Funnels, part of VWO Insights, helps you identify where visitors are losing interest in their journey through your website.| Website
VWO Insights is a behavior analytics platform with a comprehensive suite of tools, including session recordings, heatmaps, surveys, form analytics, and funnel analytics. Enhance user experience and drive growth for both websites and mobile apps.| Website
Conversion Rate Optimization (CRO) helps in optimizing your website for increasing conversions. Learn about the benefits of CRO, steps, and process of CRO, best practices, and more.| Website
On-Page Surveys, part of VWO Insights, helps you collect feedback from your website visitors by enabling you to ask questions the right way.| Website
Click-through rate (CTR) is a digital marketing metric used to measure ad performance in terms of the number of clicks received on the campaign against the number of views (impressions).| VWO Glossary
Heatmap is a data visualization tool that helps businesses analyze how visitors interact with their website. Learn about types of heatmaps, when to use them, and more.| Website
VWO Testing, part of VWO Platform, helps you and run A/B, split, multivariate, and feature tests to optimize user experience & increase conversion rates across web, mobile, servers, and other devices.| Website
Discover why users struggle to convert with VWO's Session Recordings. Analyze user interactions, spot UX glitches, and extract A/B testing ideas. Start improving user experiences and conversion metrics today with a free trial or demo.| Website
VWO heatmaps help you see how visitors browse your website, what catches their attention, and which elements distract them.| Website
Eye-tracking can enable business owners & marketers to understand how their users interact with their websites & landing pages. Know more.| Blog
Dive into the world of mouse heat maps to see what they show and don't show. Explore technical workings, applications, and their effectiveness compared to other tracking tools.| Blog
Customer testimonials and reviews matter – a lot. Here's how to make them work harder for your brand to close more sales than ever before.| The BigCommerce Blog
Do you think your value proposition is powerful? Would your prospects agree? Most of the time, when we ask companies about their value proposition, we hear a description of their business model. But that’s not what most customers care about. Customers not only want to know “What’s in it for me?” but “Why buy from you?” This is an area that even seasoned marketers have trouble with because there is so much confusion about what makes a value proposition effective — including how t...| MarketingExperiments
Cart abandonment is a problem faced by all the ecommerce stores in the world. Learn more about this issue, & all the ideas on how to reduce it.| Website
A/B testing (also called split testing) is comparing two versions of a web page to figure out the better performing variation. Learn more with examples.| Website