Sales enablement sits right next to revenue. With so much opportunity to impact the bottom line, there’s some eyebrow-raising compensation attached to successful sales enablement positions, with the average sales enablement manager earning $120,000.| Competitive Intelligence Alliance
Sales enablement is all about deal support. Sitting between sales and marketing, your sales enablement team exists to support your sales staff with key information at crucial moments. Information about competitors and about your product. All in line with your brand messaging.| Competitive Intelligence Alliance
With the rise of sales enablement platforms and Big Data, it has actually never been easier to prove the ROI of your enablement charter. You just have to know which metrics to track and how to track them.| Competitive Intelligence Alliance
Louis Jonckheere, co-founder and president of Showpad, discusses how to close the gap between revenue teams to deliver the best possible sales interactions and conversations with customers.| Competitive Intelligence Alliance
After more than 100 hours of deep-dive research and calls with Sales Leads and other stakeholders, I learned people see these two fields as silos. They miss the vast potential of combining enablement with competitive insights. Use these nine proven tactics to create a stellar CI adoption playbook.| Competitive Intelligence Alliance
Sales enablement is booming - but what is it all about? In this article we dive into the definition of sales enablement, and what sales enablement is.| GTM Alliance
Here are 5 competitive enablement best practices to get your enablement program off to a flying start.| Competitive Intelligence Alliance
In this article, we’re going to be focusing on sales enablement content, both internal and external-facing, and how to make it great.| Competitive Intelligence Alliance
Up-to-date battlecards, sprinkled with the finest competitor intel, make your salespeople’s lives so much easier. Often, they'll forego the obvious. The stuff sales prospects can find in a blink.| Competitive Intelligence Alliance
Competitive intelligence allows you to think strategically about where your competitors are outperforming you. If you use that knowledge in your Go-to-Market strategy, you can improve the success of your launches, win more deals and retain more customers.| GTM Alliance
Sales and customer success teams need to be able to handle prospects' objections and speak confidently about competitors. Here's how your CI helps them do that.| Competitive Intelligence Alliance
We've compiled a list of the top three competitive intelligence tools in every key software category – from dedicated CI platforms to social listening tools and CRMs.| Competitive Intelligence Alliance