‘You need to kind of kick off this persuasive chain reaction and enlist people to the cause of your book.’ In the book trade, James Spackman is known as ‘The Pitch Doctor’. From an illustrious start to his career in the post room at Bloomsbury to sales, marketing and agency…Continue reading| The Extraordinary Business Book Club
When she started her first job reporting on farming, trying to work out how to move into interior design, Sally Percy had no idea she’d forge such an extraordinarily successful careeer as a business journalist and author. But the lessons she learned in her earliest days – how to write…Continue reading| The Extraordinary Business Book Club
People who write business books – at least, business books worth reading – tend to think a little differently. This ‘Best Bits’ episode features a formidable line-up of disruptors, each…| The Extraordinary Business Book Club
‘I see confidence as something that’s rooted in how we feel before any words, something which touches on sensations.’ What do you think of when you think of sports coaching? Elite lean performance machines preparing to break records? Mike Porteous has competed and coached at elite level as a triathlete,…Continue reading| The Extraordinary Business Book Club
“How do you want your book to make people feel? Start with the feeling and then work your way backwards.” When you’re all about creativity, social justice and empowering individuals to transform pain into positive action, how do you design a book launch that reflects that? Kerry Tottingham rejected the…Continue reading| The Extraordinary Business Book Club
What does a good working life look like in the 21st century? Dr Hilary Cottam, OBE has spent the last five years exploring this question through collaborative workshops she calls ‘imaginining…| The Extraordinary Business Book Club
‘Every time I interviewed somebody, I said, is there anyone you think I should talk to? And so it had a network effect for me. My network grew with these generous, amazing, thoughtful people.…| The Extraordinary Business Book Club
‘ I think reading a book is sometimes like… you’ve slowed things down. You’re in this present moment, working on this very particular thing. And I think we want more of that in our lives.’ What makes a business book worth reading – or publishing? If you’ve ever felt overwhelmed by…Continue reading| The Extraordinary Business Book Club
‘Creativity needs oxygen just as much as fire does.’ What does it take to turn a spark of inspiration into a sustained creative fire? This week’s episode is a reflection on the art of m…| The Extraordinary Business Book Club
‘The foundations of how authors build visibility, build a readership… while the tools change, the principles don’t.’ Jane Friedman has been commentating on the business of books for many years, and her classic The Business of Being a Writer has demystified the industry for thousands of authors. So on the release…Continue reading| The Extraordinary Business Book Club
‘Our definition of success has led us to a place that’s actually constrained us from exploring what we’re capable of. We’re not getting the innovation or the collaboration t…| The Extraordinary Business Book Club