Investing time and money into channels where your target audiences don't reside is a surefire way to remain invisible and lose ROI.| Revenue Marketing Alliance
Using social media to connect with your current customers is an effective way to show your value and build trustworthy relationships. This will increase the likelihood of them becoming repeat buyers and advocates for your brand.| Marketing Alliance
Unlock 11 proven growth strategies - from strategic partnerships, to customer retention - that you can apply to your business for the best impact.| Revenue Marketing Alliance
Awareness is at the top of your growth marketing funnel. At this stage, carrying out informative brand-building activities is essential.| Revenue Marketing Alliance
So you've heard the term “growth marketing” thrown around a lot and you're not sure what it means? Don't worry, you're not alone. In this article, we answer just that.| Revenue Marketing Alliance
Customer retention is a crucial part of any successful marketing strategy, but how are you measuring your retention efforts?| Revenue Marketing Alliance
Identify methods you and your team can utilize to increase customer retention rate and boost customer loyalty amongst your consumer base.| Revenue Marketing Alliance
Stop guessing and start growing. This no-BS battle-tested eBook is here to guide and inform your growth marketing strategies, enabling you to acquire, engage, and retain customers at scale.| Revenue Marketing Alliance
Personas are a fundamental part of any B2B marketing strategy. Whether you’re launching a new product or feature, revisiting sales assets, or building a product demo, they should be at the forefront of your mind throughout and shape what you create - and how.| Revenue Marketing Alliance
For a content strategy to drive growth, you need to take into account segmentation, targeting, engagement, customer retention, and incentives.| Revenue Marketing Alliance
Video marketing is no longer “nice to have.” Platforms like TikTok, Instagram, and YouTube revealed what users want, and that's engaging, entertaining, and value-driven video content.| Revenue Marketing Alliance
Ask any marketer and they'll emphasize the value of investing in loyal customers. And a surefire way to help you improve customer loyalty is through retention marketing. But what exactly is it?| Marketing Alliance
50% of B2B buyers are more likely to purchase if they connect emotionally with the company. Learn how to build and tell your brand story well.| Marketing Alliance
With this article, you'll learn how to stand out from the crowd, and attract more buyers by going from B2B to B2H marketing.| Revenue Marketing Alliance
Let these expert insights help you gain the know-how needed to craft impactful marketing strategies, stay ahead of emerging trends, foster innovation, and effectively drive revenue growth.| Marketing Alliance
Messaging is the beating heart of product marketing. In this article, we look at how messaging changes in both B2B and B2C companies.| Marketing Alliance
The more you take charge and demonstrate what you can do with your desired budget, the better position you’ll be in to get the figure you want.| Marketing Alliance
Customer segmentation is the practice of dividing your customer base into groups based on common characteristics, behaviors, and needs.| Revenue Marketing Alliance
Unlock marketing success with precision targeting! Dive into demographics, geography, behavior, and more. Tailor your strategy and connect with your audience like never before.| Revenue Marketing Alliance
Learn how to implement gamification into your incentive marketing technique to engage your audience and increase revenue for your business.| Marketing Alliance