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Adjust is your end-to-end solution for every stage of the app marketing journey. Measure, optimize, and scale app growth across platforms with our award-winning technology.| www.adjust.com
Get a customized demo of Adjust's mobile marketing dashboard and find out why over 32,000 apps worldwide choose to work with Adjust. Request a free demo here.| www.adjust.com
Get the full picture and prove ROI with attribution, analytics, and next-gen solutions for mobile, CTV, PC, console, and more. Anywhere you can advertise, Adjust can measure it.| www.adjust.com
Maximize your marketing efforts with targeted advertising. Learn about the benefits of targeting in marketing and the types of targeting available.| www.adjust.com
How do you calculate the return on investment for your mobile app? Discover the different methods of ROI calculation and get tips for measuring your app’s ROI.| www.adjust.com
Learn the mobile marketing definition, importance of mobile marketing, and the benefits of mobile app marketing for app developers and marketers.| www.adjust.com
Do you know what KPI is in mobile marketing? Learn KPI meaning, what does KPI stand for and, everything you need to know about KPI with Adjust.| www.adjust.com
Learn how to calculate CPC, why it’s a popular cost model for paid advertising, and why attribution matters for cost models like CPC.| www.adjust.com
Learn how to calculate CPA, when to use CPA versus CPC, and why attribution matters for cost models like CPA.| www.adjust.com
Mobile app advertisers run paid advertising campaigns to reach users. Explore how they work and how they compare to publishers and advertising agencies.| www.adjust.com
Learn what ad spend is in mobile app advertising, how it differs from advertising cost and ROAS, and how to efficiently measure and optimize ad spend.| www.adjust.com
Want to learn more about mobile marketing? Discover everything there is to know about apps, ads, and more with Adjust's mobile marketing Glossary, here.| www.adjust.com
Return on ad spend (ROAS) is the amount of revenue earned for every dollar spent on a campaign. Here’s how to calculate it and how it’s used in marketing.| www.adjust.com
App Tracking Transparency (ATT) is Apple’s user privacy framework. It requires apps on iOS to request permission to access the IDFA to track the device.| www.adjust.com
Which month sees the most engagement in travel apps? Find out here and read the latest travel app statistics. Plus, get seven tips for app growth.| www.adjust.com