The retail landscape is experiencing significant disruption as new tariffs reshape business strategies across the industry. We surveyed retail marketing leaders to understand these impacts and discovered surprising shifts in how companies are responding. Beyond the expected price increases, retailers are making fundamental changes to their marketing approaches and operational priorities.| Cordial
Cordial is a cross-channel marketing platform built for enterprise brands to personalize email, SMS, and push campaigns that drive growth.| Cordial
The retail holiday season is essentially here. Merchandise is in transit, promotional calendars are set...| Cordial
Learn how to move beyond discounts and create personalized, value-driven holiday campaigns that build real loyalty and protect your margins.| Cordial
The post Strike a chord: Why discount-driven “loyalty” is a trap and what to do instead appeared first on Cordial.| Cordial
The post Brands Battle for Attention as AI Redefines the Funnel appeared first on Cordial.| Cordial
A strategic guide to stay in the inbox (and off the unsubscribe list) The inbox...| Cordial
In the dynamic world of digital marketing, staying ahead means embracing innovative communication technologies. Rich... The post Exploring RCS: The Newest Frontier in Mobile Messaging appeared first on Cordial.| Cordial
The post Mind reading for retailers: Rack Room Shoes’ secret to capturing attention appeared first on Cordial.| Cordial
2025 Mid-Year Holiday Check-In It’s July, which means it’s time for a serious check-in on... The post Retail readiness 2025: Testing, targeting, and AI that delivers appeared first on Cordial.| Cordial
Remember when “Dear Valued Customer” felt personal? Fast forward to 2025, where consumers scroll past... The post The evolution of personalized marketing: What consumers really want in 2025 appeared first on Cordial.| Cordial
Discover how to ditch batch-and-blast. Learn 9 behavior-based marketing campaigns that convert by striking when intent, curiosity, or urgency hits.| Cordial
Our July Marketer of the Moment spotlight features Katie Wolfe, Senior Manager, Customer Messaging at...| Cordial
