Picture this: you have an in-demand product, a seemingly solid customer base, and money pouring in. Surely you’ve made it, right? But the thing is, none of these things matter without setting the right measures in place to monitor the good and the bad.| GTM Alliance
To win big, you need to know what your churn rate is, how to measure it, and most importantly, how to leverage it from a problem to a strategy.| GTM Alliance
If you start early and take a cross-functional approach to your customer onboarding, it could be the biggest difference between a product that succeeds in the market for a prolonged period of time and a product that falls off the face of the industry within weeks of launching.| GTM Alliance