In this Whiteboard Friday, Tom discusses why SEOs should measure their brand, with specific reference to Moz’s new metric, Brand Authority.| Moz
Moz's list of the most popular 500 websites on the internet, based on an index of over 40 trillion links!| Moz
Measure your brand’s strength and salience with the free Brand Authority checker from Moz. See how your brand compares to other websites in your industry to identify opportunities for improvement.| Moz
Learn how understanding and fulfilling search intent can assist you in optimizing your content, improving SEO strategies, and ensuring your website aligns with user goals to drive better results.| Moz
Looking to build an SEO or inbound marketing tool? To add link metrics to your site? Or access internal intelligence to make smarter decisions? Learn about the Moz API.| Moz
People Also Ask boxes have grown by 1,723% since July 2015. Google has also launched infinite PAAs so searchers can more deeply explore topics they're searching for. What's the future of PAAs and how is machine learning powering them?| Moz
Page Authority (PA) is a score developed by Moz that predicts how well a specific page will rank on search engine result pages (SERP). Page Authority scores range from one to 100, with higher scores corresponding to a greater ability to rank.| Moz
A SERP feature is any result on a Google Search Engine Results Page (SERP) that is not a traditional organic result. SERP Features include Rich Snippets which add a visual layer to an existing result (e.g., review stars for product ratings).| Moz
Moz's list of US companies with the highest brand strength, measured by Brand Authority.| Moz
Domain Authority is Moz's best estimate of how well a domain will perform in organic search results. Learn how Domain Authority is calculated and why it's important to SEO.| Moz
Search engine optimization (SEO) is a set of practices designed to improve the appearance and positioning of web pages in organic search results. Learn more about Google SEO and how to earn high-quality traffic to your website.| Moz