Demand for human expertise is steady, with 9% of UK travellers planning to book their main holiday in-store, unchanged from last year. However, as AI becomes more personalised, travel agents need to work harder to stay competitive. Most UK travellers plan to spend less on their main holiday this year, especially younger people and families. To encourage bookings, businesses should focus on features that help travellers save money. AI can help by tracking prices and letting users set alerts fo...| Mintel Store
The cost of living crisis has impacted domestic tourism, as consumers have become more selective about their spending. This has resulted in many people prioritising their main overseas summer holiday over shorter domestic 'top-up' breaks. However, as inflation eases and disposable incomes stabilise, there are signs of recovery in market volume and value. A key challenge comes from international tourism, as lower-cost packages and destinations offering better value draw consumers away from dom...| Mintel Store
The Cost of Living Market Report 2023 provides data on the cost of living crisis in the UK. Gain insight into consumer habits, current trends & expert analysis.| Mintel Store