smarter affiliate programs. Click […]| The Affiliate Guy Matt McWilliams - Advice for Affiliate Program Managers
There are a million little tasks that come with managing affiliates…leaderboards, nudges, bonus ideas, follow-ups… and most of it eats up your day. In this episode, I’m sharing how I use AI to handle all of that faster, better, and without losing my mind. These are the behind-the-scenes tasks that move the needle…and AI makes […]| The Affiliate Guy Matt McWilliams - Advice for Affiliate Program Managers
If you’re still spending hours trying to find affiliates, segment them manually, or figure out who’s actually worth reaching out to… you’re doing it the hard way. In this episode, I’m showing you how to use AI to uncover hidden affiliate opportunities, personalize your outreach, and grow your program faster…with less guesswork. Click Here for […]| The Affiliate Guy Matt McWilliams - Advice for Affiliate Program Managers
If you’re still spending hours digging through spreadsheets or writing custom outreach from scratch, you’re doing it the hard way. In this episode, I’m sharing the AI strategies I use to save time and actually increase affiliate performance. These are the tools I wish I had 10 years ago. Click Here for The Written Transcript […]| The Affiliate Guy Matt McWilliams - Advice for Affiliate Program Managers
Ever wish you could scale your affiliate program without cloning yourself? In this episode, I’m breaking down the exact ways I use AI to run affiliate programs more efficiently and effectively… and how you can do it, too. Click Here for The Written Transcript of This Episode Links Mentioned in this Episode Affiliate Email Pro […]| The Affiliate Guy Matt McWilliams - Advice for Affiliate Program Managers
Most people panic when managing 10 affiliates. We ran a launch with 1,200 of them. Today, I’m sharing the biggest lessons, the surprises, the wins, and the near-disasters from the trenches of our largest affiliate launches ever. If you ever plan to scale your program…or if you just want to avoid the same mistakes we […]| The Affiliate Guy Matt McWilliams - Advice for Affiliate Program Managers
What if you could create a steady stream of revenue month after month…just by doing a few things differently with your affiliate program? Today, I’m sharing the exact strategies we use to build recurring revenue for our clients…because affiliate revenue shouldn’t be one-and-done. This episode might just change how you think about your entire business […]| The Affiliate Guy Matt McWilliams - Advice for Affiliate Program Managers
Believe it or not, you can scale an affiliate program to 7-figures and beyond…and you don’t have to do all the work. And you don’t have to hire a team of overly qualified affiliate managers. You can scale with a team of virtual assistants…or even a single one. In today’s episode, I’ll show you how. […]| The Affiliate Guy Matt McWilliams - Advice for Affiliate Program Managers
Affiliate management is NOT a 9-to-5. It’s more like juggling flaming chainsaws while answering emails in a moving car. So how do you stay on top of it all…without burning out or losing track of what matters most? That’s what today’s episode is all about. Because let’s face it…when everything feels important, nothing actually gets […]| The Affiliate Guy Matt McWilliams - Advice for Affiliate Program Managers
Paul Pruitt is not exactly a household name in the affiliate marketing world. And yet…he’s consistently finished in the top 10 of major affiliate launches over the past two years. Today, Paul reveals the strategies he used to once again finish in the top 10 of one of the biggest affiliate launches ever. Listen to […]| The Affiliate Guy Matt McWilliams - Advice for Affiliate Program Managers
Want to save time, stay organized, and run your affiliate program like a pro…without losing your mind? These are the tools that keep me organized, sane, and have helped us scale multi-million dollar programs. Click Here for The Written Transcript of This Episode Links Mentioned in this Episode XP Affiliate Network My Toolbox Gmass Affiliate […]| The Affiliate Guy Matt McWilliams - Advice for Affiliate Program Managers
Scaling your affiliate program sounds great…until you hit the roadblocks no one warns you about. Today, we’re tackling the biggest challenges standing between you and explosive affiliate growth…and, more importantly, how to solve them. Click Here for The Written Transcript of This Episode Links Mentioned in this Episode XP Affiliate Network Affiliate Program Kickstarter Affiliate […]| The Affiliate Guy Matt McWilliams - Advice for Affiliate Program Managers
Your affiliates are the lifeblood of your program…but are you making them feel valued? If you want affiliates who promote harder, stay loyal, and genuinely love working with you, it’s time to CELEBRATE them! In this episode, I share nine powerful ways to recognize, motivate, and excite your affiliates so they stick around and sell […]| The Affiliate Guy Matt McWilliams - Advice for Affiliate Program Managers
Ever feel like your affiliate promotions start strong, end with a bang, but completely fizzle out in the middle? That mid-launch slump is real…but it doesn’t have to be! Today, I’m sharing exactly why it happens and, more importantly, how to keep the momentum (and sales) going strong. Whether you’re an affiliate or you’re running […]| The Affiliate Guy Matt McWilliams - Advice for Affiliate Program Managers
Want to grow your affiliate program and your brand at the same time? Start a podcast. Seriously. Podcasting isn’t just about sharing your expertise or building an audience (although that’s a huge bonus). It’s one of the easiest, most effective ways to connect with potential affiliates…the kind who can drive serious sales for your business. […]| The Affiliate Guy Matt McWilliams - Advice for Affiliate Program Managers
Ever feel like your marketing messages are getting ignored? That’s because they probably are. Your audience’s brains are wired to tune out anything that’s too complex, vague, or…let’s be honest…boring. In this episode, I sit down with Donald Miller to discuss why people buy, how to simplify your m Click Here for The Written Transcript […]| The Affiliate Guy Matt McWilliams - Advice for Affiliate Program Managers
Are affiliates lazy…or is there something else going on? 🤔 If you’ve ever wondered why some affiliates seem to sit on the sidelines instead of going all-in, this episode is for you. Spoiler alert: It’s not just laziness. Today, we’re tackling what really holds affiliates back—and, more importantly, how to motivate them to promote more, […]| The Affiliate Guy Matt McWilliams - Advice for Affiliate Program Managers
Why do people actually subscribe? Why do they buy? What makes them willingly hand over one of their most prized possessions—their email address—for a PDF or training? And what about their TIME? Why would they spend it reading your emails instead of scrolling cat videos? And what gets them to part with their hard-earned cash […]| The Affiliate Guy Matt McWilliams - Advice for Affiliate Program Managers
Imagine having the power to poach affiliates from your competitors. Sounds like a game-changer, doesn’t it? It’s also one of the easiest, fastest ways to grow your affiliate program. In this episode, I share the exact plan for stealing your competitors’ affiliates. Click Here for The Written Transcript of This Episode Links Mentioned in this […]| The Affiliate Guy Matt McWilliams - Advice for Affiliate Program Managers
Swipe copy isn’t just a vital component…it’s the backbone of a thriving affiliate program. However, many programs miss the mark when it comes to this crucial aspect. Join me as we dissect the art and science of creating swipe copy that empowers your affiliates to max out their sales and keep promoting over and over. […]| The Affiliate Guy Matt McWilliams - Advice for Affiliate Program Managers
Your affiliate program agreement is one of the most overlooked, but important parts of setting up an affiliate program. I’ve created affiliate terms and conditions for top affiliate programs like Shutterfly and Adidas and know what every affiliate program needs…and what to avoid. In this episode, I’ll show you how to create legally sound contracts […]| The Affiliate Guy Matt McWilliams - Advice for Affiliate Program Managers
How do you stay on the right side of the law with your affiliate program? Wondering about the legal ins and outs of running an affiliate program? You’re in the right place. In this episode, I will share the essential legal requirements every affiliate program owner needs to know. From compliance to disclosures, I’ll help […]| The Affiliate Guy Matt McWilliams - Advice for Affiliate Program Managers
In the world of affiliate management, building robust relationships with your affiliates is a must. But where do you begin? That’s precisely what I’m sharing into today. I share the secrets to building long-lasting connections with your affiliates. From seasoned pros to novices, this episode packs a punch with top-tier strategies designed to propel your […]| The Affiliate Guy Matt McWilliams - Advice for Affiliate Program Managers
Curious about the daily grind of an affiliate manager? You’re not alone. It’s a question I hear often, and for good reason…it’s a role shrouded in mystery. Today, I’m peeling back the curtain to give you an inside look at what really goes on in the day-to-day life of an affiliate manager. Click Here for […]| The Affiliate Guy Matt McWilliams - Advice for Affiliate Program Managers
Want to know how to triple your sales on webinars when affiliates are promoting them? Then you’re in the right place because today I’m sharing my secrets for making more sales on your webinars, especially when affiliates are promoting them. These specific strategies have worked for dozens of our clients to triple their webinar sales…and […]| The Affiliate Guy Matt McWilliams - Advice for Affiliate Program Managers
Today, we’re exploring the darker side of affiliate marketing—fraud, rule-breaking, and shady activities. While it’s rare, affiliate fraud can be a costly problem. In this episode, I’ll guide you on how to identify affiliate fraud, prove it’s happening, and take steps to stop it. Click Here for The Written Transcript of This Episode Links Mentioned […]| The Affiliate Guy
Let’s be honest: managing a successful affiliate program isn’t a walk in the park. Every affiliate program faces its share of challenges that can hinder its success. In this episode, we’re tackling the 15 biggest challenges that affiliate programs encounter and exploring why they can be so problematic. But there’s good news…this isn’t just about […]| The Affiliate Guy Matt McWilliams - Advice for Affiliate Program Managers
Do affiliate bonus packages still work in 2024? Today I share what the latest research reveals about affiliate bonus packages. You’ll learn the truth behind common myths surrounding bonus packages and learn the secrets to crafting irresistible offers that drive results. Affiliates and affiliate managers, this episode could be worth millions, so listen up! Click […]| The Affiliate Guy
What do the GREAT affiliate programs provide for their affiliates? If you are going to run a consistently growing, thriving affiliate program, it is YOUR responsibility to make sure your partners have everything they need to succeed. And I mean EVERYTHING. But what are the most important things you need to provide for them? That’s […]| The Affiliate Guy Matt McWilliams - Advice for Affiliate Program Managers
How do you build an affiliate army? A program that isn’t reliant on one or two or even a few affiliates? In today’s episode, I’ll share exactly how you can build an army of hundreds, thousands, or even tens or hundreds of thousands of evangelist affiliates. Click Here for The Written Transcript of This Episode […]| The Affiliate Guy Matt McWilliams - Advice for Affiliate Program Managers
If you have a product that is a lower ticket item, it can be a challenge to run an affiliate program. The commissions are low, the margins are small, and there’s usually a lot of competition. So how do you get your program to stand out and keep your affiliates excited with low ticket offers? […]| The Affiliate Guy Matt McWilliams - Advice for Affiliate Program Managers
Today I’m sharing the secret strategies of top affiliates who are closing sales like never before in 2024. You will learn what sets them apart from the rest, with conversion rates 4-5 times higher than average affiliates. These strategies can make all the difference between being a weak closer and a strong closer. PLUS, if […]| The Affiliate Guy Matt McWilliams - Advice for Affiliate Program Managers
Did you know that your top affiliate prospects are right there in front of your nose…IF you know where to look? I’ve used the strategy I’m sharing today to find affiliates who’ve made me and our clients over $100 Million in sales. Today I show YOU how to use affiliate leaderboards to find awesome affiliates […]| The Affiliate Guy Matt McWilliams - Advice for Affiliate Program Managers
Oh boy…this is gonna be a fun one. What kind of affiliate manager would Donald Trump be? What can we learn from him about being a great affiliate manager? Click Here for The Written Transcript of This Episode Links Mentioned in this Episode How I Built a $1 Million a Month Affiliate Program In Only […]| The Affiliate Guy Matt McWilliams - Advice for Affiliate Program Managers
If you want your affiliates to promote more often, more aggressively, and make more sales, you need to show them how. And one of the easiest ways to do this is to provide them with a clear plan for success. Tell them what to promote, when to promote, and how to promote by giving them […]| The Affiliate Guy Matt McWilliams - Advice for Affiliate Program Managers
In her first year promoting an affiliate offer, Sarah Williams made 9 sales. The next year, in the same promotion, she made 184…and won the $100,000 first prize. The crazy thing is…this was a last-minute promo…and she still won it! How’d she do it? Well, that’s what this episode is all about. Click Here for […]| The Affiliate Guy Matt McWilliams - Advice for Affiliate Program Managers
Is it better to hire an in-house affiliate manager or an outsourced one? My answer might surprise you. I know I’m biased, but I share the pros and cons of both in this podcast episode. So…which one is best? Well, the answer depends…and I show you what’s best for YOUR situation in this week’s podcast […]| The Affiliate Guy Matt McWilliams - Advice for Affiliate Program Managers
Which is better? Hiring an in-house affiliate manager or outsourcing it? One person or an agency? Today, I share the pros and cons of both ways and show you which kind of affiliate manager is best for YOUR business. Click Here for The Written Transcript of This Episode LINKS MENTIONED IN THIS EPISODE Your Affiliate […]| The Affiliate Guy Matt McWilliams - Advice for Affiliate Program Managers
When I started my first affiliate program, I learned a lot through trial and error…and some huge mistakes, I built a $1 million/month affiliate program in the next two years. Some of those mistakes almost destroyed our business. The GOOD news for you is that I’m sharing those mistakes in this episode, so YOU don’t […]| The Affiliate Guy Matt McWilliams - Advice for Affiliate Program Managers
Affiliate managers send some bad emails to their affiliates. These emails end up having the opposite effect of what was intended. And then, there is this email I’m sharing today…the WORST email I’ve ever seen from an affiliate program. Click Here for The Written Transcript of This Episode Links Mentioned in this Episode How to […]| The Affiliate Guy Matt McWilliams - Advice for Affiliate Program Managers
A client of mine once told me that what I’m sharing today was worth more than $2 million to his affiliate program in one launch. Some have called it our “secret sauce” to run a great affiliate program. It’s the third pillar of every great affiliate program and yet most programs aren’t doing it at […]| The Affiliate Guy Matt McWilliams - Advice for Affiliate Program Managers
Most affiliate programs mess this up big time. As an affiliate, it’s not only annoying but it leads me to quitting at least a few programs each year. And getting it right is foundational to building a great affiliate program. Today, I’m sharing the second pillar of great affiliate programs. Click Here for The Written […]| The Affiliate Guy Matt McWilliams - Advice for Affiliate Program Managers
The holidays can be a great time to find new affiliates and attract them to your program. Affiliates are often looking for new opportunities and the increased prospect of more sales and more commissions is an irresistible combination. Today, I’ll share exactly how to use the holiday season to recruit new affiliates to your affiliate […]| The Affiliate Guy Matt McWilliams - Advice for Affiliate Program Managers
It’s that time of year again…it’s officially time to start thinking about the Holiday Season. Is your affiliate program ready? If not, today’s episode is especially for you. And even if you THINK your program is ready, odds are, you’ve probably missed out on something, so listen up. This episode will show you exactly what […]| The Affiliate Guy Matt McWilliams - Advice for Affiliate Program Managers
