Understand how Market Penetration Strategy works and how Ansoff Matrix can be used for product development, market development and diversification.| Business Strategy Hub
Read more to understand how the BCG rule of three and four works, and why companies grow to become leaders, merge, or exit the market.| Business Strategy Hub
Understand how diffusion of innovation theory works. Learn customer maturity i.e innovators, adopters, majority, laggards during new product launch.| Business Strategy Hub