AdParlor Newsletter: Edition #16 - AdParlor
Creators just out-earned traditional media. YouTube tests collabs. Sydney Sweeney’s AE ad sparks chaos. Catch the latest trends.| AdParlor
Finding the right balance between organic and paid media is more than a marketing tactic – it’s a strategic driver of growth In 2025, businesses can’t afford to guess their way through social media marketing. With over 5.41 billion social media users worldwide, equating to 65.7% of the global population, your brand’s presence on any […] The post Paid vs Organic Social: Creating a Balance for Businesses appeared first on AdParlor.| AdParlor
Creators just out-earned traditional media. YouTube tests collabs. Sydney Sweeney’s AE ad sparks chaos. Catch the latest trends.| AdParlor
Influencers increase awareness of local store openings of national office supply store chain on TikTok and Meta.| AdParlor
Explore how a custom influencer strategy boosted QSR promo awareness with TikTok and Meta influencers, driving engagement and results.| AdParlor
See how Rocky Mountain Chocolate Factory used creator marketing & paid amplification to drive sales for National Caramel Apple Day.| AdParlor
Learn how to use offline conversion tracking across platforms like Meta, TikTok, & Snapchat to optimize paid media performance & attribution.| AdParlor
Learn how to measure ROI in influencer marketing. Discover key metrics like direct sales, Earned Media Value (EMV), and Cost Per Acquisition (CPA) to track campaign success.| AdParlor
B2B influencer marketing isn’t just a trend; it’s about partnering with respected industry experts who can help you win over decision-makers, boost credibility, and fill your pipeline with the right leads. Done well, it shortens sales cycles, sparks authentic conversations, and positions your brand as a thought leader. In this article, we’ll walk through the […] The post How to Use B2B Influencer Marketing for Brand Growth appeared first on AdParlor.| AdParlor
E-commerce influencer marketing has quickly become a key strategy for brands seeking to expand their online presence and boost sales and traffic by collaborating with trusted social media influencers. Businesses can reach active and loyal audiences across platforms like Instagram, TikTok, YouTube, and Amazon. A well-planned influencer marketing strategy involves more than just picking popular […] The post Ecommerce Influencer Marketing: Guide for Success appeared first on AdParlor.| AdParlor
Learn how to find influencers, craft outreach messages, and build partnerships that power successful influencer marketing campaigns.| AdParlor
Cut through the inbox clutter! Use these 13 influencer outreach email templates to boost replies and build real collabs.| AdParlor
Born between 1997 and 2012, Generation Z (or Gen Z) is renowned for its digital nativity, having grown up immersed in the internet and social media.| AdParlor
If you're looking to expand your reach and following on TikTok, boosted posts are the way to go. Here's how you can boost TikTok posts.| AdParlor
Explore Bluesky for marketers and discover how decentralized social media is transforming strategies with innovative, user-focused platforms.| AdParlor
Table of Contents Why You Should Measure Influencer Marketing Success Let’s dive into how to measure influencer marketing success. Post likes are cute, but results are what we are looking for. In a world where influencer marketing is eating up bigger chunks of brand budgets each year (um, $24 billion industry), we simply can’t afford […] The post How to Measure Influencer Marketing Success for Growth appeared first on AdParlor.| AdParlor
What’s sizzling in 2025? It’s not just the food, it’s the micro-influencers that are redefining the way we scroll, snack, and shop. The food scene is being mapped out in real-time by a growing wave of niche food influencers who aren’t just cooking – they’re eating their way through their cities and taking us along […] The post Top 10 Micro Foodie Influencers That Are Flaming Hot In 2025 appeared first on AdParlor.| AdParlor
Hey creators, marketers, and media maniacs, The campaigns are louder, the platforms are smarter, and the influencer space? It’s evolving faster than your “For You” page. 👀 At AdParlor, we’re always in your corner with the insights you actually need: whether you’re testing new formats, scaling creator-led performance, or just trying to make sense of […] The post AdParlor Newsletter: Edition #15 appeared first on AdParlor.| AdParlor
Protect your brand from risky partnerships. Learn how to properly vet influencers and avoid PR disasters before they happen.| AdParlor
Don't know how to find TikTok influencers? Use these 5 tips to discover creators who drive real reach, relevance, and ROI for your brand.| AdParlor
Discover the best time to post on Instagram to boost engagement, grow your audience, and maximize reach - based on the latest industry data.| AdParlor
Hey creators, marketers, and trend-chasers, We’re back and blooming, baby! May is here, the campaigns are heating up, and the creator economy? She’s in her main character era ✨ At AdParlor, we’ve always kept you in the know, serving up the freshest insights to help you not just keep up, but actually win in this […]| AdParlor
Discover the 7 best social media campaigns of 2025. Scroll-stopping, viral-worthy inspo to help your brand own the timeline.| AdParlor
Spring into the latest influencer marketing trends and industry insights to find out what’s actually working in 2025.| AdParlor
Learn how to work with influencers in 2025. Explore types, strategies, and tips to build strong, results-driven influencer partnerships.| AdParlor
Influencer marketing KPIs matter more than ever. Discover 15 key metrics from AdParlor to track your influencer campaigns effectively in 2025.| AdParlor
Learn five effective methods to measure how influencer campaigns drive in-store traffic, enhancing your marketing strategy's ROI.| AdParlor
Are hashtags still relevant for influencer marketing in 2025? Discover how different platforms treat hashtags & what drives engagement today.| AdParlor
A micro-influencer refers to a social media influencer with a follower count typically ranging from 10,000 to 50,000.| AdParlor
Contact AdParlor to discuss how our expert influencer marketing and paid media strategies can drive measurable results for your brand.| AdParlor
Learn how e-grocery can use niche influencers to reach specialized dietary communities, boosting engagement, loyalty, and sales.| AdParlor
Learn how to create resilient, diversified influencer & media strategies to mitigate platform reliance risks like the case of the TikTok ban.| AdParlor
Explore the timeline of the TikTok ban and its implications for digital and creator marketing. Stay informed on the latest developments.| AdParlor
