Today we’re excited to introduce the beta release of an intuitive, new audio workflow that makes it faster and easier to edit and mix sound directly in Premiere Pro. Whether you’re an experienced pro, a newcomer to editing, or you’re working on your audio skills, our new audio workflow will put the right tools for the job at your fingertips so you can focus on storytelling – and get to a final sound mix that sounds great with fewer clicks.| blog.adobe.com
Almost everything you do in life—the purchases you make, the restaurants you eat in, the parks you explore, the cars you drive, the apps you ...| blog.adobe.com
Adobe is sharing its vision for AI agents that will help people scale their impact across applications like Acrobat, Adobe Express, Photoshop, and Premiere Pro.| blog.adobe.com
Stories about our products and our customers, how we champion our employees, help raise every voice, lift our communities, and build a sustainable future.| blog.adobe.com
For our inaugural AI and the Creative Frontier Study, we surveyed over 2,000 creative professionals in the U.S. to explore their evolving relationship with generative AI. The findings reveal that while creators mostly see benefits like time savings and support in brainstorming with this transformative technology, they also demand greater transparency and control over their content.| blog.adobe.com
Today we’re thrilled to introduce Premiere on iPhone, a free mobile app that delivers fast, intuitive and powerful video editing for creators on the go.| blog.adobe.com
We heard from you – our fans, community, and leading organizations – about issues our Creative Challenges present for creators. We are doing our part to listen, educate ourselves, and take the necessary next steps to evolve the future of our community experiences and challenges. We have a responsibility to work together to foster creativity for all.| blog.adobe.com
Adobe and Insomniac are excited to team up again, and bring fans an exciting new opportunity to work with the creative minds behind Electric Daisy Carnival in Las Vegas.| blog.adobe.com
Adobe launches Firefly Video Model, offering IP-friendly generative AI video creation with advanced controls for seamless creative workflows and commercial safety.| blog.adobe.com
In celebration of World Emoji Day, I am excited to share the results of Adobe’s 2021 Global Emoji Trend Report, which surveyed 7,000 people in ...| blog.adobe.com
Create, send, open, and view. Across devices and operating systems, hassle-free. This is what everyone expects today, whether they’re creating a high-end fashion magazine in ...| blog.adobe.com
We're excited to announce that Luma AI’s latest video model, Ray3, is now available in the Firefly app where you can use it to generate videos and help you explore creative concepts in Firefly Boards. As Luma AI’s first third-party partner, Adobe is giving Firefly users early access to Ray3 before its wider public release. For the next two weeks, Ray3 will be available only in our Firefly app and on Luma AI’s Dream Machine platform.| blog.adobe.com
Get a sneak peek at the behind-the-scenes peak of how Adobe’s Brand Studio, in collaboration with Play Studio, created a fresh brand expression to reflect the singular energy of the world’s largest Creativity Conference as well as the vibrant creative culture of MAX’s new location in Miami Beach.| blog.adobe.com
Adobe is recognizing the inaugural Adobe Creative Campus Innovators — nine standout universities selected by Adobe that are leading the way in engaging students deeply with Adobe’s creativity, productivity, and AI tools across disciplines.| blog.adobe.com
At NAB 2025, Adobe is delivering a new version of Premiere Pro with AI features designed to help editors work faster and be more creative. Magically extend your clips with Firefly-powered Generative Extend in 4K. Find the right clip in seconds with Media Intelligence. Auto-translate captions in over 27 languages to reach a global audience. And get started faster with drag-and-drop color management and other top workflow improvements requested by our community of professional editors. We’ve ...| blog.adobe.com
Read on for how Adobe is ensuring that we approach generative AI in a thoughtful, transparent, and responsible way to empower creators with more and better ways to earn a living with their work.| blog.adobe.com
Register for this year’s Adobe Summit Innovation Super Sessions to dive deep into specific solutions and launch your learning with leaders from top brands.| blog.adobe.com
Our sessions scheduler is now live for Adobe Summit 2023. Don’t miss the chance to claim your spot in some of the most popular sessions today.| blog.adobe.com
Today, at Adobe MAX, we released the latest version of Creative Cloud, which helps creators cope with current challenges with innovations in speed, ease and superpowers, collaborative creativity and creating for 3D and immersive experiences.| blog.adobe.com
Today at Adobe MAX 2022 we announced a major release of Photoshop on the desktop, Photoshop on iPad, and Photoshop on the web (in beta in select markets). We also released transformative new features in the Adobe Camera Raw plugin and updates to the Content Authenticity Initiative and Adobe Fresco.| blog.adobe.com
This year at Adobe MAX, Substance 3D is expanding creative options for designers in new and surprisingly familiar ways. The Adobe Substance 3D Collection is now more connected to Creative Cloud than ever before. Substance 3D materials in Photoshop and Illustrator make the creative process faster, more fun, and kind of magical.| blog.adobe.com
Today, we’re announcing the expansion of the Adobe bug bounty program to reward security researchers for discovering and responsibly disclosing bugs specific to Adobe Firefly and Content Credentials. Engaging with the security researcher community in these emerging, pivotal areas helps our innovation efforts to while adhering to our ethical AI principles of responsibility, accountability, and transparency. By fostering an open dialogue, we hope to encourage fresh ideas and perspectives and ...| blog.adobe.com
Anyone who says that 2020 wasn’t a challenging year for businesses has their head in the sand. From setting up and then managing a remote ...| blog.adobe.com
The Future of Creativity: 2022 U.S. Emoji Trend Report, surveyed 5,000 people from across the U.S about the role of emoji in business, relationships, & more. Here’s what we learned.| blog.adobe.com
Adobe is providing customers the choice to switch between Firefly models that are IP-friendly for production use and non-Adobe models that offer different aesthetic styles.| blog.adobe.com
In the digital economy, brands have more opportunities to build--and break--customer trust. Read what more than 12,000 global consumers surveyed say about how to get it right.| blog.adobe.com
Today, at Adobe MAX, we announced our approach to developing creator-centric Generative AI offerings by incorporating leveraging Content Authenticity Initiative (CAI) standards and investing in new research to support creatives' control over their style and work.| blog.adobe.com
Intentional impersonation using AI tools for commercial gain isn’t fair, read on for how we’re supporting the Federal Anti-Impersonation Right (the "FAIR" Act) to help protects the livelihood of artists.| blog.adobe.com
As Adobe launches generative AI capabilities across its business, Adobe General Counsel and Chief Trust Officer shares ways industry can work together to harness the power of this new technology responsibly.| blog.adobe.com
Join us as we celebrate one year of Firefly, revisit our incredible journey over the last year and celebrate what we have achieved, with the amazing support of the global creative community.| blog.adobe.com
In a previous post, I provided 15 surprising stats to convince you to use email remarketing. Today, I’ll convince you there’s another channel, where the ...| blog.adobe.com
Adobe released new online shopping data today (covering the period from January 1 to May 31, 2024) showing that even as consumers “trade down” to cheaper goods across categories such as groceries, electronics and apparel, they are splurging in the cosmetics category for items such as fragrances and lipstick.| blog.adobe.com
A year after the pandemic permanently reshaped eCommerce, Adobe explores how online shopping and digital purchasing power have changed.| blog.adobe.com
At Adobe Summit, we’re sharing details on new and expanded integration of Content Credentials into our Creative and Enterprise applications to address this need for businesses everywhere.| blog.adobe.com
Adobe issued new e-commerce data today, profiling the slow but steady shift in consumer demand for shopping on smaller screens. In the first few months of 2024, consistent double-digit growth in mobile spend has put it neck-and-neck with desktop shopping. At this trajectory, Adobe sees a tipping point in the months ahead.| blog.adobe.com
Major improvements to some of the most popular workflows in Photoshop are here — removing and replacing content, changing the overall look of an image, and increasing UI navigation speed.| blog.adobe.com
Today represents a big milestone in establishing provenance everywhere with TikTok announcing that it is joining the Adobe-founded Content Authenticity Initiative (CAI), and the Coalition for Content Provenance and Authenticity (C2PA).| blog.adobe.com
Now in its ninth year, Prime Day has cemented its status in the United States as one of the year’s biggest industry-wide e-commerce moments. This year’s event took place on July 11 and 12, generating 2023’s biggest daily online spending to date. Total spending across both days reached $12.7 billion in the U.S. – 6.1% year-over-year growth – and set a new Prime Day record.| blog.adobe.com
How Adobe is innovating responsibly, respecting copyright, compensating, and creating value for the Stock contributors with the Firefly Contributor Bonus and Firefly Stock Submissions.| blog.adobe.com
Read more about new tech from Adobe Research in development that allow creators to generate music from text prompts, and then have fine-grained control to edit that audio for their precise needs.| blog.adobe.com
Microsoft adds icon to AI-generated images in Bing, Publicis plans to integrate across its 90,000 employees, and Leica previews Content Credentials in upcoming M-11P camera| blog.adobe.com
Marketers talk about prioritizing personalization—and rightfully so. But a new study finds that many marketers are still missing the mark when it comes to delivering ...| blog.adobe.com
