(Welcome to the Entertainment Strategy Guy, a newsletter on the entertainment industry and business strategy. I write a weekly Streaming Ratings Report and a bi-weekly strategy column, along with occasional deep dives into other topics, like today’s article. Please subscribe.) This summer, I updated the article on my data philosophy. While I was rewriting it, I cut a section—which I first wrote three years ago—that argued “We have streaming ratings ... Read MoreHow to Know if Netflix ...| Entertainment Strategy Guy
(Welcome to the “Most Important Story of the Week”, my bi-weekly strategy column analyzing the most important (but often not buzziest) news story of the last two weeks. I’m the Entertainment Strategy Guy, a former streaming executive who now analyzes business strategy in the entertainment industry. Please subscribe.) Looking at the stories for July and August of 2025, a lot of them struck me as “this may happen” stories, not ... Read MoreThe (Sports) Bundle Lives!!!| Entertainment Strategy Guy
(Welcome to the Entertainment Strategy Guy, a newsletter on the entertainment industry and business strategy. I write a weekly Streaming Ratings Report and a bi-weekly strategy column, along with occasional deep dives into other topics, like today’s article. Please subscribe.) It’s that time! Time for my semi-annual collection of all the “Flops, Bombs and Misses” on streaming for the first half of 2025. Up first, films. (And specials…) As happens ... Read More| Entertainment Strategy Guy
(Welcome to my weekly streaming ratings report, the single best guide to what’s popular in streaming TV and what isn’t. I’m the Entertainment Strategy Guy, a former streaming executive who now analyzes business strategy in the entertainment industry. If you were forwarded this email, please subscribe to get these insights each week.) Between school starting, summer vacations and more, we’ve got one more Streaming Ratings Report double issue this week, ... Read MoreIP Has Taken Over St...| Entertainment Strategy Guy
(Welcome to my weekly streaming ratings report, the single best guide to what’s popular in streaming TV and what isn’t. I’m the Entertainment Strategy Guy, a former streaming executive who now analyzes business strategy in the entertainment industry. If you were forwarded this email, please subscribe to get these insights each week.) I’m incredibly allergic to hype, and I constantly complain about people overreacting to one-off events or data points. ... Read MoreA Deep Dive Into the ...| Entertainment Strategy Guy
(Welcome to the Entertainment Strategy Guy, a newsletter on the entertainment industry and business strategy. I write a weekly Streaming Ratings Report and a bi-weekly strategy column, along with occasional deep dives into other topics, like today’s article. Please subscribe.) In the first few years of this blog/website-turned-newsletter, I used to write lengthy pieces of analysis, then I would follow those articles up with “Director’s Cuts” articles, sharing all the ... Read MoreLLMs...| Entertainment Strategy Guy
(Welcome to my weekly streaming ratings report, the single best guide to what’s popular in streaming TV and what isn’t. I’m the Entertainment Strategy Guy, a former streaming executive who now analyzes business strategy in the entertainment industry. If you were forwarded this email, please subscribe to get these insights each week.) As longtime readers know, I’m a huge fan of IP and franchises in Hollywood. Even though they’re not ... Read MoreCrime Pays…At Least on Streaming| Entertainment Strategy Guy
(Welcome to my weekly streaming ratings report, the single best guide to what’s popular in streaming TV and what isn’t. I’m the Entertainment Strategy Guy, a former streaming executive who now analyzes business strategy in the entertainment industry. If you were forwarded this email, please subscribe to get these insights each week.) Has anyone else noticed how weird IMDb’s genres are getting? Over the last six months or so, my ... Read MoreThe Batch Release Isn’t Dead?| Entertainment Strategy Guy
(Welcome to the Entertainment Strategy Guy, a newsletter on the entertainment industry and business strategy. I write a weekly Streaming Ratings Report and a bi-weekly strategy column, along with occasional deep dives into other topics, like today’s article. Please subscribe.) One film’s success sort of threw me last December: Netflix’s latest Christmas week release, The Six Triple Eight. On the one hand, it did well. Of the 416 first-run films ... Read MoreThe Holiday Film Bump Is Dead...| Entertainment Strategy Guy
(Welcome to my weekly streaming ratings report, the single best guide to what’s popular in streaming TV and what isn’t. I’m the Entertainment Strategy Guy, a former streaming executive who now analyzes business strategy in the entertainment industry. If you were forwarded this email, please subscribe to get these insights each week.) Usually, I wait a bit to self-congratulatorily pat myself on the back and link to all the people ... Read MoreSquid Game is Huge…But There Is Some Weakne...| Entertainment Strategy Guy
(Welcome to my weekly streaming ratings report, the single best guide to what’s popular in streaming TV and what isn’t. I’m the Entertainment Strategy Guy, a former streaming executive who now analyzes business strategy in the entertainment industry. If you were forwarded this email, please subscribe to get these insights each week.) Looking at the Emmy nominees this year, I have to say: Well done, Emmy voters! No, seriously, between Adolescence, ... Read MoreA Minecraft Movie vs. KPop...| Entertainment Strategy Guy
(Welcome to the Entertainment Strategy Guy, a newsletter on the entertainment industry and business strategy. I write a weekly Streaming Ratings Report and a bi-weekly strategy column, along with occasional deep dives into other topics, like today’s article. Please subscribe.) Going into today’s article, I want you to keep an open mind. I’m pouring cold water on the overheated hype train for multiple theatrical genres and mini-majors, so part of ... Read MoreChecking in on the Indie Stu...| Entertainment Strategy Guy
(Welcome to my weekly streaming ratings report, the single best guide to what’s popular in streaming TV and what isn’t. I’m the Entertainment Strategy Guy, a former streaming executive who now analyzes business strategy in the entertainment industry. If you were forwarded this email, please subscribe to get these insights each week.) A few weeks ago, I was out and about, and I wanted to find out what F1 did ... Read MoreThe Streaming Mega-Hit Show No One is Talking About| Entertainment Strategy Guy
(Welcome to the “Most Important Story of the Week”, my bi-weekly strategy column analyzing the most important (but often not buzziest) news story of the last two weeks. I’m the Entertainment Strategy Guy, a former streaming executive who now analyzes business strategy in the entertainment industry. Please subscribe.) The story that’s drawn my attention this week will likely put me out on a limb compared to many—maybe all?—the other media ... Read MoreBe Bold, Paramount! Can New Pa...| Entertainment Strategy Guy
(Welcome to the Entertainment Strategy Guy, a newsletter on the entertainment industry and business strategy. I write a weekly Streaming Ratings Report and a bi-weekly strategy column, along with occasional deep dives into other topics, like today’s article. Please subscribe.) Sometimes, I wish I could let myself go wild rhetorically. Specifically, I would love to write crazy, hyperbolic headlines. I pull a lot of data cuts every week, and it ... Read MoreWell, Actually, The Streaming W...| Entertainment Strategy Guy
(Welcome to the “Most Important Story of the Week”, my bi-weekly strategy column analyzing the most important (but often not buzziest) news story of the last two weeks. I’m the Entertainment Strategy Guy, a former streaming executive who now analyzes business strategy in the entertainment industry. Please subscribe.) One of the entries on my “Damn, I wish I wrote that article” list is offering strategic advice to Disney as they ... Read More11 Reasons For AT&T/WB/Discovery’s Strea...| Entertainment Strategy Guy
(Welcome to my weekly streaming ratings report, the single best guide to what’s popular in streaming TV and what isn’t. I’m the Entertainment Strategy Guy, a former streaming executive who now analyzes business strategy in the entertainment industry. If you were forwarded this email, please subscribe to get these insights each week.) Before we get to today’s article, two fun digressions. First off, based on the response to last week’s ... Read MoreThe 24 Month Gap Between Seasons Is...| Entertainment Strategy Guy
(Welcome to my weekly streaming ratings report, the single best guide to what’s popular in streaming TV and what isn’t. I’m the Entertainment Strategy Guy, a former streaming executive who now analyzes business strategy in the entertainment industry. If you were forwarded this email, please subscribe to get these insights each week.) Want to help me solve a mystery? Starting on 23-May, my Substack saw a huge boost in traffic ... Read MoreA Case Study in Why Movies Should Go to Theaters| Entertainment Strategy Guy
(Welcome to my weekly streaming ratings report, the single best guide to what’s popular in streaming TV and what isn’t. I’m the Entertainment Strategy Guy, a former streaming executive who now analyzes business strategy in the entertainment industry. If you were forwarded this email, please subscribe to get these insights each week.) Today, I deliver on a long-promised topic. As I wrote when Beast Games first started—the week of 16-Dec, ... Read MoreLandman and Severance Show Beast ...| Entertainment Strategy Guy
(Welcome to the Entertainment Strategy Guy, a newsletter on the entertainment industry and business strategy. I write a weekly Streaming Ratings Report and a bi-weekly strategy column, along with occasional deep dives into other topics, like today’s article. Please subscribe.) Normally, I just sneak a quick look at broadcast and cable TV show renewals into my regular Renewals and Cancellations update, without saying much else, but I’m not doing that ... Read MoreCan Sports Replace Scripte...| Entertainment Strategy Guy
(Welcome to the “Most Important Story of the Week”, my bi-weekly strategy column analyzing the most important (but often not buzziest) news story of the last two weeks. I’m the Entertainment Strategy Guy, a former streaming executive who now analyzes business strategy in the entertainment industry. Please subscribe.) I won’t lie to you, reader. I’ve been waiting to write about “the content battlefields” of the streaming wars for a while ... Read MoreRecapping 2025’s Big Franch...| Entertainment Strategy Guy
(Welcome to my weekly streaming ratings report, the single best guide to what’s popular in streaming TV and what isn’t. I’m the Entertainment Strategy Guy, a former streaming executive who now analyzes business strategy in the entertainment industry. If you were forwarded this email, please subscribe to get these insights each week.) Before we get going, let me address the trade-war-sized elephant in the room, namely, why I haven’t written ... Read MoreThree Dystopian Emmy Darlings Vi...| Entertainment Strategy Guy
