REVOLT And Revry Want To Protect Publisher Data, Not Sell It Off - AdMonsters
REVOLT adopted Revry’s PrismRiot ad exchange for connecting advertisers with minority and LGBTQ+ audiences.| AdMonsters
REVOLT adopted Revry’s PrismRiot ad exchange for connecting advertisers with minority and LGBTQ+ audiences.| AdMonsters
Kean Wang, VP of Product and Strategy at Intowow, reveals best practices for balancing Header Bidding and GAM to maximize publisher revenue.| AdMonsters
Daily Mail's Jeremy Gan explores how curators operate and publisher challenges maximizing revenue while maintaining control over inventory.| AdMonsters
Eight ad tech execs share what this latest twist in the tale of the cookie's eventual death means for Google and the ad tech ecosystem.| AdMonsters
The Trade Desk is reportedly building a smart TV OS, potentially reshaping ad tech by integrating retail data with CTV viewership.| AdMonsters
With digital media and ad tech changing at the speed of light, it's hard to know what's happening next. Here are our six best guesses.| AdMonsters
The Coalition for Innovative Media Measurement Summit 2024 delivered fresh perspectives on identity resolution and audience fragmentation.| AdMonsters
In the bustling world of media and advertising, Alexander Haluska, Senior Director, Rev Ops, at My Code, emerges as a shining star.| AdMonsters
For Jasper Liu, working in ad tech is about understanding the big picture of user experience, revenue and innovation.| AdMonsters
Rob Rasko, CEO, The 614 Group, explores the evolving debate on AI safety, brand suitability, and the future of ad adjacency in 2025.| AdMonsters
Questions have mounted around data ethics, effectively retrieving consumer data without third-party cookies, and future proofing businesses.| AdMonsters
Rob Rasko, CEO of The 614 Group explores how advertisers can secure their brand while scoring with sports audiences.| AdMonsters
Google’s move to enable IP-based targeting for CTV marks a major shift in digital advertising, raising privacy concerns about fingerprinting.| AdMonsters
2023 was a trying year for the programmatic supply chain, at least from a PR point of view. What’s in store for 2024?| AdMonsters
Kerel Cooper, GumGum’s CMO, unpacks the future of contextual advertising, curated marketplaces, and DEI, revealing key 2025 ad tech trends.| AdMonsters
The Tech Lab's Open Source Initiative will make the code and guidelines of ad tech projects available to everyone, all in one place.| AdMonsters
Focusing on first-party data is a broad statement that can easily leave you asking what exactly does that mean we should do?| AdMonsters
