Follow our local SEO checklist to increase your business‘s search visibility and get more customers in 2025.| Semrush Blog
We have tips from the Semrush community on How to Boost Your SEO by Using Schema Markup. These tips came from our #Semrushchat which takes place every Wednesday on Twitter. Our guests included Martha Van Berkel, Jason Barnard, and Hamlet Batista.| Semrush Blog
Discover key metrics to measure and track SEO results. We cover organic traffic, keyword rankings, and more.| Semrush Blog
Compare Shopify vs. WordPress to determine which ecommerce platform is the best for your online store.| Semrush Blog
Our guide will show you how to find your Google Analytics traffic sources. Plus, ways to leverage the data.| Semrush Blog
White hat SEO is working to improve search rankings while complying with search engine guidelines.| Semrush Blog
We analyzed 10M+ keywords to find out what kind of queries are triggering Google’s AI Overviews, how AI Overviews are impacting click-through rates, and which verticals have been most disrupted by AI Overviews. Here’s what we learned.| Semrush Blog
With voice search so hotly discussed and debated this year, we decided to produce a study that will offer data you need. Discover which ranking factors are critical for success to do well on Android & other Google devices. Our findings will offer great insights to SEOs and marketers worldwide.| Semrush Blog
Competitive insights are learnings about rival businesses that help you make better business decisions.| Semrush Blog
Learn how to identify unnatural links and fix your website’s link profile for improved online visibility.| Semrush Blog
This post uncovers the top 100 most visited websites in the US, deep-diving into a few industries — Media, Retail, and Streaming Services — that show the biggest position changes.| Semrush Blog
Clickbait is misleading or sensationalist content created to earn page views on a website. But does it work?| Semrush Blog
Thin content refers to website pages that offer visitors little or no value, even if they have a high word count.| Semrush Blog
Learn what Open Graph meta tags are, how to set them up correctly, and how they impact click-through rate.| Semrush Blog
Learn how to use hreflang attributes to boost your multilingual or multiregional website‘s SEO results.| Semrush Blog
A 301 redirect should be used for permanent redirects, while a 302 should be used for temporary redirects.| Semrush Blog
The Core Web Vitals are metrics that evaluate your site’s user experience. See how to improve your scores.| Semrush Blog
SEO testing is the process of testing and measuring changes to a website to improve its traffic or rankings.| Semrush Blog
Crawl errors are problems that search engine crawlers encounter when they try to access a webpage.| Semrush Blog
Are orphan pages hurting your site‘s SEO? Find & fix them quickly to optimize your site for more traffic.| Semrush Blog
Our Amazon pricing study reveals answers to some of the hottest questions about the top pricing strategies in the marketplace—based on the pricing patterns of the most in-demand products and product categories.| Semrush Blog
Repurposing content is adapting your existing pieces to create new content that can reach more audiences.| Semrush Blog
LSI (latent semantic indexing) keywords are words that appear in similar contexts to a given keyword.| Semrush Blog
Want to know how to get your videos to rank on YouTube? Follow our step-by-step YouTube SEO guide.| Semrush Blog
Learn what competitive benchmarking is and why it‘s important to keep track of your competition.| Semrush Blog
What‘s shaking up the content marketing industry? Learn about the 12 most important content marketing and AI content trends in 2025.| Semrush Blog
Explore the 2024 list of the best generative AI tools for marketing, writing, design, productivity management, image generation, research, and more.| Semrush Blog
This post will describe the phenomenon of keyword cannibalization, show you how to see if it is occurring using Semrush, and how to protect against it in the future to maintain high rankings in the SERPs.| Semrush Blog
Our research shows AI search visitors could surpass traditional search visitors in 2028. Plus much more.| Semrush Blog
Creating targeted content, improving speed, and enhancing UX are ways to reduce your site‘s bounce rate.| Semrush Blog
Discover the 12 essential Google Analytics metrics and learn how to interpret and analyze them| Semrush Blog
Learn how to leverage Google Analytics 4 to track scroll depth and improve your website‘s performance.| Semrush Blog
Follow our step-by-step guide to set up and start tracking, viewing, and analyzing GA4 conversions on your site.| Semrush Blog
Confused about when to use 302 redirects? Learn best practices & common mistakes in our in-depth guide.| Semrush Blog
Learn what a website sitemap is, why you need one, and how to check yours for errors.| Semrush Blog
SEO topic clusters are groups of webpages used to establish authority around a particular subject.| Semrush Blog
To submit your sitemap to Google, add its URL to Google Search Console‘s “Sitemaps“ report.| Semrush Blog
Pagination in SEO is splitting your content across multiple pages. It‘s good for SEO if implemented correctly.| Semrush Blog
Learn how Google handles JavaScript and how to optimize your site for crawling, rendering, and indexing.| Semrush Blog
Use social listening to analyze online conversations and get valuable insights to improve your strategy.| Semrush Blog
The buyer’s journey refers to the awareness, consideration, and decision stages a customer goes through.| Semrush Blog
Get more traffic by finding and fixing duplicate meta descriptions. Find out how in this article.| Semrush Blog
Site crawlers are integral to the process of indexing websites on search engines. We‘ll explain how they work, and how to make your site “crawler friendly.”| Semrush Blog
A 400 bad request is when a server can‘t process a request due to formatting issues or missing information.| Semrush Blog
Google’s AI Mode is changing search with overtaken SERPs and limited tracking. Learn how it impacts SEO.| Semrush Blog
Average time on page in Google Analytics measures how long users spend viewing a particular page.| Semrush Blog
What is Google SGE? Learn about Search Generative Experience and how it could impact SEO.| Semrush Blog
A content calendar helps you plan, organize, and schedule content. Learn how to build one.| Semrush Blog
Social media SEO is optimizing social profiles & posts so more people discover your brand through search.| Semrush Blog
Secondary keywords are terms related to the primary query a page targets, such as synonyms and subtopics.| Semrush Blog
Follow our guide’s proven strategies to avoid or recover from a Google penalty and safeguard your rankings.| Semrush Blog
Learn how to create an effective marketing strategy that will help you consistently attract new customers.| Semrush Blog
Influencer marketing is a big deal and it only continues to grow; with the industry set to be worth $12 billion by 2022. In this guide, we share our top tips for building a solid influencer strategy and showcase why it should be a channel that brands continue to invest into over the course of the coming year.| Semrush Blog
Learn expert email marketing tips for successful campaigns that attract, retain, and convert your audience.| Semrush Blog
Semantic search is how search engines understand human language and intent. Learn how to use it in SEO.| Semrush Blog
Log file analysis involves downloading and auditing your site’s log file to find and fix technical SEO issues.| Semrush Blog
Follow this on-page SEO checklist to optimize your title, headers, content, URLs, internal links, and more.| Semrush Blog
An H1 tag is code that marks up the title of a webpage. Learn how to use H1s and why they‘re important.| Semrush Blog
AMP is a framework that helps create fast-loading mobile-optimized webpages. Learn all about AMP pages!| Semrush Blog
Outbound links are hyperlinks that point from one website to another website. Learn how they affect SEO.| Semrush Blog
Organic keywords are keywords that send free traffic to your website. Learn how to find them.| Semrush Blog
Learn the importance of primary keywords, how to find the best terms, and how to optimize your content.| Semrush Blog
Knowledge panels show up in Google SERPs and can help you gain more visibility and engagement.| Semrush Blog
Our list of YouTube stats shows why you should be using video content and ads in your 2025 marketing.| Semrush Blog
Browse and learn from click-worthy CTA examples from brands like Starbucks, Nike, Apple, and more.| Semrush Blog
Anchor text is clickable text that takes users elsewhere. Learn why link text matters and how to optimize it.| Semrush Blog
Want users to take action? Try a landing page that’s designed with conversions in mind.| Semrush Blog
A content marketing funnel is a collection of content that engages users at every stage of the buying journey.| Semrush Blog
The analysis highlights trends by using recent search data, but also comparing 2022 to 2021 to unpick how people searched, industries performed, and SERPs changed across the world.| Semrush Blog
Learn how to write a blog post step by step. Get tips on choosing an idea, doing keyword research, and more.| Semrush Blog
What are heading tags, and why do they matter? Get expert tips and real-life examples to optimize headings right here.| Semrush Blog
Check out our five blog post templates, plus details on structure, proper usage, and examples.| Semrush Blog
Use these blog post examples and best practices to learn how to write high-performing content every time.| Semrush Blog
Google isn’t the only search engine out there. Check out our list of the top search engines in 2024.| Semrush Blog
Discover the top PPC tools for keyword research, campaign management, automation, reporting, and more.| Semrush Blog
Knowing how to measure and improve brand visibility is vital to making sure your brand is seen. Here‘s how to get started.| Semrush Blog
Want high placement rates and to be featured in your desired publications, all while increasing your visibility in the most important SERPs? Try account-based link building.| Semrush Blog
In this guide, we’re going to dive deep into what black hat SEO tactics are, and take a look at a number of specific techniques (including link schemes, schema spam, clocking and more) that you should be avoiding if you don’t want to fall foul of the algorithm and Google‘s Webmaster Quality Guidelines.| Semrush Blog
Guest posting is publishing on another website to promote your site. It can have benefits—if you do it right.| Semrush Blog
Learn how to do a keyword gap analysis to find keywords your competitors are ranking for but you aren‘t.| Semrush Blog
Schema markup is code that helps search engines better understand your website content.| Semrush Blog
Two in three B2B marketers are using GenAI. Discover more B2B marketing statistics to inform your strategy.| Semrush Blog
Explore Semrush‘s improved Keyword Research toolkit with new AI-powered features like Personal Keyword Difficulty and Topical Authority for smarter SEO.| Semrush Blog
PPC stands for pay-per-click, a digital advertising model where you pay each time your ads are clicked.| Semrush Blog
Learn how to do a SERP analysis. Study the top pages for a keyword to uncover ranking opportunities.| Semrush Blog
Learn how to do PPC keyword research to find the most profitable keywords for your ad campaigns.| Semrush Blog
Local keyword research involves finding phrases people use when looking for local products and services.| Semrush Blog
Keyword research is the process of finding & analyzing what relevant audiences search for in search engines.| Semrush Blog
Google’s E-E-A-T (Experience, Expertise, Authoritativeness, Trust) framework assesses content quality.| Semrush Blog
Meta robots tags tell search engine bots how to crawl, index, and serve your site‘s pages in search results.| Semrush Blog
Public relations has always been about capturing attention, participating in a public conversation, and shaping the narrative of your brand. What changes in the digital world?| Semrush Blog
Landing page SEO is the process of optimizing your landing pages for users and search engines.| Semrush Blog
Uncover best practices for effective sales funnel optimization and analysis that can boost your sales.| Semrush Blog
Keywords are search terms you try to rank for in search engines like Google. In the organic or paid results.| Semrush Blog
We’ve run an extensive research, studying many different variables, to unwrap YouTube’s ranking algo and arm you with key takeaways and actionable tips to potentially get your videos ranking at position one!| Semrush Blog
Alt text allows you to describe images for visually impaired users & search engines. Learn best practices now.| Semrush Blog
A URL is a detailed address that directs a web browser to an online resource’s exact location.| Semrush Blog
The repeatable strategy one agency used to go from not even showing up in the conversation to 45.6% of their most-important keywords—in just three months. And the new “Surround Sound” tool that makes it possible.| Semrush Blog
A robots.txt file tells search engine bots which pages they should and shouldn’t crawl. Learn more.| Semrush Blog
As Semrush recent research revealed penalties from Google triggered by toxic inbound links come in many flavors. Each penalty type that we were able to detect has its nuances, demanding specific steps for treating it. We interviewed 16 SEO experts to get their tips on how to fix and avoid penalties from Google| Semrush Blog