Founders must acknowledge that they can't precisely plan the business journey all the way. Instead, successful founders take measures within their control to improve how they manage events outside their control.| Entrepreneur
In 2020, the average number of social media accounts for a millennial or Gen Z-er was 8.4 personal accounts. It's time to take influencer marketing seriously.| Entrepreneur
Sure, seeing your stories and videos go viral is exciting, but it's not a long-term solution.| Entrepreneur
Is it time to make a safe bet on the 160 million people who use the world wide web as their casino?| Entrepreneur
Start early, and don't limit who you will sell to.| Entrepreneur
Educating yourself on each buyer type is one of the first steps in beginning to plan the sale of your company.| Entrepreneur
The more you know why something's a pain point, the more you can tailor your marketing solutions.| Entrepreneur
Here's a break down your most tedious -- and valuable -- franchise research tool so you understand the ins and outs before signing.| Entrepreneur
Leanne Jacobs is a holistic wealth expert and the author of the recently released book Beautiful Money (Penguin Random House). Jacobs has her B.Sc. in biomedical toxicology as well as her MBA. She’s also a certified clinical nutritionist, yoga and pilates instructor and international speaker. You can learn more about Jacobs at www.leannejacobs.com.| Entrepreneur
Reddit posts are now as visible in Google Search as Instagram results.| Entrepreneur
The fast-food chain, often criticized in social media, takes on its critics in a new ad campaign.| Entrepreneur
Strategically evolving your brand over time is an essential element in modernizing your company, and a brand refresh is often the favored path. While a company may enjoy success with its established design language, a comfortable stasis can gradually lead to a brand seeming outdated as trends continue to change, and technology evolves. Even the most recognizable corporations periodically revitalize their visual narratives, infusing contemporary elements and making subtle alterations to remain...| Entrepreneur
No, you can't do it all alone. No, your startup isn't a business. No, your launch date isn't a certainty.| Entrepreneur
Julia Haber, co-founder of Home From College, helps college students and recent graduates bring their "whole self" to the table.| Entrepreneur
Accountable behavior from the C-suite down leads to clarity and unmatched productivity in the workplace.| Entrepreneur
A years-long legal dispute between tech giant Apple and video game developer Epic Games has finally been resolved. The conflict began in 2020 when Apple removed the popular game Fortnite...| Entrepreneur
Reddit isn't new, but its influence is exploding.| Entrepreneur
Your traffic isn't disappearing because your content got worse. It's disappearing because Google is evolving.| Entrepreneur
Viral success is unpredictable, short-lived and rarely translates into long-term business growth.| Entrepreneur
Success in marketing isn't just about running campaigns. It's about tracking the right numbers.| Entrepreneur
Every business loses customers. Your job is to be the one they find next and stick with.| Entrepreneur
Stop wasting time on money on your social media efforts. Use this complete guide to grow effectively on any platform.| Entrepreneur
Wondering what to major in? A recent analysis by the Federal Reserve Bank of New York shows that recent art history college graduates are employed at higher rates than computer science majors.| Entrepreneur
Multi-unit franchise ownership is growing fast, and these strategies can help you succeed.| Entrepreneur
TikTok likes are more than just a number displayed on your profile| Entrepreneur
The University of Kentucky, which hosted the TEDx talk in question last October, says it made its decision after being contacted by Price's representatives.| Entrepreneur
In the review economy, a proactive approach to addressing complaints can help brands rise above negativity.| Entrepreneur
This guide helps entrepreneurs future-proof their operations so the business keeps growing, no matter what comes next.| Entrepreneur
Business growth is facilitated by relationships between entrepreneurs, which are at the heart of networking. As an entrepreneur, you can maximize the benefits of networking by following these tips.| Entrepreneur
Advice, insight, profiles and guides for established and aspiring entrepreneurs worldwide. Home of Entrepreneur magazine.| Entrepreneur
Put some effort into planning every onboarding process per new contact, just like you would map out your honeymoon destination and activities.| Entrepreneur
When efforts to modernize customer experience focus too much on technology and not enough on content, your company risks wasting resources, falling behind the competition and losing customers.| Entrepreneur
No two individuals are the same. So why shotgun approach your marketing efforts with a "one-size-fits-all" marketing approach. You need to figure out the key personas you are targeting, and where they are in their customer journey, and tailor your messaging accordingly, for maximum success. This article will teach you how.| Entrepreneur
The e-commerce giant wants to reduce returns and increase efficiency by letting customers know if a large number of people were dissatisfied enough with a product to send it back. Read more about the "frequently returned" flag, here.| Entrepreneur
I was building my second start up when I hit burnout.| Entrepreneur
These do's and don'ts can make or break your startup.| Entrepreneur
There should never be a point where you're content enough to stop improving.| Entrepreneur
In a world where content is easier to create than ever, the brands that win will be those with something real to say.| Entrepreneur
Ronn Torossian is the CEO of 5WPR, a New York PR Firm. Torossian is the founder of the Ronn Torossian Foundation, author of the bestselling For Immediate Release. He is a regular contributor to Fox News, Business Insider, Huffington Post, Everything PR and Wired Insights.| Entrepreneur
The latest articles written by Neil Patel you will find only on Entrepreneur| Entrepreneur
Industry leaders encourage constructing buyer personas. Here's what you need to know about them.| Entrepreneur
Incorporating identity play into your leadership development can be a game-changer. Rather than discarding what works, play is about experimenting with different aspects of your leadership identity.| Entrepreneur
IBM replaced some human resources employees with AI, then used the resulting funds to hire more software engineers and sales staff. IBM's total workforce count has gone up as a result.| Entrepreneur
Dario Amodei, CEO of $61 billion AI startup Anthropic, said that AI will take over coding tasks but software engineers will still have jobs — for now. Anthropic received investments from Google and Amazon.| Entrepreneur
The newest insights into loyalty programs reveal the best ways to engage customers.| Entrepreneur
To earn your customers' devotion, remember that loyalty is a two-way street. To get it, you've got to give it.| Entrepreneur
Narrow your focus to get your message out to potential clients.| Entrepreneur
Fictional representations of customers can help you get a deeper understanding of who's purchasing your products.| Entrepreneur
Siloed, difficult-to-use business systems complicate processes and hamper operations. Is this true of your organization?| Entrepreneur
What started as a stress-free option during the pandemic has proven to be greatly beneficial.| Entrepreneur
Designing a strong logo can reap endless rewards from increased awareness to sales and, even, long-term loyalty.| Entrepreneur
Many business owners tend to invest more in customer acquisition and marketing than they do in loyalty. Here's why that's the wrong decision.| Entrepreneur
Establishing an online presence, engaging with consumers, and building trust with your audience will place your brand at the top of mind. A powerful marketing strategy results in these five benefits to drive ROI.| Entrepreneur
Here are seven crucial KPIs to help you monitor the effectiveness of your marketing strategies.| Entrepreneur
You can't sell to your ideal buyer if you don't know the first thing about them.| Entrepreneur
The latest articles written by Matt Bertram you will find only on Entrepreneur| Entrepreneur
The factor or consideration presented by a seller as the reason that one product or service is different from and better than that of the competition| Entrepreneur
If you want your business to stand out, prioritize the consumer experience.| Entrepreneur
Starting a new business is an invigorating challenge that demands a robust marketing strategy. Here we'll explore the practical tools, techniques and insights to manage your entrepreneurial journey, covering everything from understanding your target audience to scaling up marketing efforts, ensuring you lay a strong foundation for brand recognition, growth and success.| Entrepreneur
Bankrupt cryptocurrency exchange FTX sold its assets and now has more than enough to pay back what 2 million customers lost. Read more about FTX, here.| Entrepreneur
Every business needs good branding to succeed. Discover the basics and key tips to building a successful brand in this detailed guide.| Entrepreneur
To maximize your reach, it's time to share "knowledge and advice."| Entrepreneur
Understanding how and why businesses fail can help prepare you for success.| Entrepreneur
The latest articles written by Bryce Welker, CPA you will find only on Entrepreneur| Entrepreneur
The latest articles written by Timothy Carter you will find only on Entrepreneur| Entrepreneur
Entrepreneur’s 46th annual Franchise 500® ranking shines a light on the unique challenges and changes that have shaped the franchise industry over the last year—and how franchisors have adapted and evolved to meet them.: Franchise Information from Entrepreneur.com| Entrepreneur
