You read that headline right: Google is seriously considering scrapping its plans to deprecate third-party cookies in Chrome.| AdExchanger
Everything that General Mills does online is designed to drive purchases, says Jeff Austin, senior mar tech manager at the CPG giant.| AdExchanger
Will gen-AI content resonate (or not) with consumers? That’s the big question, says Todd Hassenfelt, Colgate-Palmolive’s ecommerce director.| AdExchanger