What is Google E-E-A-T? Guidelines and SEO Benefits| Moz
Reviews and ratings are great ways to show customers and local search engines that your business is worth a visit. Here's everything you need to know.| Moz
What Is Google Panda? How To Recover From Google Updates| Moz
What is Google Hummingbird? How To Write For Hummingbird| Moz
The Local SEO Cheat Sheet [Free PDF Download]| Moz
Marketing through local listings (also known as local citations) can have a major impact on your business. A business listing is an online profile that contains your business name, address, phone number, and other details.| Moz
Learn how understanding and fulfilling search intent can assist you in optimizing your content, improving SEO strategies, and ensuring your website aligns with user goals to drive better results.| Moz
Schema markup is microdata that you can use to help search engines parse and understand your website's information more effectively. Schema.org was developed by Google, Microsoft, Yahoo, and Yandex with the goal of creating structured markup that all search engines can understand.| Moz
A SERP feature is any result on a Google Search Engine Results Page (SERP) that is not a traditional organic result. SERP Features include Rich Snippets which add a visual layer to an existing result (e.g., review stars for product ratings).| Moz
Anchor text is the clickable (often blue) text in a hyperlink. It's SEO best practice to write anchor link text that's descriptive and relevant to the page you're linking to.| Moz
A redirect sends users (and search engines) to a different URL from the one they originally requested. 301, 302, and meta refresh redirects are the most common. There are several ways to set up redirection, read more to see which is right for you.| Moz
Alt text (alternative text), also known as "alt attributes" describe the appearance and function of an image on a page. Alt text uses: 1. Adding alternative text to photos is first and foremost a principle of web accessibility. Visually impaired users using screen readers will be read an alt…| Moz