Improving Author Communications: 4 Pillars for Journal Publishers In scholarly publishing, every communication with an author is more than a […] The post Elevating Your Author Experience, One Message at a Time first appeared on Clarke & Esposito.| Clarke & Esposito
A question we are asked frequently is, When should we begin to think about a publisher RFP? The answer is almost […] The post Publisher RFP Timeline first appeared on Clarke & Esposito.| Clarke & Esposito
We are often asked by associations that publish their journals via a publishing services agreement (PSA) with a larger publisher […] The post When Is a Competitive Journal RFP Worth the Effort? first appeared on Clarke & Esposito.| Clarke & Esposito
Data is essential for making smarter decisions and delivering better marketing and customer experiences. While association executives understand this, many […] The post The Case for Data Sovereignty first appeared on Clarke & Esposito.| Clarke & Esposito
Synopsis: This article makes the case for applying systems thinking to submission and peer review systems (SPRSs) in journals publishing. It argues that the evolving landscape of publishing necessitates a new way of thinking about these fundamental systems. The piece encourages publishers to reconsider their approach to SPRSs, suggesting that systems thinking could revolutionize this critical part of the publishing workflow. The post Peer Review Systems Could Benefit from Systems Thinking fir...| Clarke & Esposito
A thorough Request for Information (RFI) and Request for Proposal (RFP) process is crucial for selecting the best Marketing Technology (MarTech) tools. A well-executed RFI process enables organizations to make informed decisions, saving time and resources. Well-constructed RFIs ensure the best technology is selected and integrates seamlessly with the organization's current marketing technology stack as well as their envisioned future marketing technology capabilities. RFIs facilitate cross-fu...| Clarke & Esposito
In this interview, C&E's Colleen Scollans talks to change management expert Charlotte Talmage of Uuna about how scholarly publishers and societies can more effectively manage change. The post Interview With a Change Expert: Managing Change in Societies and Scholarly Publishing Organizations first appeared on Clarke & Esposito.| Clarke & Esposito
Transformative Agreements (TAs) can create significant challenges for the society partners of publishers. The post The Challenge with Transformative Agreements and Society Journals first appeared on Clarke & Esposito.| Clarke & Esposito
This article makes the case for applying systems thinking to submission and peer review systems (SPRSs) in journals publishing.| Clarke & Esposito
A well-run Marketing Technology Evaluation (e.g., an RFI/RFP process) is crucial for selecting the best technology and ensuring adoption success.| Clarke & Esposito
In this interview, we talk to change management expert Charlotte Talmage about how scholarly publishers and societies can more effectively manage change.| Clarke & Esposito
Campaign planning helps organizations create marketing efficiency and impact – reducing marketing fragmentation and building cross-functional alignment.| Clarke & Esposito
As organizations advance the six pillars of AX (Author Experience) maturity, they set themselves up for success in today’s evolving publishing landscape.| Clarke & Esposito