AI and Automation Archives - PR Daily
Jennifer Manocchio| PR Daily
Brands that succeed treat AI as a sidekick, not a substitute. Depending on how it’s used, AI can enhance social strategy or become a lesson in what not to do. As AI continues to reshape the way people create and consume online content, Gabrielle K. Too-A-Foo, social media and brand strategy lead at PwC, says […]| PR Daily
It's time to ensure you're staying above board.| PR Daily
If you’re an agency with clients that are using GenAI, make sure you’re both on the same page - before the job begins.| PR Daily
Edelman’s head of global digital crisis offers three steps to combat reputational damage. With AI accelerating disinformation, speed is now non-negotiable in crisis response. When disinformation spreads unchecked on social media, audiences are more likely to believe it, endangering a brand’s credibility, reputation and business. “AI has the potential to really supercharge the threat that […]| PR Daily
The new tool means new possibilites.| PR Daily
