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The complete guide to customer support, customer success and product development
https://www.productledalliance.com/the-complete-guide-to-customer-support-customer-success-and-product-development/
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Customer support is the process of assisting customers so that they can use a company’s products or services. Like its sister, customer success, it’s the backbone of any business and a crucial part of any CRM or brand experience strategy.
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