The Make America Healthy Again (MAHA) Commission has dropped its roadmap, and while the headlines sound like the usual policy fare (“modernize vaccines,” “expand injury research,” “re-evaluate childhood schedules”), what’s really happening is a communications earthquake. Ignore it, and you do so at your own peril. The post Vaccines, DTC, MAHA, and the Battle for Trust: Why Pharma Can’t Afford to Sit This One Out appeared first on maslansky+partners.| maslansky+partners
In our work, we often hear “insights,” “learnings,” and “findings” used interchangeably. But are they really the same? And does it matter which one you use?| maslansky+partners
If you wanted a case study in why so many Americans believe the system is rigged, you couldn’t script it better than what’s happening in Texas right now, according to Lee Carter in this opinion piece for FoxNews.com. The post Lee Carter: Opinion piece on Foxnews.com appeared first on maslansky+partners.| maslansky+partners
Americans see Republicans and Democrats fighting over everything but what matters most to them. Lee Carter shares her views on the latest Congressional polls and what Americans are really focused on, in her latest appearance on CNN. The post Lee Carter on CNN: Latest Congressional polls – what do Americans really care about? appeared first on maslansky+partners.| maslansky+partners
The controversy around American Eagle’s jeans ad with Sydney Sweeney is not about denim or DNA. It’s a full-blown Rorschach test for our culture war, according to Lee Carter. In her latest piece, Lee explores why people on the left and the right are so outraged. Over jeans. The post When “Good Genes” Meets the Culture War: Why Every Brand Needs a Rorschach Strategy appeared first on maslansky+partners.| maslansky+partners
Lee Carter says that the path is now clear—if the Democratic party is willing to learn from its own, and from its greatest rival.| maslansky+partners
In this episode of Hearsay, CEO of OPRG, Chris Foster, joins Michael Maslansky and Lee Carter to share highlights from important new maslansky + partners research that looks at the state of the world and how people think about business today. The post The Fairness Factor: Earning Trust in an Age of Rage appeared first on maslansky+partners.| maslansky+partners
Is there room for a third political party in America? A lot of people are asking that question since Elon Musk announced his idea for the America Party. Michael Maslansky shared his views recently on Fox News. The post Michael Maslansky on Fox News: Is there room for a third party in America? appeared first on maslansky+partners.| maslansky+partners
Michael Maslansky shares how Musk’s idea for an “America Party” is a case study in how NOT to build trust through language.| maslansky+partners
The “MAHA” (Make America Healthy Again) movement is no longer fringe—it’s mainstream. What started as a handful of so-called “anti-vaxxers” has exploded into a nationwide force that no healthcare communicator can afford to ignore. And it’s fundamentally reshaping how Americans think about health, wellness, and trust in medicine. If you’re in pharma communications, understanding the motivations, fears, and influence of the MAHA movement isn’t just important—it’s essenti...| maslansky+partners
Lee Carter reflects on how in moments of crisis—like the recent strikes on Iran nuclear sites—language is not just a reflection of reality, but a force that shapes it.| maslansky+partners
When it comes to corporate storytelling, companies can use the Goldilocks Principle to find the communication approach that's "just right."| maslansky+partners
Lee Carter joined CNN’s Kate Bolduan and Van Jones for a sharp analysis on new polling of how Americans view the US strike against Iran.| maslansky+partners
Partner Ben Feller shares how a simple moment with his son sparks a powerful call to reshape the way we talk about modern fatherhood.| maslansky+partners
Lee Carter joins host Jason Chaffetz on the Jason in the House podcast for a conversation on “The Importance of Looking Beyond the Data.”| maslansky+partners
Lee Carter joined CNN’s Jake Tapper for a colorful panel discussion on topics ranging from Trump’s “big beautiful bill” and Democrats’ failure to come up with a better solution… to the new Trump “TACO” acronym and even a recent survey on words associated with Dems and Republicans if they were described as animals! Some fun and always-insightful analysis from Lee.| maslansky+partners
Michael Maslansky joins NewsNation for a conversation on how the Democratic party has failed to reach and connect with young white men.| maslansky+partners
In responding to the executive order on drug pricing, pharma companies have a chance to redefine their narrative.| maslansky+partners
With President Trump and RFK Jr’s focus on pharma and health, companies need to engage; they need to be telling the right pharma story.| maslansky+partners
People are angry. From DEI to tariffs and rising prices, companies need to understand how to respond & communicate in this new "age of rage."| maslansky+partners
Here are five corporate communication strategies that won't work in this evolving environment, and a guide on how to communicate successfully.| maslansky+partners
In this episode, we dissect the challenges of selling innovation whether you are selling enterprise technology, a new investment product, or plant-based meat.| maslansky+partners
In this episode, we delve into the pharmaceutical industry's enduring reputation struggles and propose strategies for reshaping the industry's narrative.| maslansky+partners