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How Yahoo Is Doubling Down on Buy-side Offerings, As Told by CRO Elizabeth Herbst-Brady - AdMonsters
https://admonsters.com/a-guide-to-yahoos-new-advertising-strategy-as-told-by-cro-elizabeth-herbst-brady/
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We spoke with Elizabeth Herbst-Brady, CRO of Yahoo about the focus of their new advertising strategy, their DSP.
