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How high is too high? Get to know your customer churn rate
https://www.gotomarketalliance.com/how-high-is-too-high-get-to-know-your-customer-churn-rate/
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customer success
go-to-market strategy
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To win big, you need to know what your churn rate is, how to measure it, and most importantly, how to leverage it from a problem to a strategy.