As a publisher, it’s important to understand what Google Ad Manager is and how to use it. In this complete guide, we'll explain everything you need to know.| Adnimation
There are a lot of questions surrounding Google's new side rail ads. But don't worry, we got you covered. Here is all you need to know about Google’s new ads.| Adnimation -
Discover why video is key for publishers and how to maximize revenue while enhancing user experience.| Adnimation
Digital publishers are facing a stark new reality: relying on one stream for ad revenue can no longer sustain long-term business growth. From shrinking search and social traffic to rapid ad tech consolidation and new AI-driven content formats, relying too heavily on one revenue stream leaves publishers exposed to volatility. In this environment, variety isn’t| Adnimation
While many for the "summer slump," Adnimation sees an opportunity. Here’s how summer affects ad performance and what smart publishers can do to stay ahead.| Adnimation
Knowing what exactly a GCPP is, and what benefits it has, is important for making informed decisions about your ad revenue strategy.| Adnimation -
Ad units need to be chosen meticulously and their results need to be measured constantly. These are the top five ad units that will help boost your revenue.| Adnimation -
Interstitial ads are a great way to boost your ad revenue, but like most things, they are not without drawbacks. Learn more about the pros and cons here.| Adnimation -
1) Optimize SEO for search engines and users 2) Enhance site performance with Core Web Vitals 3) Leverage video content for engagement 4) Build strong internal linking strategies 5) Harness the power of first-party data.| Adnimation
Discover why first-party data is the key in2025's privacy-first digital landscape and how publishers can build trust, diversify revenue streams, and attract higher ad spend.| Adnimation
The potential for mobile app monetization has never been greater. But success requires more than just ads - it demands strategic execution and user experience.| Adnimation
Learn the differences between eCPM, RPM, and RPS to optimize your ad strategy. Discover which metrics matter most for maximizing revenue, from ad efficiency to session engagement, and gain insights on improving your publishing performance.| Adnimation
As AI-powered tools like Google’s Search Generative Experience (SGE) reshape search, publishers face new challenges in maintaining traffic and ad revenue.| Adnimation