Instagram's checkout feature, currently in beta, could help brands better tie their social media efforts to direct sales.| Ignite Social Media
From cancellations to controversies, risk is one of the most misunderstood ideas in marketing. For many marketing teams, risky marketing means the risk of losing customers, sparking backlash, or tarnishing brand image. However, in today’s social media-first market, avoiding risk altogether can be just as... The post How Do I Take Strategic Marketing Risks? appeared first on Ignite Social Media.| Ignite Social Media
Overall Platform Performance + Growth If there’s a platform that should be on your radar right now, it’s Pinterest. The social media platform that calls itself “the place of endless possibilities” where users can discover inspiration for anything and everything. In case you need more... The post A Guide to Pinterest Performance+ appeared first on Ignite Social Media.| Ignite Social Media
With social media’s ever changing vocabulary, we break down the most important industry buzzwords that every marketer needs to know and understand.| Ignite Social Media
Beginning August 19, your Facebook News Feed will look a little different.| Ignite Social Media
Describes 12 tips for helping an executive build a strong thought leadership presence on social media to help drive brand recognition.| Ignite Social Media
Are people willing to pay to use social media? With paid verification on Twitter and Meta, new data shows opinions vary widely by age.| Ignite Social Media
Recently, LinkedIn announced that they would be merging Company Pages with LinkedIn Elevate, their employee advocacy tool.| Ignite Social Media
Hear straight from the consumer how their social media behavior has changed and how they feel about brands advertising on social during COVID-19.| Ignite Social Media
After topping both Google and Apple download charts this past week, you are probably wondering “What is Parler?”| Ignite Social Media
While you scramble to snag the best fun-sized candies, stay on trend and maximize your brand’s engagement with these Halloween Pinterest trends.| Ignite Social Media
TikTok Ends “Custom Identity” Feature: What It Means for Social Media Marketers| Ignite Social Media
There are so many social media metrics and such little time. The Facebook download of page insights alone has over 1700 columns of data, ranging from daily Likes of your brand page to video plays in the last 28 days. More data doesn’t necessarily equate to better...| Ignite Social Media
We all know the age old adage that the key to a great relationship is communication, communication, communication. I venture to say this is even more important in client-agency communications, as open and transparent client-agency communication leads to better results and helps achieve your overall... The post Mind-Reading Not Included: Improving Client-Agency Communication for Better Results appeared first on Ignite Social Media.| Ignite Social Media
The holiday season is one of the most exciting times for brands to connect with their audiences, and having a thoughtful plan in place can help ensure your content shines. In this 2025 Holiday Social Media Marketing Guide, we explore trends, platform insights, and strategies... The post 2025 Holiday Social Media Marketing Guide appeared first on Ignite Social Media.| Ignite Social Media
Let’s address the elephant in the room: when you partner with a social media marketing agency, you’re not our only client. And frankly, that’s exactly why you should want to work with an agency like ours. While brands may fantasize about having a dedicated social...| Ignite Social Media
One of the questions we get from serious brand marketers is exactly how does a company develop a social media strategy that drives business results. In December, I had a chance to consult with 7 companies throughout Australia over a fun-filled, but hectic line-up of...| Ignite Social Media
Are you looking for tips for a successful Goal Setting for Social Media Managers this year? Here are our 8 tips for you.| Ignite Social Media
Instagram Stories are hugely popular, but until recently, only large accounts could drive people to a website link using the “Swipe Up” feature. That’s now changed. Let’s dive into the way things used to be, and then share how to use the new “Link Stickers”...| Ignite Social Media
Instagram Restrict went overlooked by many users when rolled out in 2019, but here's how to leverage the tool for your brand marketing needs.| Ignite Social Media
Brands across all industries have hopped on the Instagram Reels bandwagon, but here are some tips to help your brand be successful.| Ignite Social Media
What about Instagram demographics? Here is an insightful article to break down the demographics of who is using Instagram and why. Read more..| Ignite Social Media
Your social media synergy is about to level up! Instagram now allows creators to collaborate on posts and reels by sending an invitation to fellow creators or brands, thanks to this new feature called “Collab”. But before you read along, make sure your app is...| Ignite Social Media
Our team of experts is breaking down our favorite tactics to entice audience engagement with your brand on social media.| Ignite Social Media
Learn more about the benefits, the issues, and whether or not your brand can leverage the Facebook and Instagram Messenger merge.| Ignite Social Media
Following Facebook's news regarding plans to develop an Instagram for kids, our team shares 5 reason we're concerned at the possibility.| Ignite Social Media
How Each Social Network Counts Video Views| Ignite Social Media
Creating content with each stage of the customer journey in mind is important, but it’s also vital to consider how social impacts the customer journey.| Ignite Social Media
Is Twitter safe for brands this 2023? We can only say so much. But here's a rundown of recent happenings on Twitter through the end of 2022.| Ignite Social Media
Last month, Twitter released a guide to help agencies and advertisers better understand Twitter ads to best help their clients reach their goals.| Ignite Social Media
Are you looking for helpful hacks for content creators in creating thumb-stopping content? We have the answer for you...| Ignite Social Media
Are you wondering which brands that are still using Twitter? In here, we have debunked some of the brands still making it through Twitter.| Ignite Social Media
Loving BeReal so far? But here is why BeReal is not going to survive. Check out our blog post for more information.| Ignite Social Media
Let me start with what might sound like professional blasphemy: There are no social media experts. I know how that sounds coming from someone who’s spent nearly two decades building and running a social media agency. But hear me out—because this realization has fundamentally shaped...| Ignite Social Media
Ignite Social Media's 2024 Social Media trends survey reveals insights into the budgeting landscape of social media marketers.| Ignite Social Media
When it comes to driving business value through social media, Facebook should have a spot reserved in your strategy.| Ignite Social Media
Despite some setbacks, Facebook advertising still remains effective in reaching target audiences while generating desired business results.| Ignite Social Media
Eliminating the Facebook algorithm would likely be the single most significant change to social media marketing in over a decade. Get ready.| Ignite Social Media
See how Facebook decides which posts will show up and why, along with how to position your brand as a prominent fixture in the news feed.| Ignite Social Media
Are you looking for TikTok Marketing Strategies that get results? We have enumerated here top 7 strategies you need to know now. Read here...| Ignite Social Media
We asked the experts of Ignite Social Media what social media tactics they want to see marketers stop doing in 2021. Here's their respsonses.| Ignite Social Media
As veterans in social media advertising, we've helped optimize and scale thousands of client advertising campaigns. See how we can make it happen for your organization!| Ignite Social Media
Wondering what to look for in the best-in-class TikTok marketing manager? Check out these top 5 qualities we have listed for your next search.| Ignite Social Media
Are you looking for a comprehensive Sprout Social Review? Here is our ultimate review on everything you need to know about Sprout Social.| Ignite Social Media
Updated: August 2025 The landscape of social media engagement metrics has dramatically shifted in 2024-2025. While the industry previously counted video views as standard engagements, major platforms have moved away from this practice, fundamentally changing how brands should measure success. What Are Video Engagement Metrics?...| Ignite Social Media
Social media networks take Q4 to provide updates and release new products. Grab your pumpkin spice latte and catch up on October Social Media Updates.| Ignite Social Media
After their recent IPO announcement, Pinterest is expanding their lower funnel ad offerings to support shopping intent.| Ignite Social Media
As a clothing brand, Pinterest is a channel you should consider utilizing, especially with the holidays upon us.| Ignite Social Media
Check out these Pinterest organization tips to make sure your viewers are seeing the best possible version of your boards.| Ignite Social Media
Pinterest has stepped up their online sales game with the intro of three new offerings that work together: catalogs, shopping objective, and shopping ads.| Ignite Social Media
As you begin to incorporate AI tools into your content strategy, it’s crucial to ensure that the generated content not only meets your standards but also adheres to best practices to avoid any potential pitfalls.| Ignite Social Media
Discover how to craft engaging short-form videos with these four expert-backed pillars from Ignite Social Media.| Ignite Social Media
Learn how Duke basketball became the number one most followed college sports team on social media, with strategies you can follow.| Ignite Social Media
As always, being a social media marketer requires one to be Always Learning. It’s one of our core values. To help, we recently completed the 2025 version of our Ignite Social Media Trends Survey, and we can now compare it to 2024. While the number... The post Ignite Social Media’s 2025 Trends Survey: Key Takeaways for Social Media Marketers appeared first on Ignite Social Media.| Ignite Social Media
It’s been quite a year for TikTok. In January, the social media giant faced the threat of a U.S. ban. However, with those bans temporarily lifted, TikTok has remained a major player in the social space. According to eMarketer, TikTok is the third most-used social...| Ignite Social Media
Fuel your social campaigns with a social-first agency that maximizes business results and generates predictable ROI. Schedule a call today.| Ignite Social Media
As veterans in social media advertising, we've helped optimize and scale thousands of client advertising campaigns. See how we can make it happen for your organization!| Ignite Social Media
While there are exciting, new features coming to Pinterst this year. here are 5 tactics now available to enhance your business strategy.| Ignite Social Media
Why Brands Struggle to Stay Loyal to Their Social Media Strategy| Ignite Social Media
32 Signs You Might Be a Social Media Marketing O.G.| Ignite Social Media
Social Media Engagement Hacks: The Good, The Bad, and The Risky| Ignite Social Media
Stop Buying Followers; Why You Should Stop Paying to Grow Your Social Following| Ignite Social Media
News that Twitter is overrun with fake accounts delivered a blow to Twitter’s reputation. Over the last few months, a Twitter clean-up has been happening.| Ignite Social Media
As the social media landscape continuously shifts, so must your brand strategy for operating on the various platforms.| Ignite Social Media
One question we’re frequently asked is how many hashtags to use on different social media channels.| Ignite Social Media
Recent algorithm changes and announcements have made many people question if Facebook organic reach is still alive. These days, you are lucky if you get above 3% reach on your organic content.| Ignite Social Media
The Anti-Social Super Bowl: Where Social Integrations Were Missing from The Big Game| Ignite Social Media
For social media marketers, Reddit represents an untapped goldmine of authentic engagement and high-intent traffic.| Ignite Social Media
New Twitter features and changes to the social platform are underway. Ensure your social media teams are aware of these future opportunities.| Ignite Social Media
A roundtable with 4 experts discussing social media thought leadership for executives and how to make your strategy workable and sustainable.| Ignite Social Media
Curious who the users of Instagram Reels are? We are breaking down 3 insights that we have learned since its launch in 2020.| Ignite Social Media
Discover how much time people spend on each social media platform and you can use that to create your social media marketing strategy.| Ignite Social Media
As a content creator, it can be challenging to keep up with the newest styles or trends these days. It seems like there is a new “thrill” every week. And because it’s important to create relevant content for your audience, timing is everything. Thankfully, Pinterest...| Ignite Social Media
Do you want to know how to use Instagram to build community? Here's a story of 4 wellness brands on building community on Instagram.| Ignite Social Media
That’s why brands and creators are constantly seeking ways to boost their social media engagement metrics and extend their reach.| Ignite Social Media
Captions are more than supporting text, they’re a driving force behind engagement, discovery, and brand growth.| Ignite Social Media
Instagram Features & Updates You Should Know in 2025| Ignite Social Media
Are you struggling how to go about your video content marketing? We get it, the competition is tough, but we're here to make it lighter.| Ignite Social Media
What can Liquid Death's social media presence teach other brands? This in-depth conversation reveals several takeaways.| Ignite Social Media
Social media marketing is unlike any other. Here are a few secrets that separate high-performing social media agencies from the pretenders.| Ignite Social Media
The Key to Holiday Influencer Marketing Success: Start Planning Sooner| Ignite Social Media
As veterans in social media marketing, we've helped optimize and scale thousands of client campaigns. See how we can make it happen for your organization!| Ignite Social Media
CEO and Founder, Jim Tobin, shares how he started the first U.S. social media agency that continues to support major brands worldwide today.| Ignite Social Media
The Social Media Expert Myth: Why Your Brand Needs a Team, Not a Person| Ignite Social Media
This quick, anonymous research study will be shared publicly upon completion. If you work in social media, please take the survey.| Ignite Social Media
Summer social media marketing isn’t just about posting beach photos and adding sun emojis, it’s about understanding the seasonal shift...| Ignite Social Media
As veterans in social media advertising, we've helped optimize and scale thousands of client advertising campaigns. See how we can make it happen for your organization!| Ignite Social Media
As the Stop Hate for Profit protest continues, there's another large issue Facebook should be working to fix on its platform: The Facebook Algorithm.| Ignite Social Media
Does Gen Z Use Facebook? October 2023 Data| Ignite Social Media
Are you using ViralMoment to track top TikTok beer trends? Read here to know more on how to use ViralMoment for Tiktok Beer Trends| Ignite Social Media
Dive into insights from our team of social media experts on how your brand can be more successful on TikTok.| Ignite Social Media
You can’t talk social media anymore without mentioning TikTok. The wildly popular social media platform has taken off since its launch in 2016 booming its way to the top of “best of” and “most popular” charts in countries across the world. As people are spending...| Ignite Social Media
With its infinite scroll functionality, thumb-stopping content, and the high possibility of video virality, TikTok has taken the world by storm and it’s a no-brainer to infer that retailers and CPG brands alike should be thinking of ways to integrate the platform into their social...| Ignite Social Media
The talk around TikTok ban for brands are all over social media. Here is the latest scoop from Ignite Social Media.| Ignite Social Media
Learn tips for creating branded TikToks: using UGC and creators, avoiding bad trends, showing personality, listening to your community and more.| Ignite Social Media
An in-depth video analysis of TikTok as a traffic driver for brands using social media marketing, from experts at Ignite Social Media.| Ignite Social Media
Learn why Facebook groups are important for brands and new opportunities available to brands within groups heading into 2021.| Ignite Social Media
If you haven’t defined your Pinterest strategy for the holidays or 2021, here are the latest platform updates and tips for your plans.| Ignite Social Media
How Brands Can Use Pinterest to Create Engaging Content | Ignite Social Media
Wondering how to engage your social media audience and make them stop in their feed to view your content? Create engaging video.| Ignite Social Media