Enough of the Noise | Finding What Is Driving Sales & Tuning Out What's Not
In the information age, and as we enter the AI age, the volume is only going up, and the distractions are only becoming more numerous — read more.| Wikimotive LLC
In the information age, and as we enter the AI age, the volume is only going up, and the distractions are only becoming more numerous — read more.| Wikimotive LLC
Wikimotive is a premier automotive marketing company: automotive SEO, social media marketing, and reputation management services for dealers in the US & Canada.| Wikimotive LLC
Is your content working as hard as it could be? In the ever-evolving world of search, what worked yesterday might not be enough today. Read here.| Wikimotive LLC
ShareAs we move into the second half of 2025, one thing is clear: the automotive SEO landscape is shifting faster than ever. From the rise of AI Overviews and chat-based search to the continued importance of intent-driven content and technical SEO fundamentals, dealers must stay agile to stay competitive. I’ve talked about all of these changes and developments in my […]| Wikimotive LLC
ShareWe’ve all been there. The month is going slow, and the showroom is a ghost town. You get on a vendor meeting and ask them what they’re doing to fix it, and they feed you a line about how it’s the market and everyone is down right now. They deflect the blame and offer nothing useful to actually help you […]| Wikimotive LLC
ShareAs featured in AutoSuccess Magazine. 25% tariffs! 35% tariffs! No tariffs on Canada and Mexico? Just kidding, 10% tariffs! But maybe not for USMCA-compliant cars… Ah, heck, pause them for 90 days and just pile all the tariffs on China! It’s been a moving target, for sure. Tariffs were the hot topic into early April, and then the 90-day pause […]| Wikimotive LLC
Are you wondering about the state of AI in search? Read here to avoid getting left behind in this evolving landscape.| Wikimotive LLC
When looking for a specific product or service, you probably want something nearby to get what you need as quickly as possible. One of the first places you might look is online by performing a simple search. Right away, you’ll see the results of local search engine optimization (SEO). While…| Wikimotive LLC
The automotive industry is one of the most competitive in the world, so how do you make your dealership stand out? The answer: automotive marketing companies. Learn more.| Wikimotive LLC
A lot goes into picking out the best automotive marketing solutions for your business, between determining your strategy, figuring out your budget, and putting everything into effect. Whether you focus the majority of your efforts online or are spreading your efforts across digital and traditional platforms, you’ll need to be…| Wikimotive LLC
A place in the Google Map Pack is a highly-coveted spot for both you and your local competitors. But what does it take to earn that spot?| Wikimotive LLC
Check out the latest and greatest from the Wikimotive Blog. Your place for Automotive, SEO, Social Media Marketing and Business Strategy news.| Wikimotive LLC
ShareIt’s time to pay attention to AI overviews. Over the last couple of years, we’ve stated time and again that you didn’t need to put energy into optimizing your dealership’s website for artificial intelligence because it wasn’t yet being utilized for transactional search terms––the ones you want to rank for, the ones that bring you meaningful leads. But within the […]| Wikimotive LLC
Car dealerships across the country have been facing a frustrations: Google Business Profiles are being suspended—often without warning or explanation.| Wikimotive LLC
If you are a business which serves a customer face-to-face, local SEO ensures that people can find you quickly and easily.| Wikimotive LLC
Automotive SEO is now an essential component of a complete car dealer marketing strategy. Find out why Wikimotive's Automotive SEO product is the best!| Wikimotive LLC
Between potential brand mergers and incoming tariffs, there’s been a lot going on in the automotive industry this year. Here's what you need to know.| Wikimotive LLC
Keeping your SEO vendor out of the conversation during your website migration can be detrimental. Read here to learn why.| Wikimotive LLC
The website audit that just dropped in your inbox is probably garbage. Read here to learn more about how you can tell.| Wikimotive LLC
One of the most effective marketing tools your business has at its disposal is a Google Business Profile (GBP). This is a complimentary listing that can appear directly at the top of a search engine results page (SERP). Information available in your Google Business Profile can feed into your ranking…| Wikimotive LLC
Why do only 15% of executives believe that online reputation management should be addressed? Because they haven’t heard of Wikimotive’s services.| Wikimotive LLC
Keywords. We all know we want to rank for them, but determining which ones matter most is a mix of art and elbow grease. Stick with me as we wade into the shallow end of the keyword research pool, and pretty soon, you’ll be ready to swim with the sharks.…| Wikimotive LLC
We often encounter businesses tempted by third-party syndication platforms. There are pitfalls in their use that are important to note.| Wikimotive LLC
Seen by many as both a promise and a threat, the increasingly powerful capabilities of artificial intelligence (AI) are becoming pervasive and impossible to ignore. While the full implications of this new technology have yet to be realized, changes to policy and procedure are already well underway in nearly every…| Wikimotive LLC
There are some important things you should be aware of as you look at your automotive SEO strategy for 2025. Read here.| Wikimotive LLC
Artificial intelligence isn't impacting your dealership's SEO strategy the way you probably think that it is. Read here to learn more.| Wikimotive LLC
ShareKnowing where to spend when it comes to your dealership’s marketing budget can be a real challenge. As a general rule of thumb, though, when you’re mapping out your budget, thinking about adding more funds to the budget or considering making cuts, it’s essential to look at both paid (SEM) and organic (SEO) marketing and to never put all your […] The post Here’s Why It’s Essential to Find a Balance Between Paid & Organic Marketing appeared first on Wikimotive LLC.| Wikimotive LLC
ShareHaving just come back from Digital Dealer 2024, there are a lot of things on my mind in terms of automotive SEO. I had some great conversations with both digital marketing vendors and dealers themselves while at the show and found there to be numerous overlaps in what everyone is talking about right now. So, I’ve decided to put together […] The post 4 Questions Car Dealers Are Asking About SEO appeared first on Wikimotive LLC.| Wikimotive LLC
Our team of SEO analysts and content writers will craft you a personalized content marketing strategy, focused on high quality, quantity, and consumability.| Wikimotive LLC
ShareLast month, I discussed the importance of using multiple tools when gauging the success of your automotive SEO efforts. Simply looking at a graph on Google Analytics won’t tell you much; in fact, doing so can be misleading. This is because Google Analytics lumps traffic in buckets without a quick and easy way to see the “why” behind each visitor. […] The post How to Hone in On Your Important Traffic With GSC appeared first on Wikimotive LLC.| Wikimotive LLC
In this article, we turn to FRED to understand the state of the car business and expose what dealer groups and early movers are doing to recapture market share as car sales boom.| Wikimotive LLC
Measuring SEO growth accurately and meaningfully actually requires a set of tools, not just one. Read here.| Wikimotive LLC
Automotive SEO combines various tasks in order to help your dealership rank well on the search engine results page. What does this mean and why does it matter? Learn here.| Wikimotive LLC
Contact Wikimotive at 888-975-9454, or inquire about our services at sales@wikimotive.com.| Wikimotive LLC
Lots of changes happened over this last month: Google updates, OpenAI announcements, and Google Maps scams. Read here to learn how this impacts your dealership.| Wikimotive LLC
Harness the power of content marketing to increase your brand awareness and position yourself as a trustworthy source of information.| Wikimotive LLC
AI Overviews, previously known as SGE, are interesting and will absolutely make an impact on search, but not so much on automotive SEO. Read here.| Wikimotive LLC
Over the last few months, tons of dealers have watched as their #1 spot for keywords like “Ford F-150 for sale” have diminished; they’re no longer ranking at all. Read here to learn why.| Wikimotive LLC
You may be looking at an inflated version of your website’s traffic without even realizing it. Read here to learn more about this and how keywords play into your data.| Wikimotive LLC
You may have noticed an increase in false conversions in your data since the switch to GA4. Learn how to find false conversions and how to prevent them!| Wikimotive LLC
2023 held big changes for all who use Google Analytics to make decisions and achieve marketing success. Join us as we recap and look forward.| Wikimotive LLC
In the final episodes of GBP DIY, Josh went over the importance of managing your reviews, keeping up with your Q&A section, and updating your holiday hours. Read here.| Wikimotive LLC
Join us as we take a look at how artificial intelligence has evolved over the past year, and what that means for automotive SEO and marketing.| Wikimotive LLC
When it comes to how you rank in local search, it really does matter what people are saying about your dealership.| Wikimotive LLC
Share“Department nesting”… what is it? It’s the act of making sure that Google is aware that the various department listings you’ve created are associated with your dealership’s primary sales listing. For this week’s episode we’re going to revisit the actual dealer listings we used as an example last week, remembering to obscure and protect their data – just in case […]| Wikimotive LLC
Management of your dealership’s GBP is time-consuming but failure to optimize leaves any dealership at a critical disadvantage| Wikimotive LLC
Verification is Google's process for confirming that you are who you say you are, and that you're entitled to access the listing in question.| Wikimotive LLC
Explore automotive marketing in the digital age and discover how forward-thinking agencies like Wikimotive are reshaping the industry and driving unprecedented growth as traditional methods take a back seat.| Wikimotive LLC
In November's GBP DIY episodes, Josh dove into the deep end, explaining how you can best optimize your Google Business Profile, and the purpose behind department nesting. Read here.| Wikimotive LLC
ShareYour Google Business Profile is one of the most impactful online tools your business will have at its disposal. It’s a one-stop shop for potential customers to get high-level information about your business and a way to contact a representative without navigating through an unfamiliar website and searching for a phone number or contact form. Data from your Google Business […]| Wikimotive LLC
In the month of October, we kicked off a brand-new video series called GBP DIY to help you learn all of the Google Business Profile basics. Read more here.| Wikimotive LLC
Take your SEO strategy from keyword to content: learn how to generate topic ideas so you can give your audience the information they need.| Wikimotive LLC
To optimize your website for performance, you need a keyword strategy that helps you reach your target audience in a significant way. Read here.| Wikimotive LLC
