Advertisers can more easily incorporate Shorts into their application, Performance Max, video action campaigns.| www.adweek.com
The figure is a minimum and does not include payment for the ‘variable’ component| www.adweek.com
The largest share of money now goes to paid media.| www.adweek.com
The Brandtech Group is helping advertisers correct diversity concerns with AI like race, gender, and age.| www.adweek.com
Pride Ball Launches June 18th brought to you by göt2b and Nike| www.adweek.com
In an ever-changing digital landscape, how can advertisers consistently develop compelling, high performing creative?| www.adweek.com
Versant CEO Mark Lazarus says the new name is a “blueprint for versatility, growth, and innovation.”| www.adweek.com
CNBC will continue to call its longtime Englewood Cliffs location home.| www.adweek.com
MSNBC is among the cable channels that Comcast plans to spin off into a new company.| www.adweek.com
Reid is exiting the network, while Alex Wagner takes on a new role.| www.adweek.com
The Versant split means that journalists and executives that have previously worked for both networks now have to choose one.| www.adweek.com
Tuesday, August 5 Evening Cable News Ratings: Fox News Finishes Ahead of CBS and ABC | www.adweek.com
Fox News’ Greg Gutfeld was spotted on the couch of NBC’s Tonight Show with Jimmy Fallon.| www.adweek.com
MarketCast Taps Internal Leaders to Shape What’s Next for Brands Looking to Maximize the Impact of their Advertising| www.adweek.com
Jewelry, beauty, and power tools have the biggest increases in rates.| www.adweek.com
Discover retail media advertising news from industry experts. Discover how advertising dollars are being spent through retail media advertising networks.| www.adweek.com
The new offering—unprecedented among streaming services—lets marketers view impressions by title, genre, and content rating in real time| www.adweek.com
The publisher believes advertisers will want to reach the Jezebel audience.| www.adweek.com