Webサイトは、訪問者を顧客に変えるため、信頼を確立し、信用に足るものだと示す必要がある。その、ユーザーがWebで信頼性を判断する方法は、デザインのトレンドが変化しようともずっと変わっていない。| U-Site
Filters and faceted navigation both reduce large masses of content to a more narrowly focused display, but facets add more power while requiring more work.| Nielsen Norman Group
Use psychology to predict and explain how your customers think and act.| Nielsen Norman Group
NPS is a loyalty metric that correlates well with perception of usability, is easy to understand and administer, but has limitations for understanding and evaluating UX when used in isolation.| Nielsen Norman Group
The total cognitive load, or amount of mental processing power needed to use your site, affects how easily users find content and complete tasks.| Nielsen Norman Group
