This Memo was sent to 21,162 subscribers.| www.growth-memo.com
Why Brand Authority matters for AI Search, how it's different from Topical Authority and how to track it (with actual numbers)| www.growth-memo.com
Get the data behind Google's rising SERP feature, AI Overviews, including how AIOs are impacting SEO and PPC, complete with an infographic.| WordStream
A 360 degree view on how AI changes search, how you should adjust and what new metrics you should measure| www.growth-memo.com
Topical Authority is still a mystical concept, partly because we don't have a good way to measure it. In this post, I want to offer a method to quantify Topic Authority.| www.growth-memo.com
We tracked 70 users across 8 tasks to deeply understand their behavior, thoughts emotions when engaging with Google's AI Overviews and other SERP Features. The findings paint a new picture of SEO.| www.growth-memo.com
ChatGPT und AI Overviews lösen die Websuche ab. Das bedroht nicht nur Google, sondern auch viele Medien.| SMWB