Loyalty Magazine talks to Andras Szocs, head of Customer Program and Centre of Excellence for Salling Group about this huge achievement, and how learnings from other markets have been adapted to suit Salling Group’s requirements for a single view of the customer but autonomy for each brand.| Loyalty Magazine
End of sticker books - for one retailer at least German REWE Group is demonstrating the power of short term promotions when included within a long term loyalty program with its latest app-only offering. Gone are the day of stickers on cards (for REWE shoppers at least . . . We are really sorry to […]| Loyalty Magazine
Cast your mind’s eye around the world and find a loyalty programme that exceeds working across 50 different brands while reaching 35 million customers. Virgin Red's US look Andrea Burchett, international and strategic development director of Virgin Red says she can’t think of one, and I don’t think Loyalty Magazine can either.| Loyalty Magazine
Environment a hugely important customer focus Playfulness, creativity and contact vital after a boring pandemic Private Domains and messaging platforms WeChat, WhatsApp and Line are becoming the next battleground for brands and loyalty.| Loyalty Magazine
