Community engagement is non-negotiable when it comes to community-led growth. It’s not enough to just get people in the door, you’ve got to make sure they’re getting involved, having fun, and engaging.| Community-Led Alliance
Whether you’re a software engineer who’s been asked to write something for your company’s blog or documentation, or you’re a non-technical marketing person who’s trying to help their contributors improve their skills, here's how you can write better tutorials.| Developer Marketing Alliance
This case study aims to show how the ChatGPT API was marketed and the lessons you can learn from the company.| Developer Marketing Alliance
Senior Product Marketing Manager, Shaziya Bandukia, outlines the benefits of developing a Voice of Developer program.| Developer Marketing Alliance
Developers are often seen as a difficult audience to reach, with many marketers struggling to effectively target this demographic. However, advertising to developers can be an effective strategy if done the right way.| Developer Marketing Alliance
Whether your target audience is engineers or software developers, advocates can help you get the word out about your product. Here, we answer your most commonly asked questions about developer advocacy, so take a look.| Developer Marketing Alliance
Learn how to create and use developer personas to build better products. Includes practical examples, templates, and expert tips for understanding your technical audience.| Developer Marketing Alliance
Whether you’re building a developer community from scratch or joining an existing, active one, you’ll find that investing time and effort into a dev community offers many benefits to both developers and marketers. We’re taking a look at them in this article.| Developer Marketing Alliance