Buying breadcrumbs are subtle, strategic trust signals that guide your audience towards conversion. Here's how to build a trail of them.| B Squared Media
Hi. I'm sorry to break it to you, but social media marketing is now social customer care. Don’t shoot the messenger. You don’t need more content, you need more connection. At B Squared Media, we’ve spent years proving that the brands winning in today’s attention economy aren’t the loudest. They’re the ones that respond fastest, listen hardest, and make people feel seen. Welcome to the C.A.R.E. Method™ — our proven framework for social customer care that turns real-time convers...| B Squared Media
Scaling social care is essential for growing brands. Get actionable tips to manage demand and deliver standout customer experiences on social.| B Squared Media
Every comment, DM, and brand mention holds hidden insights about what your customers actually want. The brands that win aren’t just responding ... they’re analyzing intent, reading emotional cues, and optimizing their approach in real time. In this guide, we’ll break down the five essential steps to mastering social media intent analysis.| B Squared Media
Social media is evolving rapidly, and the future belongs to brands that embrace social selling and social support (or what we call social care). These two areas are no longer optional add-ons; they are essential components of a successful customer experience strategy. Why? Because they directly impact revenue, customer retention, and overall satisfaction. Brands that prioritize real-time engagement, personalized interactions, and seamless customer service on social media will thrive. Let’s ...| B Squared Media
The brands positioned to thrive are those that remain adaptive and receptive. The ability to anticipate changes, harness emerging tools, and yet never lose sight of the core mission—genuine, empathetic, and effective customer engagement—will differentiate the trailblazers from the pack.| B Squared Media
The role of social listening insights in shaping effective customer support strategies on social media has become pivotal. See how our clients are crushing their CX goals with social listening.| B Squared Media