Getting your product team to take full ownership can feel like an uphill battle. It’s not just about giving instructions but about changing mindsets. Here’s how to help your team step up, take charge, and own the outcomes—inside and outside their usual boundaries.| Infinify
Nobody likes bad news. But what happens if this is the reality? Realizing it is one thing, and a more important thing is to accept it as it is and then act to change it while you can. You can’t change the reality of today, but you can change tomorrow. Here is a quick guide to get you going.| Infinify
Making tough decisions is messy—no perfect answers, just trade-offs and courage. Here’s how to keep moving forward without letting complexity hold you back.| Infinify
The goal of goals is to help everyone focus and aim in the right direction. But sometimes, in the attempt to achieve more, companies are not willing to give up on any front, which means no focus at all. Here is how to regain focus and help everyone understand what they need and needn’t do.| Infinify
Are roadmaps still a thing? Given that it is going to change, is it worth putting all the time and effort it takes into building a solid roadmap? My answer is yes, and here’s why.| Infinify
AI changes the world. While everyone wants to move fast, the question of whether or not you are moving in the right direction becomes more critical than ever. To navigate smartly in this new world, you must have a good plan, which makes sense - namely, product strategy. Here is why and what you can do once you have one.| Infinify
What if the secret to building truly empowered teams is letting people into your head - and giving far more context than you think they need? Well, there are three things you might be missing when you try to share the bigger picture.| Infinify
The kind of work that sharpens judgment rarely feels urgent, but avoiding it for too long has a significant impact. The question isn’t how to push it onto the calendar. It’s why it keeps falling off. And how do you make it part of the way your team works without having to force it?| Infinify
Can you tell your product’s story? Is it a good one to tell? Strategy and storytelling may seem like opposite skills, but they actually go hand in hand. Leading your product to success requires both, and here is how to combine them.| Infinify
Writing is not what you do after thinking. It’s how you begin to understand what’s really on your mind. It clears the fog, calms the chaos, and brings your thoughts into focus. If you’ve ever had to lead through uncertainty, these five reasons might just speak to you.| Infinify
What if not everyone has to be your customer? Many teams cast a wide net, but end up misaligned and overwhelmed. Could saying “no” be the turning point – the moment real strategy begins? Let’s see how focusing on the right audience can bring clarity, momentum, and progress.| Infinify
Many people think that creating a good process will automatically lead to better teams, better products, or big change across a company. But that’s not how real transformation works. It’s not about following rules – it’s about discovering what works, then writing it down. Here’s how.| Infinify
We’ve all had that post-call feeling: “That went well!” But did we actually learn anything? Talking to customers is essential, whether you're exploring product-market fit or just staying close to the market. But to get real value, just meeting them isn’t enough. Here’s a quick guide to help you avoid the common traps and get better insights.| Infinify
You sprint through a chaotic quarter. You ship. You scramble. You plan. Now the dust settles… so you run a retro. But here’s the catch: if you’re only asking, “Did we follow the plan?” – you’re missing the real story.| Infinify
Helping product leaders and their companies grow. I am an Executive Product Mentor and Consultant, helping companies to find product-market fit, build a strong product leadership, align on strategic roadmap and create a data-driven product management culture. Author of the eBook "Speed-Up the Journey to Product-Market Fit" and the product leadership blog Deep Product.| Infinify
Coming up with the next big thing is hard. Or is it? Where do big creative ideas come from, and how important is this skill for product leaders? Some takeaways for you from a product interview I had at Google many years ago.| Infinify
Finding your next job as a product leader is not necessarily easy. This is especially true if you are interviewing as a product leader for the first time, even if you had done the job before. Here are a few things that if you pay attention to would make it much easier for you to get your dream job.| Infinify
Roadmaps require massive prioritization. But prioritizing what exactly? Many people prioritize features, epics, or themes. It’s nice, but there is a much higher level of prioritization that needs to happen and would impact your roadmap much more. Here is how to discuss priorities at the right level.| Infinify
I'm a big believer in Agile. Aren't we all? Apparently not. When I hear CEOs and senior managers complaining about Agile, they have legitimate concerns. But we don’t want to throw away the baby with the bathwater. So here is what you can do to remain agile when your organization sees things differently.| Infinify
Your roadmap is not just a list of features over a timeline. It is a story that explains how the company can reach its goals using the product. The crux of the problem is that the story isn’t written yet. You have to work it out as you go. Here is a simple framework to help you succeed.| Infinify
Everyone knows you can’t build a startup without proper validation. But validation is not the best word to describe what you really need to do and which results you can expect from it. Here is why, and what you need to do instead.| Infinify
As a product leader, your role entails much more than leading the product itself. It often involves complex decision-making - and many decisions that you can’t necessarily make on your own. Here is a simple tool that will help you create clarity and lead to alignment and better decisions.| Infinify
Why do some hackathons make real progress and others just fade away? Maybe it’s not about the coding, or the ideas, or even the demos, but how you think about the problem first. Here's how to run yours the right way| Infinify
Product leadership seems to require nonstop negotiation with everyone you work with. You have limited resources on one hand and major decisions to make on the other. But are you negotiating the right things? It’s easy to debate solutions, but it’s hardly effective. To generate agreement when people disagree you must dive deeper. Here’s how.| Infinify
Managing smart people is a privilege, but can also be confusing at times. When is it time for you to step in, and where should you let them lead without interference? When it comes to decision making, especially with important decisions, there is a lot you can do to help this balance feel natural and beneficial for everyone involved. That’s true even if your people are more experienced than you are.| Infinify
The relationship between tech CEOs and their product leader is often challenging to manage but is super impactful on the company's success. Here is what it looks like, and some advice on how to improve it for both sides.| Infinify
The strategic roadmap serves as a compass to the entire company. But if you haven't built one before, getting there could be tricky. This elaborate 3-part guide will help you avoid common mistakes and build a roadmap everyone is proud of.| Infinify
Reaching product-market fit, or any product success, requires a lot of trial and error, but that alone isn’t enough. Success requires that you navigate your journey smartly. So never stop trying, but make sure you do it right.| Infinify
With everything you have to do every day, it is so easy to neglect strategy. Not because it’s not important, but because it seems less urgent than everything else you have to deal with right here and now. But much like code, your product strategy also requires maintenance. And when left unhandled for too long, you might barely notice, but the impact can be deadly.| Infinify
Decision-making is not always about right and wrong. Many times, and especially in product management, it is about careful risk management. A practical guide to shifting your mindset.| Infinify
Real invention is hard. To truly solve customers' problems, product leaders must think beyond what they already know about the product. Here are 3 methods to do so.| Infinify
You won’t see it coming. Most don’t. But what if being blindsided isn’t the real problem? What if the difference lies in how ready you were before it even began? Preparation goes a long way. Here’s how to be ready for the worst.| Infinify
Most of us try to avoid arguments with our peers. We have so many of them regardless. However, provoking productive disagreements is a key leadership skill you want to master. Here is how fostering healthy debates is essential for effective leadership and better outcomes. Yes, you want people to argue with you.| Infinify
Before you start hiring a product leader, take a step back and think about what you need. What really matters is knowing which traits your team needs most right now. There’s no one perfect type, though. Every strong leader is a mix. Which mix is right for you?| Infinify
Creating a product strategy is almost never a matter of answering a few simple questions and figuring it out. Moreover, it’s not like there is a right answer that is objectively true (and even if there was, you wouldn’t be able to know it). Sounds confusing? It is. But here are quick methods to take you out of the talking and into action.| Infinify
Ownership isn’t just about doing the work—it’s about taking the mental load off your manager while stepping into full leadership. And it requires ongoing communication. Here’s how to make your ownership visible and impactful.| Infinify
As a product leader, you are responsible for so many things that need to happen. You can’t possibly keep track of everything without strict routines that will ensure things run smoothly. Here is how to make your management processes tick like a clock.| Infinify
Despite what many product managers think, creativity is not only for the gifted. Logical thinking plays a critical role in your ability to innovate. Here's how.| Infinify
Product managers need to be creative. But I often see them do it wrong (especially in interviews) or believe that “they don’t have it,” so they can’t move up the ladder to the next level. Creativity has many forms, and your product career requires some more than others. Here are some dos and don’ts.| Infinify
Product managers need to talk to customers. It’s not always easy, and they don’t always tell us what we want to hear. But if we listen carefully, we can learn much more than what they actually say. Here is what my boss once taught me about how to really listen to our customers.| Infinify
As product leaders we work with so many stakeholders, and we strive to include them in the product definition processes. While generally this is the right thing to do, there is one line that you don’t want to cross: letting them do the product work instead of you, or expecting them to contribute more than they can. Here is a quick guide to finding the right balance.| Infinify
We are all here to make an impact. So why is it so hard for us to explain what this impact really is? A guide for keeping your external perspective intact over time.| Infinify
Part of your role as a product leader is pure management: management of the execution, and of the people who report to you. It can be quite challenging, both because it is objectively complex and because of time management. In order to succeed, make sure to create the management routines that would help you. Here’s how.| Infinify
Ford Model T revolutionized transportation and powered multiple other revolutions. What made it such a success, and what can we all learn from it? Hint: innovative technology can only take you so far.| Infinify
Strategic product thinking is hard. Especially when done as an afterthought - when the product is already in the market - it is nearly impossible to rise above specific features and metrics. Here is a framework that will help you do just that.| Infinify
In the effort to create empowered teams, many managers struggle with their role in the process. It is easy to think that an empowered team requires less guidance, but it’s far from the truth. It requires a different kind of guidance, but your management and leadership are still required nonetheless. Here is the right kind of guidance to bring to the table.| Infinify
Since the world has gradually emerged from the COVID crisis, businesses are rethinking their direction. With ongoing changes—tech booms, recessions, and geopolitical events—the need to adapt quickly has only grown stronger. Strategy isn’t static; it’s a continuous process that demands rapid adaptation. Here’s how to do it quickly and effectively.| Infinify
Becoming more strategic is one of the most common - and most challenging - development areas for product leaders. This article and the following ones in the series will help you to get there.| Infinify
Strategic thinking is hard by definition. It deals with many unknowns, as well as multiple dimensions and variables at any given time. The only way to move forward is to identify the real anchors and build around them. Here’s how to do that.| Infinify
We live in a constant battle between tactical and strategic. Without ongoing care, the tactical will always win. Take it upon yourself to bring everyone back on the strategic track to make sure you are doing the right thing.| Infinify
The old saying is that a product manager is like the CEO of the product. In recent years people started complaining that this isn’t true because CEOs have authority that product people don’t have. While true, that’s not what this saying is about. Here is what being the CEO of your product really means.| Infinify
Helping product leaders and their companies grow. I am an Executive Product Mentor and Consultant, helping companies to find product-market fit, build a strong product leadership, align on strategic roadmap and create a data-driven product management culture. Author of the eBook "Speed-Up the Journey to Product-Market Fit" and the product leadership blog Deep Product.| Infinify
Customers don’t care about your tech—they care about results. What happens online is only part of the picture. Here is how you can make sure you are building a holistic solution.| Infinify
Product management can be overwhelming, with endless to-do lists and constant demands. To thrive, you need more than just getting by. It’s about taking control of your time. Here is a simple, proven way to prioritize, reduce stress, and focus on what really matters.| Infinify
Explaining the ‘why’ when asking for something is important both in personal and work relationships. In product leadership, clear context and purpose make all the difference, building trust and understanding across teams. Here’s a guide to making sure your ‘why’ is as clear as your request.| Infinify
One of the hardest things to do as a product leader or entrepreneur is to think about what you are already doing with a fresh eye. You are too immersed in what you have now to be able to see anything else. But often this is key to making the right decisions and identifying risks before they materialize. Here are two ways to do so.| Infinify
As product leaders, we are entirely dependent on others to be able to deliver results. We need them to follow our guidance, and that cannot happen without trust. Here are a few guidelines to help you re-establish trust when you feel you are in a constant uphill battle.| Infinify
Complex decisions are a natural part of a product leader’s life. Sometimes it is our own decisions that we need to make simpler, and sometimes we need to help management or our teams make better decisions. When a decision is facing a deadlock, here are three simple ways to resolve it and move forward.| Infinify
We all make mistakes—some help us grow, while others can chip away at trust and success. Here's how to recognize which mistakes you can afford to make, which ones you can't, and find the right balance in product management.| Infinify
There is no way to succeed without talking to customers. But whenever I say that, people bring up the famous quote about ‘faster horses.’ Whether the quote itself is authentic or not, you shouldn’t take it as an excuse not to talk to your customers. Instead, you should know how to do so and what to ask. Here are the concepts that you need to be aware of.| Infinify
Product people at all levels need to be great storytellers. Since communication is our primary tool, we need to use it smartly to achieve the desired results and impact. However, our world is typically not so easy to explain, so great storytelling starts with knowing what you want to say. Here is a method that will help you get there.| Infinify
Problem-solving is one of the core characteristics of product managers. But the ability to solve customer problems does not always translate into the ability to solve problems for your own company. It is a slightly different skill to master, but very important for your ability to succeed.| Infinify
Saying ‘no’ to your manager is a must-have skill for a product leader. But leaving the ‘no’ just with that would often lead to counterproductive communication and lack of trust. Whether you avoid saying ‘no’ altogether because of that, or say too many ‘no’s, here is how to turn a disagreement into an opportunity for better solutions.| Infinify
We all take many things as given. This perception defines how we think and operate. But many of the things that we see as objective constraints are actually choices we or someone else made along the way. Here is how to allow yourself to choose right.| Infinify
Everyone wants to be more data-driven. But how far can you go with it? Learn about the limitations of data as a decision-making factor.| Infinify
The customer journey is such an important tool when building your product strategy. It must make sense for people to make even a single purchase. In product-led growth, its importance is even more significant. But many people don’t deal with it at the proper depth. Here is an example of how it really works.| Infinify
Leadership without authority is product management 101. You must master it to succeed, in most cases with developers. But as a product executive, you must take it to the next level - and this time use it with the entire management team.| Infinify
A successful product can only work if people actually buy it. But too many product leaders focus on the product itself and not on what makes it sell. Hint: it’s not features. As product leaders you cannot ignore the full customer journey to make sure it makes sense. Here are four things you might be missing.| Infinify
A solid product strategy takes time to build. It usually involves hard decisions and non-trivial questions, which take time to answer well. It can’t be done in a rush, things need to sink in so that you can think it through. Here is the method I use for creating a product strategy that makes sense.| Infinify