Customer support is the process of assisting customers so that they can use a company’s products or services. Like its sister, customer success, it’s the backbone of any business and a crucial part of any CRM or brand experience strategy.| Product-Led Alliance | Product-Led Growth
Customer success is all about ensuring your customers achieve their desired outcomes while using your product. For product managers, this means designing features, workflows, and experiences that empower users to meet their goals effortlessly.| Product-Led Alliance | Product-Led Growth
Community-led growth (CLG) is a business strategy that leverages a company’s user base to foster engagement, build advocacy, and drive organic customer acquisition.| Product-Led Alliance | Product-Led Growth